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Naked Wines logo
1 day ago

Senior e-commerce Merchandising Manager

Naked Wines

Denver, CO (Hybrid)Full time$115K/yr – $130K/yr
Naked Wines logo
2 months ago

Content Creator

Naked Wines

Sonoma, CA (Hybrid)Full time$85K/yr – $88K/yr

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2 jobs
Naked Wines logo

Senior e-commerce Merchandising Manager

Naked Wines

Denver, CO (Hybrid)

$115K/yr - $130K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Naked Wines logo

Content Creator

Naked Wines

Sonoma, CA (Hybrid)

$85K/yr - $88K/yrIn-houseFull-timeMid level2+ years exp.
2 months ago
Naked Wines logo
Naked Wines

Senior e-commerce Merchandising Manager

Denver, CO (Hybrid)

$115K/yr – $130K/yrSenior Level5+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the end-to-end e commerce program from Shopify migration and site trading to customer journey optimization, while leading cross regional teams and shaping merchandising, stock, and operational excellence.

Job Description

Responsibilities

  • Lead Digital Trading & Shopify Management: Shape site execution across homepages, product pages, carts, and checkout journeys. You'll act as a core business lead in our migration to Shopify, scoping requirements and embedding best-in-class site tools.
  • Drive Merchandising Campaigns: Partner with marketing and planning teams to build seasonal trading calendars, launch new wines, test pre-orders, and create high-converting promotional moments.
  • Optimize the Customer Journey: Turn site data, traffic metrics, and customer behavior into actionable improvements that boost conversion rates, average order value (AOV), and retention.
  • Manage Stock & Operational Flow: Work alongside logistics, planning, and warehousing teams to protect inventory availability for core ranges and new launches across our fulfillment centers.
  • Collaborate & Coach: Oversee day-to-day storefront operations for the US and Australia while partnering with our UK team to standardize global processes and mentor junior team members.
  • Lead, Coach & Grow the Team: Manage and mentor our e-commerce team across the US and Australia. Fostering a supportive, data-driven culture through hands-on-training, clear goal-setting, and dedicated career development.

Requirements

  • Proven E-Commerce Experience: Solid background (minimum of 5 years) managing digital storefronts, product presentation, and site trading, ideally within DTC retail, subscription models, or consumer goods. (Wine knowledge is a nice bonus, but a passion for great customer experiences is what matters most!)
  • Shopify Proficiency: Practical, hands-on experience working in Shopify.
  • Analytical Approach: Comfortable using web analytics and conversion metrics (CVR, AOV, cart abandonment) to make smart trading decisions.
  • Collaborative Leadership: Experience coaching or guiding team members and working cross-functionally across marketing, product, and supply chain teams.

Preferred

  • Wine knowledge is a nice bonus, but a passion for great customer experiences is what matters most!

Benefits

  • Compensation Range- $115,000 to $130,000 depending on location (CO or CA)
  • Annual Bonus- Up to 10% based on company performance
  • Health, Dental, and Vision Insurance – 90% employee coverage, 60% dependent coverage. Eligible from day 1.
  • Holiday allowance – 34 days of paid time off, including 20 days of accrued paid time off (PTO) and 12 paid company holidays. Paid time off also includes your Birthday, plus one additional day for volunteer efforts.
  • Retirement plan – 4% employer match. Eligible from day 1.
  • Wine allowance – $50 a month towards your Nakedwines.com account
  • Personal Pathways – $500 annual stipend for personal growth, wellbeing activities, or professional development.
Naked Wines logo

Naked Wines

3.9 Glassdoor

Discover great wine, your way. We directly support world-class, independent winemakers for a fairer price all round. No tie-ins. No time-limits. You choose how to shop and we’ll credit you back for a wine you didn’t love. You’ll get tailored recommendations to suit your taste buds, get to know the faces behind the bottles and have your say on every sip. This is the world of wine, on your doorstep.

Founded in 2008
Norwich, England, GBR
309 employees (47 in marketing)
www.nakedwines.com
82% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
280.2K
Monthly Google Ads Budget
$105.7K
Traffic Source Mix
Search
22.1%
Direct
70.7%
Referral
4.6%
Social
1.3%
Paid
1%

Headcount Trend

Current headcount: ~304

Marketing Team

Marketing Team Size
42 (14% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$70.4M
Last Raise
$60.1M
Debt Financing, 2 years ago

Funding History

  • Jul 2024
    Debt Financing • $60.1M
  • Dec 2021
    Series Unknown • $339.6K
  • Dec 2013
    Non Equity Assistance

Recent News

Will Naked Wines plc (MWJ) stock outperform Dow Jones - 2025 Short Interest & Low Drawdown Investment Strategies
Oct 31, 2025 • newser.com
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Oct 16, 2025 • The Sun
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Sep 30, 2025 • 7NEWS
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Sep 22, 2025 • USA Today
GlobalData and Naked Wines: Big director share deals this week
Sep 19, 2025 • Investors' Chronicle
Naked Wines appoints a new non-executive director
Sep 19, 2025 • Grocery Gazette
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Aug 10, 2025 • TipRanks
Naked Wines Full Year 2025 Earnings: UK£0.066 loss per share (vs UK£0.28 loss in FY 2024)
Aug 8, 2025 • Yahoo Finance
Naked Wines CEO eyes 2028 for return to growth
Aug 5, 2025 • The Grocer
Naked Wines takes ‘big steps’ to stabilise business after revenue drop
Aug 5, 2025 • Drinks Retailing
Naked Wines Posts Decline In Revenue, Narrows Losses In FY 2025
Aug 5, 2025 • ESM Magazine
Naked Wines membership declines in UK and US but Australia sees growth
Aug 5, 2025 • InternetRetailing
Naked Wines CEO eyes growth despite 14% revenue drop
Aug 5, 2025 • The Drinks Business
Naked Wines narrows losses despite sales decline
Aug 5, 2025 • Grocery Gazette
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Aug 5, 2025 • The Sun
Naked Wines returns to cash generation despite revenue decline
Aug 4, 2025 • Retail Week
Jack Pailing named non-executive chair of Naked Wines
Jul 22, 2025 • The Drinks Business
Naked Wines Appoints Jack Pailing As Non-Executive Chair
Jul 22, 2025 • Reuters
Mitie chair buys shares while Naked Wines and Raspberry Pi executives sell | Directors Deals
Jun 23, 2025 • Shares Magazine
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Jun 2, 2025 • simplywall.st
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May 16, 2025 • Prolific North
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May 14, 2025 • City A.M.
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May 9, 2025 • CNET
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May 4, 2025 • USA Today
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Apr 25, 2025 • City A.M.
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Apr 1, 2025 • The Drinks Business
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Mar 31, 2025 • ESM Magazine
SMALL CAP MOVERS: Naked Wines investors toast turnaround plan
Mar 31, 2025 • This is Money
Naked Wines founder steps down with immediate effect
Mar 31, 2025 • Food Manufacture
Naked Wines founder leaves the business
Mar 31, 2025 • Retail Bulletin
Naked Wines founder to exit business
Mar 31, 2025 • Retail Gazette
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Mar 31, 2025 • Grocer
SMALL CAP MOVERS: Naked Wines investors toast turnaround plan
Mar 31, 2025 • Markets | Mail Online
AIM weekly movers: Naked Wines outlines new strategy
Mar 29, 2025 • UK Investor Magazine
In Her Own Words: Naked Wines’ Lucy Devlin toasts collaboration
Mar 28, 2025 • Seattle TechFlash
Naked Wines to liquidate £40m of excess inventory
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Naked Wines unveils new growth strategy
Mar 27, 2025 • Grocery Gazette
City snapshot: Naked Wines’ share price rises 16% on new strategy
Mar 27, 2025 • The Grocer
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Mar 27, 2025 • City A.M.
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Feb 17, 2025 • The Times
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Naked Wines claims to be in ‘better position’ despite falling sales
Dec 10, 2024 • The Drinks Business
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Dec 10, 2024 • Retail Week
Naked Wines 'in better position' despite revenue slide
Dec 10, 2024 • Sharecast.com
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Dec 10, 2024 • City AM
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Dec 10, 2024 • The Grocer
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Aug 28, 2024 • City A.M.
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Naked Wines hires CFO from Mind Gym as annual sales slide by 18%
Aug 28, 2024 • MarketScreener
Naked Wines losses are deepening amid sales slump
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Jul 10, 2024 • Retail Week
Naked Wines secures £47m boost as finance chief heads for exit
Jul 10, 2024 • City A.M.
Naked Wines CFO James Crawford to Step Down in Fall
Jul 10, 2024 • MarketWatch
Naked Wines Expands Portfolio with Three Esteemed Independent Winemakers
Jun 4, 2024 • GlobeNewswire News Room
Naked Wines says it is starting to see improvement after tough year
May 25, 2024 • The Mirror
Naked Wines looks on bright side despite revenue slump
May 21, 2024 • MarketScreener
Naked Wines sees revenue slump following tough trading conditions
May 21, 2024 • City A.M.
Naked Wines says it is becoming ‘leaner and stronger’ after yearly sales drop
May 21, 2024 • The Standard
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May 3, 2024 • GlobeNewswire
Naked Wines CEO steps down to temporarily lead Napa division as US sales slump faster than expected
— • The North Bay Business Journal
Media Bites 20 September: Ocado Retail, Naked Wines, Instacart
— • The Grocer
Naked Wines chairman apologises to shareholders after it swings to a loss in 'tough' year
— • This is Money
Rodrigo Maza appointed Naked Wines UK managing director
— • The Grocer
Naked Wines slashes annual forecast; CEO steps down
— • MarketScreener
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— • The Standard