4 weeks ago
Paid Media Strategist
Upgrow
USA (On-site)Full time$75K/yr – $85K/yr
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Paid Media Strategist
USA (On-site)
$75K/yr – $85K/yrMid Level3+ years expFull time
Posted 4 weeks ago
Job Summary
Own and drive growth for 5–8 client accounts by leading strategic direction, nurturing client relationships, and optimizing performance with AI-supported research and analysis.
- Lead strategic conversations and build trusted partnerships with clients
- Collaborate with paid media teams to ensure high-quality executions
- Continuously uncover opportunities to improve account performance
Job Description
Responsibilities
- Growth Strategy
- Develop acquisition strategies that align with pipeline and revenue goals.
- Identify new opportunities, challenge assumptions, and continually improve account performance.
- Client Leadership
- Become the primary strategic partner for 5–8 clients.
- Lead meetings, communicate insights clearly, and build long-term trusted relationships.
- Performance
- Work closely with our Paid Media Specialists to ensure campaigns are executed to a high standard.
- Jump into accounts when needed to troubleshoot, QA, or solve complex problems.
- Continuous Improvement
Requirements
- 3+ years managing Google Ads campaigns
- Experience leading strategy for B2B lead generation campaigns
- Strong communication and presentation skills
- Analytical mindset with the ability to turn data into decisions
- Experience managing multiple clients or business stakeholders
- Occasional (1-2x per year) domestic travel may be required for business needs
Preferred
- LinkedIn Ads, Meta Ads, Reddit Ads, Programmatic Ads or equivalent
- Agency experience
- B2B SaaS or technology experience
- Experience with tracking, analytics, or conversion optimization
Benefits
- 401(k) with 4% company match ($3,000+)
- Subsidized health, dental, and vision premiums
- Unlimited PTO
- Life insurance
Upgrow
We are an ROI-driven digital marketing agency, focused on results to help brands reimagine how they reach, message and engage through a data-based approach and with efficiency-boosting technology at the core.If you want acquisition marketing, pure and simple, we should talk. We offer SEO, SEM, social media marketing, web design, email marketing and lead generation. Complete end-to-end online growth solutions.Upgrow works with brands to create a highly customized conversion-optimized web design and complete digital marketing solutions. We focus on data-driven acquisition marketing channels that generate measurable results for our clients. Through use of marketing technology and deep experience we are able to scale up quickly, aggressively test and optimize, and identify new opportunities for growth with a complete understanding of digital marketing.
Salaries
Posted range
$75K/yr – $85K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
11 (46% of company)
Median Career Experience
10.5 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
36.8K
Traffic Source Mix
Search
45.2%
Direct
37.6%
Referral
10.7%
Social
4.9%
Paid
1.1%
Headcount Trend
Current headcount: ~24