4 hrs ago
Marketing Manager
BAYADA Home Health Care
Brattleboro, VT (Remote)Full time
All marketing roles in the US
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All marketing roles in the US
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Marketing Manager
Brattleboro, VT (Remote)
Salary Not AvailableMid Level2+ years expFull time
Posted 4 hrs ago
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Job Summary
Own and drive hospice referral development across Windham County, VT and Cheshire County, NH by building hospital and community relationships, executing the sales plan, and measuring results.
- Develop and implement a comprehensive sales and marketing plan
- Achieve and track referral goals through active market engagement
- Establish and nurture strong referral sources in the community
Job Description
Responsibilities
- Generating referrals for hospice by building relationships with hospitals, physicians, long term care, independent and assisted living facilities and other community resources.
- Conduct market analysis; develop sales strategy, goals and plans.
- Conducting sales calls, and evaluating results and effectiveness of sales activity.
- Support business development activities and help establish strong relationships with new and existing referral sources.
- Territory: Windham County, Vermont and Cheshire County, New Hampshire
Requirements
- Minimum of a Bachelor’s Degree.
- At least two years recent sales experience in the health care industry, preferably in home health care.
- Formal sales training.
- Proven ability to develop and implement a sales and marketing plan.
- Evidence of achieving referral goals within the market.
- Excellent planning, organization and presentation skills are critical.
- The ideal candidate will have established healthcare contacts and be able to readily network in the community.
Benefits
- BAYADA offers a comprehensive benefits plan that includes the following: Paid holidays, vacation and sick leave, vision, dental and medical health plans, employer paid life insurance, 401k with company match, direct deposit and employee assistance program
- To learn more about BAYADA Benefits, click here
BAYADA Home Health Care
3.8 Glassdoor
Founded in 1975, BAYADA is a leading nonprofit home health care provider, serving clients in the US and globally. As we celebrate 50 years, we’re committed to “The BAYADA Way” and to providing compassionate, excellent, and reliable care for years to come.
Founded in 1975
Pennsauken Township, New Jersey, USA
16K employees (157 in marketing)
75% recommend to a friend
82% CEO approval
Traffic Signals
Monthly Visitors
89.9K
Monthly Google Ads Budget
$27.1K
Traffic Source Mix
Search
46%
Direct
42.9%
Referral
8.3%
Social
1.6%
Paid
1%
Headcount Trend
Current headcount: ~15.6K
Marketing Team
Marketing Team Size
149 (1% of company)
Median Career Experience
14 years
Median Tenure
7.2 years
Marketing Roles Posted (Last 30 Days)
1
People
HR / Recruitment
Marketing Leadership
Steve Ireland
Chief Marketing Officer
At the company for 2 years 3 months
Andrea Krohnberg, CCXP
Vice President, Marketing Strategy
At the company for 3 years
Susan Scheirer
Associate Director, Customer Marketing
At the company for 1 year 10 months
Katy Geroli
Associate Director, Marketing Strategy
At the company for 4 years 7 months