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Marketing jobs

12 marketing jobs

2 weeks ago

Demand Generation Manager

insightsoftware

USA (On-site)Full time$65K/yr – $81K/yr

4 weeks ago

Marketing Automation Specialist

insightsoftware

USA (On-site)Full time$54K/yr – $67K/yr

2 months ago

Sr. Content Strategist

insightsoftware

USA (On-site)Full time$88K/yr – $111K/yr

2 months ago

Customer Marketing Specialist

insightsoftware

USA (On-site)Full time$59K/yr – $74K/yr

2 months ago

Senior Corporate Communications Manager

insightsoftware

USA (On-site)Full time$88K/yr – $111K/yr

2 months ago

Senior Content Strategist

insightsoftware

USA (On-site)Full time$88K/yr – $111K/yr

2 months ago

Growth Marketing Manager

insightsoftware

USA (On-site)Full time$65K/yr – $81K/yr

3 months ago

SEO Analyst

insightsoftware

USA (On-site)Full time$65K/yr – $81K/yr

4 months ago

Corporate Communications Specialist (Equity)

insightsoftware

USA (On-site)Full time$59K/yr – $74K/yr

4 months ago

Senior Product Marketing Manager

insightsoftware

USA (On-site)Full time$99K/yr – $124K/yr

4 months ago

Growth Marketing Associate

insightsoftware

USA (On-site)Full time$59K/yr – $74K/yr

4 months ago

Corporate Communications Specialist (Data + Analytics)

insightsoftware

USA (On-site)Full time$59K/yr – $74K/yr

All marketing roles in the US

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All marketing roles in the US

Get alerts for this search

12 jobs

Demand Generation Manager

insightsoftware

USA (On-site)

$65K/yr - $81K/yrIn-houseFull-timeMid level3+ years exp.

2 weeks ago

Marketing Automation Specialist

insightsoftware

USA (On-site)

$54K/yr - $67K/yrIn-houseFull-timeMid level2+ years exp.

4 weeks ago

Sr. Content Strategist

insightsoftware

USA (On-site)

$88K/yr - $111K/yrIn-houseFull-timeSenior level7+ years exp.

2 months ago

Customer Marketing Specialist

insightsoftware

USA (On-site)

$59K/yr - $74K/yrIn-houseFull-timeMid level3+ years exp.

2 months ago

Senior Corporate Communications Manager

insightsoftware

USA (On-site)

$88K/yr - $111K/yrIn-houseFull-timeSenior level7+ years exp.

2 months ago

Senior Content Strategist

insightsoftware

USA (On-site)

$88K/yr - $111K/yrIn-houseFull-timeSenior level7+ years exp.

2 months ago

Growth Marketing Manager

insightsoftware

USA (On-site)

$65K/yr - $81K/yrIn-houseFull-timeMid level4+ years exp.

2 months ago

SEO Analyst

insightsoftware

USA (On-site)

$65K/yr - $81K/yrIn-houseFull-timeMid level3+ years exp.

3 months ago

Corporate Communications Specialist (Equity)

insightsoftware

USA (On-site)

$59K/yr - $74K/yrIn-houseFull-timeMid level3+ years exp.

4 months ago

Senior Product Marketing Manager

insightsoftware

USA (On-site)

$99K/yr - $124K/yrIn-houseFull-timeSenior level

4 months ago

Growth Marketing Associate

insightsoftware

USA (On-site)

$59K/yr - $74K/yrIn-houseFull-timeEntry level1+ years exp.

4 months ago

Corporate Communications Specialist (Data + Analytics)

insightsoftware

USA (On-site)

$59K/yr - $74K/yrIn-houseFull-timeMid level3+ years exp.

4 months ago

insightsoftware

Demand Generation Manager

USA (On-site)

$65K/yr – $81K/yrMid Level3+ years expFull time

Posted 2 weeks ago

Job Summary

Own end-to-end demand generation programs across multiple channels, from strategy to testing, with a focus on improving MQLs, pipeline, and ROI.

Lead multi-channel campaigns including paid search, paid social, email nurture, and events.
Collaborate with sales and content teams to optimize lead quality and follow-up.
Track and report on MQL volume, pipeline sourced, and cost per lead.

Job Description

Responsibilities

Plan and execute integrated demand generation campaigns across paid search, paid social, content syndication, email nurture, webinars, and virtual and in-person events.
Manage campaign setup, monitoring, and optimization across channels to improve conversion rates, lead quality, and cost efficiency.
Support the development of campaign briefs and collaborate with content, product marketing, and design to produce demand-generating assets aligned to target buyer personas.
Maintain a structured feedback loop with BDR and Sales teams on lead quality, follow-up cadences, and conversion performance.
Build and maintain campaign performance reporting covering MQL volume, pipeline sourced, channel ROI, and cost per lead.
Support the evaluation and testing of new channels and tactics relevant to the B2B finance and technology market.

Requirements

3–5 years of B2B demand generation experience with exposure to pipeline metrics and multi-channel campaign execution.
Working proficiency across the core demand gen stack: paid search, paid social, marketing automation, and Salesforce.
Experience using web analytics tools to monitor and report on campaign performance.
Foundational understanding of B2B buyer journeys and intent-based marketing concepts.
Ability to write performance-oriented copy and provide creative direction to design and content teams.
Strong organizational skills with the ability to manage multiple programs simultaneously.
Effective communicator with the ability to collaborate cross-functionally with sales, ops, and content teams.

Preferred

Experience marketing to finance, accounting, or operations decision-makers in a B2B SaaS environment
Background in SaaS or B2B enterprise software marketing
Exposure to BDR-aligned lead follow-up programs and sales development workflows

insightsoftware

insightsoftware is a global provider of Connected Solutions for the Office of the CFO. We believe an actionable business strategy begins and ends with accessible financial data. With solutions across financial planning and analysis (FP&A), accounting, and operations, we transform how teams operate, empowering leaders to make timely and informed decisions. With data at the heart of everything we do, insightsoftware enables automated processes, delivers trusted insights, boosts predictability, and increases productivity. Learn more at insightsoftware.com.

Founded in 2002

Raleigh, North Carolina, USA

2.3K employees (119 in marketing)

insightsoftware.com