Own end-to-end video and content storytelling that fuels product launches, on set creative direction across regions, and real-time event coverage to boost reach and SEO impact.

Product launch content: Drive launch storytelling from talking head to short social formats.
On-Set Creative Partnership: Shape visual direction for shoots across geographies.
Live Event Coverage: Create real-time content from industry shows for digital channels.

Job Description

Responsibilities\n

Product launch content creation: Related to product launches from talking head videos to shorter form content for social media
Compelling Milestone Storytelling: Craft impactful content that celebrates key seasonal moments, holidays, and milestones, keeping our brand relevant and exciting year-round
On-Set Creative Partnership: Provide technical and creative vision on set for photo and video shoots, collaborating with teams both domestically and abroad
Live Event & Trade Show Content: Capture the energy of our industry-leading trade shows and events, creating and delivering real-time content for our digital platforms
SEO & Content Optimization: Strategically transform video assets into written narratives for our website, boosting our visibility and SEO rankings
Creative Strategy & Innovation: Bring your bold, assertive ideas to the table, helping to shape our marketing initiatives throughout the year
Project Management Excellence: Keep our content pipeline flowing smoothly with organized schedules and clear project coordination.
Content Distribution: Manage the organization and distribution of content across our digital ecosystem
Data-Driven Insights: Analyze performance metrics and create reports that turn data into actionable strategies for future marketing success

Canon U.S.A., Inc.

Canon U.S.A., Inc. is a consumer goods company based out of ONE CANON PARK, Melville, New York, United States.

Founded in 1955

Melville, New York, USA

44 employees (4 in marketing)

Headcount Trend

Current headcount: ~44

Marketing Team

Marketing Team Size

3 (7% of company)

Median Career Experience

20 years

Median Tenure

11.6 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Ken Grosskopf

Senior Talent Acquisition Specialist

At the company for 1 year 7 months

Kelly Whitley

HR Strategic Business Partner

At the company for 27 years 4 months

Marketing Leadership

Veronika Levin

Sr. Manager, Creative Services Marketing Technology

At the company for 16 years 5 months

Responsibilities\n

Product launch content creation: Related to product launches from talking head videos to shorter form content for social media
Compelling Milestone Storytelling: Craft impactful content that celebrates key seasonal moments, holidays, and milestones, keeping our brand relevant and exciting year-round
On-Set Creative Partnership: Provide technical and creative vision on set for photo and video shoots, collaborating with teams both domestically and abroad
Live Event & Trade Show Content: Capture the energy of our industry-leading trade shows and events, creating and delivering real-time content for our digital platforms
SEO & Content Optimization: Strategically transform video assets into written narratives for our website, boosting our visibility and SEO rankings
Creative Strategy & Innovation: Bring your bold, assertive ideas to the table, helping to shape our marketing initiatives throughout the year
Project Management Excellence: Keep our content pipeline flowing smoothly with organized schedules and clear project coordination.
Content Distribution: Manage the organization and distribution of content across our digital ecosystem
Data-Driven Insights: Analyze performance metrics and create reports that turn data into actionable strategies for future marketing success