3 hrs ago
Marketing Data Analytics Engineer (US)
PointClickCare
USA (On-site)Volunteer$87K/yr – $97K/yr
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Marketing Data Analytics Engineer (US)
USA (On-site)
$87K/yr – $97K/yrMid Level2+ years expVolunteer
Posted 3 hrs ago
Job Summary
Own and optimize the marketing data stack to deliver reliable reporting and insights.
- Build and maintain data pipelines across Salesforce, Marketo, and the data warehouse.
- Automate reporting workflows and develop reusable datasets to power dashboards and leadership reports.
Job Description
Responsibilities
- Data Pipelines & Integrations: Design, build, and maintain data pipelines connecting Salesforce, Marketo, and the data warehouse (e.g., BigQuery) to support marketing performance reporting.
- Reporting Automation & Analytics Enablement: Automate recurring campaign reporting workflows and write/optimize SQL to build reusable datasets, views, and queries that power dashboards and leadership reporting.
- Campaign Attribution & Data Quality: Strengthen campaign attribution logic (campaign codes, UTM/campaign member data, lead-to-opportunity linkage) and monitor, troubleshoot, and improve data quality across Marketo, Salesforce, and downstream reporting tables.
- AI-Enabled Analytics Workflows: Apply AI tools such as Claude to accelerate data exploration, documentation, and query development, while maintaining rigor and accuracy in production reporting.
- Systems Support & Documentation: Support backend administration and configuration in Salesforce and Marketo (fields, objects, sync rules, campaign structures), and document data models, definitions, and processes so metrics stay consistent and self-serve for marketing stakeholders.
Requirements
- Bachelor's degree (completed or in final year) in Software Engineering, Computer Science, Data Engineering, or a related technical field. New graduates are encouraged to apply.
- 0 – 2 years of applicable experience.
- Strong SQL skills: comfortable writing joins, aggregations, and window functions against large relational datasets.
- Working knowledge of at least one programming language used in data work (e.g., Python) for scripting, automation, or ETL.
- Understanding of relational data models and how CRM/marketing-automation data is structured (leads, contacts, accounts, campaigns, opportunities).
- Highly analytical and detail-oriented, with a strong bias toward automating repetitive work.
- Intellectually curious and open-minded, with a genuine thirst to learn new tools, systems, and business context.
Preferred
- Hands-on exposure to Salesforce (SOQL, reports, campaign objects, admin concepts) or Marketo (programs, smart campaigns, field sync).
- Experience with a cloud data warehouse (BigQuery, Snowflake, Redshift) and BI tools (Power BI, Looker, Tableau).
- Familiarity with AI-assisted development or analytics tools, such as Claude or similar large language model platforms.
- Exposure to ETL/ELT tooling, APIs, or workflow orchestration (e.g., dbt, Airflow, Fivetran, or equivalent scripting).
- Familiarity with marketing funnel metrics (MQLs, opportunities, pipeline) or B2B demand generation.
- Co-op, internship, or project experience in a data engineering, analytics engineering, or revenue operations context.
Benefits
- Benefits starting from Day 1!
- Retirement Plan Matching
- Flexible Paid Time Off
- Wellness Support Programs and Resources
- Parental & Caregiver Leaves
- Fertility & Adoption Support
- Continuous Development Support Program
- Employee Assistance Program
- Allyship and Inclusion Communities
- Employee Recognition … and more!
PointClickCare
PointClickCare is a leading health tech company with one simple mission: to help providers deliver exceptional care. With the largest long‐term and post‐acute care dataset, we power AI-driven healthcare that fuels intelligent transitions, insightful interventions, and financial sustainability. Enhanced by our marketplace of 400+ integrated partners and trusted by over 30,000 provider organizations and every major U.S. health plan, we’re redefining healthcare, so it doesn’t just survive — it thrives.
Salaries
Posted range
$87K/yr – $97K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
71 (3% of company)
Median Career Experience
7 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$230M
Last Raise
$144.9M
Secondary Market, 4 years ago
Funding History
- Apr 2022Secondary Market
- Jan 2021Private Equity
- Feb 2018Private Equity • $144.9M
Traffic Signals
Monthly Visitors
5.9M
Monthly Google Ads Budget
$55.9K
Traffic Source Mix
Search
25.3%
Direct
68.9%
Referral
4.1%
Social
0.7%
Paid
0.8%
Headcount Trend
Current headcount: ~2.3K
Recent News
Links
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