Own the end-to-end planning and execution of run-focused marketing initiatives, coordinating cross-functional teams, managing timelines and budgets, and leading major event activations.

Own timelines, workflows, and execution for run-focused marketing initiatives
Coordinate cross-functional communication and logistics for race events and partnerships

Job Description

Responsibilities

Own timelines, workflows, and execution for run-focused marketing initiatives
Coordinate cross-functional communication between marketing, sales, product, creative, eCommerce, athletes, agencies and external partners
Maintain project calendars, deliverable trackers, activation schedules and budget oversight
Ensure all campaigns and activations are executed on time and aligned with brand standards
Manage logistics and execution for major marathon and running event sponsorships; including outreach to new potential sponsors
Coordinate expo activations, booth staffing, product shipments, signage, athlete appearances and event deliverables
Serve as a liaison between race organizations, vendors, agencies and internal teams
Help develop and execute event marketing plans before, during and after race weekends
Track sponsorship deliverables, reporting and post-event recaps
Coordinate retail activations with run specialty accounts and key sporting goods partners

Requirements

High school diploma or equivalent required.
Bachelor’s degree required
3–7 years of experience in marketing, event marketing, project management, sports marketing or brand activation
Strong understanding of the running industry or endurance sports required
Experience working with run specialty retail
Background in endurance sports marketing or event operations
Familiarity with athlete sponsorships and ambassador programs
Experience supporting integrated campaigns across digital, retail, and experiential channels
Proficiency with project management tools such as Asana or similar platforms
Willingness to travel for races, events and activations

Benefits

HydraPak offers up to 120 hours of Paid Time Off in the first year of service, 11 paid holidays, a range of insurance benefits starting the first of the month following a 30-day waiting period, and a 401(k) plan with company match after 90 days.

HydraPak, LLC

WE ARE HYDRATION EXPERTS.We’ve been designing and producing performance hydration systems for over 20 years, and our mission is to help athletes reach their peak performance. By offering better ways to hydrate, HydraPak has pioneered new product categories and become a trusted partner for athletes and brand partners worldwide.

Founded in 2001

Oakland, California, USA

55 employees (13 in marketing)

www.hydrapak.com

Traffic Signals

Monthly Visitors

113.1K

Monthly Google Ads Budget

$2.1K

Traffic Source Mix

42.1%

Direct

45.7%

Referral

5.7%

Social

5.7%

Paid

0.6%

Headcount Trend

Current headcount: ~55

Marketing Team

Marketing Team Size

8 (15% of company)

Median Tenure

2.1 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Jennifer Krupey

Vice President of Marketing & Ecomm

At the company for 5 years 1 month

Heather Gonzales

Product Marketing Manager

At the company for 1 month

Marketing jobs

Run Marketing Project Manager

Run Marketing Project Manager (Temporary)

Content & Social Media Strategist

Product Marketing Manager

All marketing roles in the US

All marketing roles in the US

Run Marketing Project Manager

Run Marketing Project Manager (Temporary)

Content & Social Media Strategist

Product Marketing Manager

Run Marketing Project Manager

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

HydraPak, LLC

Traffic Signals

Headcount Trend

Marketing Team

People

Marketing Leadership

Recent News

All marketing roles in the US

All marketing roles in the US

Run Marketing Project Manager

Run Marketing Project Manager (Temporary)

Content & Social Media Strategist

Product Marketing Manager

Run Marketing Project Manager

Top 1% of applicants do these two things.

Job Summary

Job Description

Responsibilities

Requirements

Benefits

HydraPak, LLC

Traffic Signals

Headcount Trend

Marketing Team

People

Marketing Leadership

Recent News