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10 marketing jobs

RFG Advisory logo
9 days ago

Marketing Specialist, Advisor Branding

RFG Advisory

Birmingham, AL (Hybrid)Full time$80K/yr – $85K/yr
RFG Advisory logo
9 days ago

Marketing Communications & Lead Generation Strategist

RFG Advisory

Birmingham, AL (Hybrid)Full time$75K/yr – $80K/yr
RFG Advisory logo
2 weeks ago

Marketing Communications Strategist

RFG Advisory

Birmingham, AL (Hybrid)Full time$75K/yr – $80K/yr
RFG Advisory logo
6 weeks ago

Digital Content Intern

RFG Advisory

Nashville, TN (Remote)Full time
RFG Advisory logo
7 weeks ago

Content Manager

RFG Advisory

Atlanta, GA (Remote)Full time$80K/yr – $90K/yr
RFG Advisory logo
1 month ago

Creative Operations Manager

RFG Advisory

Birmingham, AL (Hybrid)Full time$85K/yr – $90K/yr
RFG Advisory logo
2 months ago

B2B Content Manager

RFG Advisory

Birmingham, AL (Remote)Full time$80K/yr – $90K/yr
RFG Advisory logo
2 months ago

B2B Content Manager

RFG Advisory

Birmingham, AL (Hybrid)Full time$80K/yr – $90K/yr
RFG Advisory logo
3 months ago

B2B Content Strategist

RFG Advisory

Atlanta, GA (Hybrid)Full time
RFG Advisory logo
3 months ago

B2B Content Strategist

RFG Advisory

Atlanta, GA (Remote)Full time

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10 jobs
RFG Advisory logo

Marketing Specialist, Advisor Branding

RFG Advisory

Birmingham, AL (Hybrid)

$80K/yr - $85K/yrIn-houseFull-timeMid level3+ years exp.
9 days ago
RFG Advisory logo

Marketing Communications & Lead Generation Strategist

RFG Advisory

Birmingham, AL (Hybrid)

$75K/yr - $80K/yrIn-houseFull-timeMid level5+ years exp.
9 days ago
RFG Advisory logo

Marketing Communications Strategist

RFG Advisory

Birmingham, AL (Hybrid)

$75K/yr - $80K/yrIn-houseFull-timeMid level5+ years exp.
2 weeks ago
RFG Advisory logo

Digital Content Intern

RFG Advisory

Nashville, TN (Remote)

In-houseFull-timeIntern/new grad
6 weeks ago
RFG Advisory logo

Content Manager

RFG Advisory

Atlanta, GA (Remote)

$80K/yr - $90K/yrIn-houseFull-timeMid level5+ years exp.
7 weeks ago
RFG Advisory logo

Creative Operations Manager

RFG Advisory

Birmingham, AL (Hybrid)

$85K/yr - $90K/yrIn-houseFull-timeMid level5+ years exp.
1 month ago
RFG Advisory logo

B2B Content Manager

RFG Advisory

Birmingham, AL (Remote)

$80K/yr - $90K/yrIn-houseFull-timeSenior level5+ years exp.
2 months ago
RFG Advisory logo

B2B Content Manager

RFG Advisory

Birmingham, AL (Hybrid)

$80K/yr - $90K/yrIn-houseFull-timeMid level5+ years exp.
2 months ago
RFG Advisory logo

B2B Content Strategist

RFG Advisory

Atlanta, GA (Hybrid)

In-houseFull-timeMid level5+ years exp.
3 months ago
RFG Advisory logo

B2B Content Strategist

RFG Advisory

Atlanta, GA (Remote)

In-houseFull-timeSenior level5+ years exp.
3 months ago
RFG Advisory logo
RFG Advisory

Marketing Specialist, Advisor Branding

Birmingham, AL (Hybrid)

$80K/yr – $85K/yrMid Level3+ years expFull time

Posted 9 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the Advisor brand onboarding lifecycle from kickoff to Primetime, guiding discovery, briefs, and creative direction while coordinating vendors and AI-driven copy workflows.

  • Lead brand discovery and brief development for each Advisor
  • Oversee onboarding timelines, vendor coordination, and AI-assisted copy

Job Description

Responsibilities

  • Lead the brand discovery process for every new Advisor from marketing kickoff through the full development phase, establishing their voice, positioning, niche, values, and visual direction before any creative work begins.
  • Develop a clear brand brief for each Advisor that drives every creative decision that follows.
  • Guide Advisors through the brand development process with clarity and confidence; many have never built a brand before and need a consultant who can translate abstract ideas into concrete creative direction.
  • Identify each Advisor's Ideal Client Profile during discovery and use it to inform messaging, copy, and visual direction throughout onboarding.
  • Review all creative deliverables from the external creative partner against the Advisor's brand brief before anything reaches the Advisor.
  • Evaluate brand concepts with a trained design eye: color palette logic, typography hierarchy, logo mark strength, visual consistency, and how the system holds across digital and print applications.
  • Provide structured, specific creative feedback that references the brief and advances the work.
  • Enforce RFG brand isolation standards; no visual identifiers, color systems, or creative elements are shared across Advisor firms under any circumstances.
  • Use AI writing tools to produce first-draft Advisor copy across all onboarding deliverables including website copy, bios, service descriptions, social profiles, and campaign content.
  • Build and maintain a prompt library specific to the Advisor brand and onboarding function; prompts should produce Advisor-differentiated output, not generic financial services copy.

Requirements

  • 3–5 years of experience in brand, creative, or marketing; ideally in an account management or client-facing role at a creative or brand agency
  • Demonstrated experience owning a client relationship end-to-end: translating business needs into creative direction, managing production, and delivering a finished brand or campaign
  • Strong writing and editorial skills; able to produce clean, Advisor-differentiated copy and recognize the difference between generic financial services language and a brand voice that actually sounds like someone
  • Experience managing concurrent projects against fixed deadlines across multiple clients or accounts
  • Genuine design sensibility; able to evaluate a brand system and articulate clearly whether it is working, why, and what needs to change
  • Fluency with design fundamentals: color theory, typography, visual hierarchy, logo mark evaluation, and how brand systems translate across applications
  • Confident communicator who can hold a brand conversation with an Advisor, give direct feedback to a vendor, and escalate to a senior leader with context and a recommendation
  • Ownership mentality; surfaces problems with recommended solutions, builds structure where there is none, and leaves the function better than they found it
  • Thrives in a lean, fast-moving environment where priorities shift and the quality bar stays constant
  • Demonstrated, working proficiency with AI writing tools as a core production tool; able to build effective prompts that produce differentiated, on-voice copy output

Benefits

  • Salary: $80,000-$85,000
  • Competitive salary + bonus pool
  • Generous PTO, holidays, and a Charitable Service Day
  • Health, dental, vision insurance + RFG Advisory stipend
  • Flexible Spending Account (Health and Dependent Care) + HSA for applicable coverage
  • Lifestyle Spending Account
  • 401(k) with Safe Harbor contribution
  • Paid parental leave, short- and long-term disability, life insurance
  • Surface Pro + home office setup
  • Pet Insurance
RFG Advisory logo

RFG Advisory

3.6 Glassdoor

RFG Advisory is an award-winning, fully integrated platform designed to help Independent Advisors build their business without compromise. RFG empowers Advisors with a wide range of services, including transition and talent support, marketing and growth, capital strategies, back-office solutions, investment services, technology, IT support, and more. RFG enables Advisors to thrive while organically growing their business. Advisors at RFG are supported through a community dedicated to helping them increase their enterprise value and build something bigger than themselves.For a list of states in which we are registered to do business, please visit www.rfgadvisory.com. Securities offered through Private Client Services. Member FINRA/SIPC. www.sipc.org. Investment advice and financial planning offered through RFG Advisory, a registered investment advisor and separate entity from Private Client Services.Third-party posts found on this profile do not reflect the views of Private Client Services and have not been reviewed by Private Client Services as to accuracy or completeness.Bluemonte ETFs Distributed by SEI Investments Distribution Co.Disclosures: https://bluemontefunds.com/disclosures

Founded in 2003
Birmingham, Alabama, USA
220 employees (14 in marketing)
www.rfgadvisory.com
52% recommend to a friend

Traffic Signals

Monthly Visitors
6.1K
Monthly Google Ads Budget
$28
Traffic Source Mix
Search
22.3%
Direct
25.3%
Referral
3.3%
Social
9.4%
Paid
0.6%

Headcount Trend

Current headcount: ~220

Marketing Team

Marketing Team Size
14 (6% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Aug 2023
    Private Equity

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