Help build and operationalize NetApp's ABM Center of Excellence, establishing scalable processes, governance models, and reporting standards across regions
Develop ABM playbooks, templates, frameworks, and best practices to support 1:1, 1:few, and industry-based ABM programs
Create documentation and program guidelines that enable consistent execution and measurement across global marketing teams
Partner closely with Strategics sales teams, field marketing, business development, and product marketing organizations to align ABM programs with business priorities
Facilitate account and event planning, buying-group identification, stakeholder mapping, and opportunity alignment processes
Support executive engagement programs and account-specific marketing initiatives for priority global accounts
Develop and maintain ABM operational enablement resources, including onboarding materials, budget management, training programs, and workshops
Educate internal stakeholders on ABM methodologies, account selection, personalization techniques, and measurement approaches
Drive adoption of best practices across regional and segment marketing teams
Partner with Marketing Operations and Analytics teams to establish ABM measurement frameworks, KPIs, dashboards, and reporting standards

Requirements

4–7+ years of experience in B2B marketing, account-based marketing, field marketing, demand generation, marketing operations, or related disciplines
Experience supporting strategic, enterprise, or global account marketing programs within a technology, SaaS, cloud, AI, storage, cybersecurity, or infrastructure organization
Experience managing cross-functional programs involving multiple stakeholders and international teams
Demonstrated experience using data and insights to drive program recommendations and continuous optimization
Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field

NetApp

4.0 Glassdoor

Build an intelligent data infrastructure with NetApp that brings it all together — a smarter way to let data thrive. Any application, any data, anywhere.

Founded in 1992

San Jose, California, USA

13K employees (507 in marketing)

www.netapp.com

83% recommend to a friend

83% CEO approval

Traffic Signals

Monthly Visitors

1.2M

Monthly Google Ads Budget

$256.9K

Traffic Source Mix

37.6%

Direct

46.8%

Referral

11.2%

Social

Paid

2.4%

Headcount Trend

Current headcount: ~12.6K

Marketing Team

Marketing Team Size

407 (3% of company)

Median Career Experience

10 years

Median Tenure

6.3 years

Marketing Roles Posted (Last 30 Days)

People

Funding

Total Funding

$1.3B

Last Raise

$1.3B

Post IPO Debt, 1 years ago

Funding History

Mar 2025
Post IPO Debt • $1.3B
Jan 1994
Series Unknown

Marketing jobs

Marketing Project Manager

Marketing Project Manager ABM

Account Based Marketing Manager

Manager of Marketing Operations and Analytics

Content Operations Manager, Product Marketing

All marketing roles in the US

All marketing roles in the US

Marketing Project Manager

Marketing Project Manager ABM

Account Based Marketing Manager

Manager of Marketing Operations and Analytics

Content Operations Manager, Product Marketing

Marketing Project Manager

Top 1% of applicants do these two things.

Job Description

Responsibilities

Requirements

NetApp

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Funding

Funding History

Recent News

All marketing roles in the US

All marketing roles in the US

Marketing Project Manager

Marketing Project Manager ABM

Account Based Marketing Manager

Manager of Marketing Operations and Analytics

Content Operations Manager, Product Marketing

Marketing Project Manager

Top 1% of applicants do these two things.

Job Description

Responsibilities

Requirements

NetApp

Traffic Signals

Headcount Trend

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Funding

Funding History

Recent News