SalaryGuide
SalariesCompaniesJobs
AboutPricingBlogFor Employers

Marketing jobs

5 marketing jobs

Pluralsight logo
2 days ago

Director, Growth & Digital Marketing

Pluralsight

USA (Unknown)Full time$148K/yr – $195K/yr
Pluralsight logo
2 days ago

Director, Growth & Digital Marketing

Pluralsight

USA (Hybrid)Full time$148K/yr – $195K/yr
Pluralsight logo
7 weeks ago

Revenue Marketing Manager

Pluralsight

USA (Hybrid)Full time$84K/yr – $110K/yr
Pluralsight logo
7 weeks ago

Product Marketing Manager

Pluralsight

USA (Remote)Full time$91K/yr – $120K/yr
Pluralsight logo
1 month ago

Director, Paid Media and Digital Demand

Pluralsight

USA (Unknown)Full time$148K/yr – $195K/yr

All marketing roles in the US

Get alerts for this search

All marketing roles in the US

Get alerts for this search

5 jobs
Pluralsight logo

Director, Growth & Digital Marketing

Pluralsight

USA (Unknown)

$148K/yr - $195K/yrIn-houseFull-timeSenior level12+ years exp.
2 days ago
Pluralsight logo

Director, Growth & Digital Marketing

Pluralsight

USA (Hybrid)

$148K/yr - $195K/yrIn-houseFull-timeDirector/executive
2 days ago
Pluralsight logo

Revenue Marketing Manager

Pluralsight

USA (Hybrid)

$84K/yr - $110K/yrIn-houseFull-timeSenior level4+ years exp.
7 weeks ago
Pluralsight logo

Product Marketing Manager

Pluralsight

USA (Remote)

$91K/yr - $120K/yrIn-houseFull-timeMid level5+ years exp.
7 weeks ago
Pluralsight logo

Director, Paid Media and Digital Demand

Pluralsight

USA (Unknown)

$148K/yr - $195K/yrIn-houseFull-timeDirector/executive10+ years exp.
1 month ago
Pluralsight logo
Pluralsight

Director, Growth & Digital Marketing

USA (Unknown)

$148K/yr – $195K/yrSenior Level12+ years expFull time

Posted 2 days ago

  • Job
  • Company
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links

Job Summary

Own end-to-end digital demand programs and lifecycle campaigns, driving multi-channel acquisition, ABM, and revenue-impacting initiatives while leading a cross-functional team and shaping budgets and playbooks.

  • Own multi-channel strategies to build awareness and demand
  • Develop scalable playbooks and intake processes
  • Lead a growing digital and lifecycle team toward measurable ARR impact

Job Description

Responsibilities

  • Digital execution for partner teams
  • Translate briefs from cross-functional stakeholders into demand gen plans, traffic strategy, and budget recommendations to reach their pipeline goals.
  • Manage paid, email, and digital execution for global campaigns, reporting results back to campaign owners.
  • Build repeatable playbooks, templates, and intake processes so partner teams launch faster with consistent quality.
  • Advise campaign owners on where digital will and won’t move the number, backed by performance data.
  • Partner with Revenue Marketing, Portfolio Marketing, Field, Events, Sales, and Customer Success to activate digital programs supporting launches, strategic accounts, ABM, new-logo acquisition, and expansion.
  • Develop and execute integrated multi-channel strategies that build awareness, generate demand, and pull prospects through to closed-won ARR.
  • Own always-on digital acquisition programs, including paid search, paid social, and lifecycle nurture, with accountability for pipeline contribution.
  • Own lifecycle programs across acquisition, nurture, customer engagement, retention, and expansion, using behavioral signals and segmentation to move customers and prospects to the next best action.
  • Allocate the digital budget across channels and programs based on pipeline and bookings, and move spend when the data says to.

Requirements

  • 10+ years in B2B demand generation, growth, or digital marketing, including 6+ years leading and developing teams, including experienced marketers and people managers.
  • Proven track record managing 7-figure digital media budgets across search, social, programmatic, partners, and video, delivering measurable ROI.
  • Demonstrated ability to measure digital pipeline contribution in the CRM beyond platform reporting, using multi-touch attribution or incrementality testing.
  • Experience managing and scaling a media agency relationship that delivers results.
  • Built repeatable campaign playbooks and intake processes that helped other teams move faster.
  • Experience owning or materially influencing lifecycle programs across acquisition, nurture, retention, and expansion.
  • Experience supporting ABM and strategic-account motions in partnership with Sales and Revenue Marketing.
  • Track record marketing B2B SaaS to mid-market and enterprise buyers. Experience reaching technology leaders (CTO, CIO, VP of Engineering) is a strong plus.
  • Exceptional communicator who articulates performance, tradeoffs, and strategy clearly to stakeholders and executive leadership.
  • Demonstrated ability to build or evolve teams and operating models in environments with ambiguity, shifting priorities, and high expectations for measurable business impact.
Pluralsight logo

Pluralsight

3.2 Glassdoor

Hi there! We’re inspiring and empowering the technology workforce to achieve their goals. And we're here to give you and your tech teams the skills and insights to thrive.Beware of scams impersonating Pluralsight. We only contact candidates through @Pluralsight.com emails or verified LinkedIn profiles and will never request payment or sensitive documents during the application process. If you’re unsure about a message, contact us at recruiting@pluralsight.com.

Founded in 2004
Roanoke, Texas, USA
1.9K employees (493 in marketing)
www.pluralsight.com
46% recommend to a friend
82% CEO approval

Salaries

Posted range

$148K/yr – $195K/yr

Taken straight from the job posting.

See all Pluralsight salaries

Marketing Team

Marketing Team Size
455 (24% of company)
Median Career Experience
13.5 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
1

People

Founders / CEO

Erin Gajdalo
Erin Gajdalo
Chief Executive Officer
At the company for 2 years 7 months

HR / Recruitment

Dani Foust
Dani Foust
Head of Global Talent Acquisition
At the company for 7 years 8 months
Erin Donovan
Erin Donovan
Interim Head of Global Talent Acquisition
At the company for 1 year 10 months

Marketing Leadership

Jamie Roberts
Jamie Roberts
Chief Marketing Officer
At the company for 10 months
Sunniya Saleem Palwala
Sunniya Saleem Palwala
Vice President of Revenue Marketing
At the company for 8 months
Rebecca Snider
Rebecca Snider
Vice President Strategy Execution - Revenue & Marketing
At the company for 1 year 5 months
Mari Heimuli
Mari Heimuli
Vice President of B2B Marketing
At the company for 4 years 2 months

Funding

Total Funding
$194.5M
Last Raise
$2M
Grant, 8 months ago

Funding History

  • Jul 2025
    Grant • $2M
  • Dec 2016
    Series C • $30M
  • Aug 2014
    Series B • $135M

Traffic Signals

Monthly Visitors
2M
Monthly Google Ads Budget
$453.6K
Traffic Source Mix
Search
35.6%
Direct
55.2%
Referral
6.7%
Social
1.5%
Paid
1%

Headcount Trend

Current headcount: ~1.9K

Recent News

Cloud Veterans Wins Pluralsight's 2025 Best in Tech Award for Empowering Veterans in Cloud Careers
Nov 21, 2025 • News Channel Nebraska Southeast
Cloud Veterans Wins Pluralsight's 2025 Best in Tech Award for Empowering Veterans in Cloud Careers
Nov 20, 2025 • ACCESS Newswire
Pluralsight Unveils 2026 Tech Forecast: AI Hype Deflates, Skills Gaps Deepen, and Upskilling Becomes Essential
Nov 12, 2025 • Yahoo Finance
Pluralsight Launches Curated Free Courses to Help Learners Build Tech Fluency
Oct 21, 2025 • Yahoo Finance
Pluralsight's 2025 Tech Skills Report Reveals 95% of Professionals Lack Adequate Support for Tech Learning
Oct 6, 2025 • Yahoo Finance
Pluralsight's 2025 Tech Skills Report Reveals 95% of Professionals Lack Adequate Support for Tech Learning
Oct 6, 2025 • PR Newswire
$60+ Bn Massive Open Online Courses (MOOC) Market Trends and Forecasts, 2022-2024 & 2025-2030 | Strategic Acquisitions and Partnerships Strengthen Providers' Global Reach
Sep 3, 2025 • Research and Markets
Digital Education Company Evaluation Report 2025 | Coursera, Udemy, and Pluralsight Lead with AI-Powered Personalization, Diverse Course Portfolios, and Enterprise-Focused Tech Training
Sep 1, 2025 • Research and Markets
Dallas power couple spins off real estate firm from family office
Aug 30, 2025 • The Real Deal
AI isn’t taking over the world, but here’s what you should worry about
Aug 29, 2025 • Help Net Security
Pluralsight: Interview With Chief Product & Technology Officer Chris McClellen About The Online Education Company
Aug 28, 2025 • Pulse 2.0
Top AI learning platform empowering startup founders in 2025
Aug 28, 2025 • Tech Funding News
Pluralsight Partners with HowNow to Accelerate Tech Upskilling at Scale
Aug 19, 2025 • PR Newswire UK
VISUAL STUDIO MAGAZINE ANNOUNCES THE WINNERS OF 2025 READER’S CHOICE AWARDS
Aug 15, 2025 • EIN Presswire
5 hot IT career trends — and 5 going cold
Aug 5, 2025 • Your first 100 days: A playbook for building credibility fast | CIO
Pluralsight Relocates Corporate Headquarters to Westlake, Texas
Aug 4, 2025 • 富途牛牛
Pluralsight Relocates Corporate Headquarters to Westlake, Texas
Aug 4, 2025 • citybiz
Pluralsight Relocates Corporate Headquarters to Westlake, Texas
Aug 4, 2025 • PR Newswire
Why Pluralsight shifted HQ to Westlake from Utah
Jul 31, 2025 • Seattle TechFlash
Corporate Training Market Outlook Report 2025-2030: Digital Learning Platforms to Dominate Corporate Training with 93% Adoption by 2025
Jul 31, 2025 • Research and Markets
Digital Education Market to Expand at 26% CAGR, Surpassing USD 125.3 Billion by 2031 : AMR
Jul 25, 2025 • EIN Presswire
Four Years After $3.5B Buyout, Pluralsight Is Moving Its HQ to North Texas and Expanding Tech Training Access With $2M in Grants
Jul 22, 2025 • Dallas Innovates
Pluralsight Packs Its Bags: From Utah to Texas with a Tech Twist
Jun 26, 2025 • OpenTools
Massive Open Online Course (MOOC) Market to Reach USD 483.0 Billion by 2032, Driven by Digital Learning and Upskilling Demand | SNS Insider
Jun 26, 2025 • SNS Insider pvt ltd
Pluralsight moving headquarters to Texas, laying off 17% of workforce
Jun 26, 2025 • Deseret News
Pluralsight, once a Utah ‘unicorn,’ is leaving the state after another round of layoffs
Jun 26, 2025 • The Salt Lake Tribune
Digital Education Market worth $95.70 billion by 2030- Exclusive Report by MarketsandMarkets™
Jun 23, 2025 • PR Newswire UK
Digital Education Market worth $95.70 billion by 2030- Exclusive Report by MarketsandMarkets™
Jun 23, 2025 • PR Newswire
Multicloud ROI: A guide to maximizing value and efficiency
Jun 20, 2025 • The AI revolution isn't about technology – it's about people | CIO
Pluralsight launching three newsletters under DeRosa
Jun 18, 2025 • Talking Biz News
Moroch Named New Agency For Tech Training Firm Pluralsight 06/06/2025
Jun 5, 2025 • MediaPost
Pluralsight Appoints Mathew Ellis as Chief Financial Officer
Jun 4, 2025 • TecHR
Pluralsight Appoints Mathew Ellis as Chief Financial Officer
Jun 4, 2025 • PR Newswire
Pluralsight Named a Leader in Evaluation of Technology Skills Development Platforms By Top Analyst Research Firm
May 30, 2025 • Morningstar.com
Pluralsight Named a Leader in Evaluation of Technology Skills Development Platforms By Top Analyst Research Firm
May 30, 2025 • PR Newswire
Changes in the Channel: People Moves and Shakeups May 5-9
May 8, 2025 • ChannelE2E
Pluralsight Appoints Steve Vierra as Chief Revenue Officer
May 6, 2025 • Yahoo Finance
Pluralsight Appoints Steve Vierra as Chief Revenue Officer
May 6, 2025 • PR Newswire
Pluralsight Appoints Steve Vierra as Chief Revenue Officer
May 6, 2025 • TecHR
Lehi-Based SponsorCX Raises $4.6 Million to Modernize Sponsorship Management
Apr 29, 2025 • TechBuzz News
Education Apps Market is expected to accumulate a value of US$ 410.30 Billion by 2034 registering a CAGR of 8.12%
Apr 16, 2025 • EIN Presswire
Most Tech Workers and Execs Pretend to Know More About AI Than They Do
Apr 4, 2025 • DIGIT
Utah Deal Intelligence - February 2025
Apr 3, 2025 • Columbia West
Most workers are greatly overestimating their AI skills
Apr 3, 2025 • TechRadar.com
Pluralsight Research Finds that 79% of Tech Workers Pretend to Know More About AI Than They Actually Do
Apr 2, 2025 • TecHR
Wall Street’s Stab at Refinancing Finastra’s Private Debt Fails
Apr 2, 2025 • Livemint.com
DoD Modernization Exchange 2025: Pluralsight’s Bri Frost on how to expand cyber skill sets
Mar 28, 2025 • Federal News Network
E Learning Market to Reach USD 1967.46 Billion by 2034 | Why Is E-Learning Gaining Global Popularity
Mar 19, 2025 • EIN Presswire
Líderes de TI: ¿qué estrategia hay que seguir cuando el ritmo tecnológico supera con creces al talento?
Mar 14, 2025 • AI factories: Is this the ‘secret success’ that unleashes innovation? | CIO
Mobile Learning Market Poised for Significant Growth Amid Rising Demand for Digital Education Solutions
Mar 12, 2025 • EIN Presswire
Pluralsight Research Finds More Than Half of Organizations Don’t Have Comprehensive AI Strategies
Mar 6, 2025 • TecHR
Pluralsight research finds more than half of organizations don't have comprehensive AI strategies
Mar 6, 2025 • PR Newswire
Pluralsight settles class action suit for $20M after dismissal and appeal
Feb 8, 2025 • Deseret News
Pluralsight settles class action suit for $20M after dismissal and appeal
Feb 7, 2025 • KSL.com
Appfire Acquires Flow
Feb 5, 2025 • FinSMEs
Technology skills gap plagues industries, and upskilling is a moving target
Feb 3, 2025 • Computerworld
Data Storage and Analytics Trends and Predictions 2025 From Industry Insiders
Jan 21, 2025 • Data Center Knowledge
Pluralsight 2025 Tech Forecast Reveals Path Forward for IT Professionals Amid Concerns About AI
Jan 21, 2025 • PR Newswire
Finastra appoints new CEO following Paris’ departure
Jan 15, 2025 • Global Trade Review (GTR)
1,000 Bahrainis to benefit from Tamkeen programme
Dec 24, 2024 • Zawya.com
Tamkeen offers over 1,000 tech training opportunities in partnership with global digital platform Pluralsight
Dec 23, 2024 • Zawya.com
Top 8 Software Development Technologies to Consider in 2025
Dec 20, 2024 • TechRepublic
Erin Gajdalo Named CEO of Pluralsight
Nov 12, 2024 • PR Newswire
Pluralsight Survey Reveals Half of Current Tech Workers and Almost a Third of Aspiring Ones Feel They Can't Learn Fast Enough to Keep Pace With Tech
Sep 25, 2024 • PRNewswire
Pluralsight to Recapitalize Business
Aug 29, 2024 • FinSMES
Pluralsight Announces Agreement to Recapitalize Business
Aug 28, 2024 • PRNewswire
Side Letter: Pluralsight’s PE/PD implications
Aug 27, 2024 • Private Equity International
Australia’s Top Pension Takes Hit on Pluralsight Restructure
Aug 26, 2024 • Bloomberg
Consortium’s takeover of Vista’s Pluralsight agreed
Aug 26, 2024 • Private Debt Investor
Blue Owl-Led Private Debt Group Takes Ownership of Pluralsight
Aug 22, 2024 • Bloomberg
Pluralsight Research Finds Over Half of Security Professionals are Concerned About AI-Powered Threats
Aug 13, 2024 • PRNewswire
JPMorgan Sounds Out Buyers for Discounted Pluralsight Debt
Aug 8, 2024 • Bloomberg
Pluralsight adds new AI assistant to platform to speed up users’ learning journeys
Jul 30, 2024 • SD Times
Pluralsight Launches AI Assistant Iris to Accelerate and Personalize the Learning Experience
Jul 30, 2024 • PRNewswire
Vista Equity in talks to hand over Pluralsight to creditors, sources say
Jul 2, 2024 • MarketScreener
Pluralsight Appoints Erin Gajdalo as Chief Delivery Officer
May 7, 2024 • PRNewswire
Pluralsight Study Finds the Biggest Technical Skills Gaps are in Cybersecurity, Cloud, and Software Development
Apr 22, 2024 • PRNewswire
Pluralsight Appoints Erin Gajdalo as Chief Delivery Officer
Apr 15, 2024 • PRNewswire
Chris Walters Named President & CEO of Pluralsight
Apr 2, 2024 • PRNewswire
Pluralsight Introduces AI Sandboxes to Help Organizations Master AI Tools and Techniques
Mar 4, 2024 • PRNewswire
Pluralsight's AI Skills Report finds 90% of executives don't completely understand their teams' AI skills and proficiencies
Dec 5, 2023 • PR Newswire
Pluralsight Appoints Lisa Luscap as Chief Marketing Officer
Dec 4, 2023 • PR Newswire
Elice Signs Exclusive Partnership in Korea with Pluralsight
Nov 29, 2023 • MarketScreener
How Pluralsight Cultivates a Team of Cloud-Happy Lifelong Learners
Nov 7, 2023 • Built In Boston
Pluralsight study: Don’t let ‘AI anxiety’ thwart developers’ productivity
Oct 18, 2023 • Silicon Republic
Pluralsight research finds 74% of software developers are planning to upskill in AI-assisted coding
Oct 18, 2023 • PR Newswire
Pluralsight Announces the 2023 Best in Tech Award Winners
Jan 1, 1970 • PR Newswire
In new layoffs, Utah tech company Pluralsight won’t say how many are losing jobs
Jan 1, 1970 • Salt Lake Tribune
Tech Workforce Giant Pluralsight Welcomes Matthew Collier as New Chief Customer Officer to Help Revolutionize Customer Success
Jan 1, 1970 • Silicon Slopes
Pluralsight Appoints Matthew Collier as Chief Customer Officer
Jan 1, 1970 • TecHR Series
Sage Leverages Pluralsight Skills to Upskill 1,300+ Engineers in Cybersecurity
Jan 1, 1970 • TecHR Series
2212: Pluralsight – Advancing the World’s Technology Workforce
Jan 1, 1970 • techblogwriter.co.uk
Revolutionizing Online Education: The Impact of AI Headshots on Tutor Profiles
Jan 1, 1970 • Splento AI
Online education company for IT services Pluralsight lays off 400 employees
Jan 1, 1970 • Business Standard India

Links

www.pluralsight.comLinkedInX (Twitter)Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.