2 days ago
Social Media Buyer
Basis
USA (Remote)Full time$69K/yr – $82K/yr
All marketing roles in the US
Get alerts for this search
All marketing roles in the US
Get alerts for this search
Social Media Buyer
USA (Remote)
$69K/yr – $82K/yrMid Level2+ years expFull time
Posted 2 days ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Description
Responsibilities
- Building and QA-ing campaigns according to best practices
- Maintaining a strong understanding of the paid social landscape and the latest products, solutions, and best practices across all major platforms
- Reviewing campaigns daily to monitor pacing, audit performance, and own all optimizations
- Stewarding Basis’ client’s media investment across Meta, LinkedIn, TikTok, Snapchat, Reddit, Pinterest and X
- Working alongside Basis’ internal cross-functional Operations team, Analytics team, and Digital Media Buyers and Planners to develop performance stories and ensure campaign results based on measures of success
- Building strategic campaign plans for social RFP requests
- Crafting client facing POVs based on the evolving social landscape
- Assisting in the training, mentoring, and development of Social Media Buying Associates
- Adopting new processes or workflow modifications as introduced to ensure accountability for the consistent and repeatable use of process
- Troubleshooting technical issues with creative, tactics, URL’s, pixels, ad management platforms, and other campaign settings when necessary
Requirements
- 2+ years of experience with the daily management and execution of paid social campaigns across various platforms
- Ability to handle multiple tasks in a fast-paced environment, under tight deadlines
- Strong analytical skills and the ability to pull and analyze reports from various ad manager platforms
- Familiarity with first-party and third-party data and tagging/pixel placement
- Detail-oriented and organized
- Developed communication and presentation skills
- Solutions-oriented
- Proficiency in Excel, PPT
- Precise attention to detail
- Ability to work in a cross-functional team environment
Benefits
- flexible work week
- 401k/RRSP matching
- mental health support
- paid sabbaticals
- generous parental leave
- flexible work options
- and more
Basis
Basis is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.
Traffic Signals
Monthly Visitors
117.7K
Monthly Google Ads Budget
$40.7K
Traffic Source Mix
Search
32.3%
Direct
45.8%
Referral
17.3%
Social
2%
Paid
2.5%
Headcount Trend
Current headcount: ~1.4K
Marketing Team
Marketing Team Size
196 (14% of company)
Median Career Experience
16.5 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
4
People
Founders / CEO
HR / Recruitment
Funding
Total Funding
$52.5M
Last Raise
$30M
Series B, 11 years ago
Funding History
- May 2015Series B • $30M
- Jan 2011Series A • $22.5M