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9 marketing jobs

Wizards of the Coast logo
9 days ago

Director, GTM Program Management & Analytics

Wizards of the Coast

Renton, WA (On-site)Full time$181K/yr – $271K/yr
Wizards of the Coast logo
2 weeks ago

Temporary Associate Marketing Lifecycle Manager

Wizards of the Coast

Renton, WA (Hybrid)Contract$40/hr – $60/hr
Wizards of the Coast logo
3 weeks ago

Social Media Content Creator (Temp/Contract)

Wizards of the Coast

Austin, TX (On-site)Contract$48/hr – $58/hr
Wizards of the Coast logo
3 weeks ago

Play Content Manager

Wizards of the Coast

Renton, WA (On-site)Full time$106K/yr – $158K/yr
Wizards of the Coast logo
3 weeks ago

Marketing Manager, Global Events

Wizards of the Coast

Renton, WA (Hybrid)Full time$89K/yr – $153K/yr
Wizards of the Coast logo
3 weeks ago

Sr. Social Media Manager - D&D (Contract)

Wizards of the Coast

Renton, WA (Hybrid)Contract$45/hr – $58/hr
Wizards of the Coast logo
3 weeks ago

Sr. Social Media Manager - D&D (Contract/Temporary)

Wizards of the Coast

Renton, WA (Hybrid)Contract$45/hr – $58/hr
Wizards of the Coast logo
6 weeks ago

Commercial Content Coordinator

Wizards of the Coast

Renton, WA (On-site)Full time$80K/yr – $103K/yr
Wizards of the Coast logo
2 months ago

Temporary Senior Community Manager

Wizards of the Coast

Renton, WA (On-site)Contract$50/hr – $70/hr

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9 jobs
Wizards of the Coast logo

Director, GTM Program Management & Analytics

Wizards of the Coast

Renton, WA (On-site)

$181K/yr - $271K/yrIn-houseFull-timeDirector/executive
9 days ago
Wizards of the Coast logo

Temporary Associate Marketing Lifecycle Manager

Wizards of the Coast

Renton, WA (Hybrid)

$40/hr - $60/hrIn-houseContractMid level2+ years exp.
2 weeks ago
Wizards of the Coast logo

Social Media Content Creator (Temp/Contract)

Wizards of the Coast

Austin, TX (On-site)

$48/hr - $58/hrIn-houseContractMid level3+ years exp.
3 weeks ago
Wizards of the Coast logo

Play Content Manager

Wizards of the Coast

Renton, WA (On-site)

$106K/yr - $158K/yrIn-houseFull-timeMid level4+ years exp.
3 weeks ago
Wizards of the Coast logo

Marketing Manager, Global Events

Wizards of the Coast

Renton, WA (Hybrid)

$89K/yr - $153K/yrIn-houseFull-timeSenior level4+ years exp.
3 weeks ago
Wizards of the Coast logo

Sr. Social Media Manager - D&D (Contract)

Wizards of the Coast

Renton, WA (Hybrid)

$45/hr - $58/hrIn-houseContractSenior level5+ years exp.
3 weeks ago
Wizards of the Coast logo

Sr. Social Media Manager - D&D (Contract/Temporary)

Wizards of the Coast

Renton, WA (Hybrid)

$45/hr - $58/hrIn-houseContractSenior level5+ years exp.
3 weeks ago
Wizards of the Coast logo

Commercial Content Coordinator

Wizards of the Coast

Renton, WA (On-site)

$80K/yr - $103K/yrIn-houseFull-timeMid level1+ years exp.
6 weeks ago
Wizards of the Coast logo

Temporary Senior Community Manager

Wizards of the Coast

Renton, WA (On-site)

$50/hr - $70/hrIn-houseContractSenior level6+ years exp.
2 months ago
Wizards of the Coast logo
Wizards of the Coast

Director, GTM Program Management & Analytics

Renton, WA (On-site)

$181K/yr – $271K/yrDirector/ExecutiveFull time

Posted 9 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead go-to-market and launch programs, shaping retailer experience and cross-functional initiatives to drive measurable commercial outcomes.

  • Define launch frameworks and enablement
  • Build centralized GTM toolkit and dashboards
  • Translate data into execution decisions

Job Description

Responsibilities

  • Build, develop, and lead a high-performing team that consistently delivers measurable business outcomes and operational excellence.
  • Lead high-impact, cross-functional initiatives across Wizards of the Coast, influencing senior leaders and representing Commercial GTM leadership forums.
  • Shape the end-to-end retailer experience to ensure our website, communications, promotions, toolkits, in-store activations, and enablement resources work together to support successful launches, drive retailer engagement, and maximize commercial impact.
  • Set the strategic framework for launch planning and execution, from early planning through post-launch review, ensuring the right milestones, readiness criteria, and accountability are in place to guide teams toward consistent outcomes.
  • Partner across Studios, Marketing, and internal stakeholders aligning dependencies, decision gates, and escalation paths.
  • Build repeatable launch programs and in-store activations that produce consistent retail outcomes.
  • Manage a centralized GTM enablement toolkit (playbooks, readiness checklists, FAQs) and run the launch cadence, including readiness reviews, executive updates, and retrospectives.
  • Map and improve the end-to-end customer journey, from product awareness through in-store discovery, event participation, and repeat engagement.
  • Use customer and retailer feedback to refine launch programs and reduce friction between digital discovery and in-store action.
  • Own the commercial performance framework, defining and monitoring the metrics that measure business success across retail, digital channels, customer engagement, and operational execution.

Requirements

  • Senior leadership experience owning go-to-market or launch program management, including direct people management across multiple functions.
  • Proven track record leading cross-functional teams and initiatives at scale.
  • Experience applying customer success principles and journey mapping to improve engagement across physical and digital touchpoints.
  • Strong analytical capability, including building performance frameworks and turning insights into decisions.
  • Experience with trade and channel campaigns and retailer enablement.
  • Clear communication with senior stakeholders and comfort executive readouts.
  • Structured operating mindset for managing complex, multi-workstream programs.

Preferred

  • Familiarity with specialty or hobby retail networks and TCG ecosystem
  • Experience supporting retail outcomes through consumer-facing digital surfaces.
  • Experience running formal operating cadences (WBR/MBR/QBR) and launch governance.
  • Background in BI, analytics tooling, SQL, Python, and leading data analytics teams.

Benefits

  • Health & Wellness
  • Time Off to Recharge
  • Financial Well-being
  • Life & Family Support
  • Volunteer and Community Initiatives
  • Learning & Development
  • Exclusive Perks
Wizards of the Coast logo

Wizards of the Coast

2.7 Glassdoor

At Wizards of the Coast everything starts with great stories, fantastic art and innovative game play. Our players and fans are members of a global community bound together by their love of both digital gaming and in-person play. From Magic: The Gathering, the first and most widely played Trading Card Game (TCG), to Dungeons & Dragons, the roleplaying game that started an entire new category and culture, each of our brands delivers a unique entertainment value to our fan communities including novels, animated TV series, movies, video games, board games, apparel and much more. Wizards of the Coast is a subsidiary of Hasbro, Inc. For more information about the company, please visit us at www.wizards.com.

Founded in 1990
Bellevue, Washington, USA
1.7K employees (803 in marketing)
www.wizards.com
27% recommend to a friend
20% CEO approval

Traffic Signals

Monthly Visitors
10.5M
Monthly Google Ads Budget
$10.9K
Traffic Source Mix
Search
63.3%
Direct
31.9%
Referral
2.9%
Social
1.7%
Paid
0.2%

Headcount Trend

Current headcount: ~1.7K

Marketing Team

Marketing Team Size
225 (13% of company)
Marketing Roles Posted (Last 30 Days)
7

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