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6 marketing jobs

Avoca logo
18 hrs ago

Content Lead

Avoca

New York City, NY (On-site)Full time$160K/yr – $210K/yr
Avoca logo
1 day ago

Content Lead

Avoca

New York City, NY (On-site)Full time$160K/yr – $210K/yr
Avoca logo
2 weeks ago

Growth Lead, Performance

Avoca

New York City, NY (On-site)Full time$160K/yr – $210K/yr
Avoca logo
2 weeks ago

Growth Lead, Performance

Avoca

New York City, NY (On-site)Full time$160K/yr – $210K/yr
Avoca logo
1 month ago

Growth Manager

Avoca

New York City, NY (On-site)Full time$160K/yr – $220K/yr
Avoca logo
5 months ago

Brand Marketing Manager

Avoca

New York, USA (On-site)Full time$140K/yr – $200K/yr

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6 jobs
Avoca logo

Content Lead

Avoca

New York City, NY (On-site)

$160K/yr - $210K/yrIn-houseFull-timeMid level
18 hrs ago
Avoca logo

Content Lead

Avoca

New York City, NY (On-site)

$160K/yr - $210K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Avoca logo

Growth Lead, Performance

Avoca

New York City, NY (On-site)

$160K/yr - $210K/yrIn-houseFull-timeSenior level5+ years exp.
2 weeks ago
Avoca logo

Growth Lead, Performance

Avoca

New York City, NY (On-site)

$160K/yr - $210K/yrIn-houseFull-timeSenior level5+ years exp.
2 weeks ago
Avoca logo

Growth Manager

Avoca

New York City, NY (On-site)

$160K/yr - $220K/yrIn-houseFull-timeSenior level3+ years exp.
1 month ago
Avoca logo

Brand Marketing Manager

Avoca

New York, USA (On-site)

$140K/yr - $200K/yrIn-houseFull-timeMid level
5 months ago
Avoca logo
Avoca

Content Lead

New York City, NY (On-site)

$160K/yr – $210K/yrMid LevelFull time

Posted 18 hrs ago

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Job Summary

Own Avoca’s content strategy and end-to-end program, shaping what we publish, how we optimize for search and AI, and how we turn assets into demand across multiple channels.

  • Lead research, interviews, writing, and editing of high‑intent content that informs buyers and strengthens brand authority
  • Drive SEO and AI visibility, mapping buyer intent to content and optimizing for search and citation engines
  • Turn content assets into multi-channel demand generation campaigns and measurable pipeline impact

Job Description

Responsibilities

  • Build and own Avoca’s content strategy, identifying the questions, topics, stories, and points of view we should own based on customer needs, competitive whitespace, and revenue potential
  • Grow Avoca’s visibility across Google and AI search by mapping how buyers look for answers, creating authoritative content, and strengthening our presence across the sources AI answer engines trust and cite
  • Own and execute the content program end to end—researching, interviewing, writing, and editing high-intent pages, guides, customer stories, original research, lead generation assets, and social content
  • Turn content assets into demand generation campaigns across multiple channels (e.g., search, paid email, outbound)
  • Define and track performance across search and AI visibility, qualified traffic, conversions, opportunities, and influenced pipeline
  • Build AI-first workflows that accelerate research, creation, optimization, repurposing, and distribution without compromising originality, accuracy, or editorial quality

Requirements

  • 5+ years of experience in content marketing, organic growth, or a related role, ideally at a fast-growing B2B technology company
  • A portfolio of excellent work and a track record of building content programs that generate qualified traffic, conversions, and pipeline
  • Strong, current knowledge of SEO and AEO/GEO, including how companies earn visibility and citations across AI search
  • Exceptional writing, interviewing, and narrative skills, with the ability to find a compelling angle and make complex ideas clear and engaging
  • Strong editorial judgment: you can distinguish genuine insight from generic content and turn rough ideas into work that is credible, useful, and distinctively Avoca
  • Experience creating content across the buyer journey, from high-intent organic pages to customer stories, original research, and other authority-building content
  • Strong commercial and analytical instincts, including an understanding of demand generation and the ability to use performance data to improve results
  • Deep fluency with AI tools and a track record of using them to materially increase the quality, speed, and volume of content

Preferred

  • Experience marketing to SMB or mid-market buyers in a high-velocity sales motion
  • Experience in vertical SaaS, home services, or another industry-specific market
  • Hands-on experience with AI-search, SEO, and content tools such as Profound, Semrush, Google Search Console, or GA4
  • Experience turning proprietary data or original research into content that earns attention, links, and citations
  • Experience creating video-first customer stories or translating written ideas into compelling video content

Benefits

  • Comprehensive medical, dental, and vision insurance
  • Company-sponsored 401(k) through Vestwell
  • Flexible PTO plus U.S. federal holidays
  • Company-wide off-sites
  • Daily in-office lunch through Parkday
  • Monthly wellness stipend
  • Dinner covered when working late
  • Commuter benefits and late-night rideshare
  • Standing desks and workspace accommodations available on request
  • All core tools and software provided
Avoca logo

Avoca

Increase booking rates, eliminate abandonment rates, and provide intelligent customer service—24/7. Pick up the phone every time with Avoca’s leading AI call center platform. Backed by Y Combinator.If you're interested in joining us, we are hiring!

Founded in 2022
New York, New York, USA
107 employees (8 in marketing)
www.avoca.ai

Salaries

Posted range

$160K/yr – $210K/yr

Taken straight from the job posting.

See all Avoca salaries

Marketing Team

Marketing Team Size
7 (7% of company)
Median Tenure
0.6 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$500K
Last Raise
$500K
Seed, 3 years ago

Funding History

  • Apr 2023
    Seed
  • Apr 2023
    Pre Seed • $500K

Traffic Signals

Monthly Visitors
36.2K
Monthly Google Ads Budget
$1.4K
Traffic Source Mix
Search
28.7%
Direct
56.4%
Referral
9.4%
Social
4.1%
Paid
1.4%

Headcount Trend

Current headcount: ~114

Recent News

'They're all freaking out': Water problems threaten Avoca businesses
May 23, 2025 • KMTV 3 News Now
Ashland Wraps Up Divestment of Avoca Business to Mane
Mar 18, 2025 • Yahoo Finance
Ashland Inc. Completes Sale of Avoca Business to Mane
Mar 17, 2025 • Quiver Quantitative
Glossip: See All The Guests At The Launch Of Avoca’s SS25 Collection
Mar 7, 2025 • The Gloss Magazine
Ka Tsu Joins Avoca.ai
Jan 2, 2025 • Pest Control Technology
Ashland signs definitive agreement to sell Avoca business to Mane
Dec 23, 2024 • GlobeNewswire
Ashland Inc. Signs Agreement to Sell Avoca Business to Mane
Dec 23, 2024 • Quiver Quantitative

Links

www.avoca.aiLinkedInCrunchbase