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Marketing jobs

49 marketing jobs

1 day ago

Manager, CRM Marketing

CVS Health

Chicago, IL (Remote)Full time$66K/yr – $146K/yr

1 day ago

Senior Decision Scientist - Growth Analytics

CVS Health

New York City, NY (Hybrid)Full time$111K/yr – $222K/yr

1 day ago

Sr. Manager, Paid Social & Search

CVS Health

Woonsocket, RI (Hybrid)Full time$83K/yr – $183K/yr

1 day ago

Manager, Social Media Insights & Performance

CVS Health

Woonsocket, RI (Hybrid)Full time$66K/yr – $146K/yr

2 days ago

Lead Director, Paid Social & Search

CVS Health

Woonsocket, RI (Hybrid)Full time$100K/yr – $232K/yr

2 days ago

Sr. Manager, Social & Community Management

CVS Health

USA (Hybrid)Full time$83K/yr – $183K/yr

2 days ago

Marketing Delivery Project Manager

CVS Health

New York City, NY (Unknown)Full time$66K/yr – $159K/yr

2 days ago

Journey Activation and Optimization Analyst

CVS Health

Woonsocket, RI (Unknown)Full time$47K/yr – $112K/yr

2 days ago

Manager, Social Media Reporting & Ad Technology

CVS Health

USA (Remote)Full time$66K/yr – $146K/yr

4 days ago

Journey Activation and Optimization Analyst

CVS Health

Woonsocket, RI (Hybrid)Full time$47K/yr – $112K/yr

4 days ago

Marketing Delivery Project Manager

CVS Health

Hartford, CT (Hybrid)Full time$66K/yr – $159K/yr

4 days ago

Manager, Social Media Reporting & Ad Technology

CVS Health

Kentucky, USA (Remote)Full time$66K/yr – $146K/yr

6 days ago

Lead Director – Customer Journey & Martech Innovation

CVS Health

Boston, MA (Unknown)Full time$100K/yr – $232K/yr

8 days ago

Lead Director – Customer Journey & Martech Innovation

CVS Health

Chicago, IL (Hybrid)Full time$100K/yr – $232K/yr

10 days ago

Senior Data Scientist - Marketing & Consumer Analytics

CVS Health

Wellesley, MA (Hybrid)Full time$111K/yr – $222K/yr

12 days ago

Sr. Analyst, Field Marketing Operations

CVS Health

USA (Remote)Full time$47K/yr – $112K/yr

2 weeks ago

Sr. Analyst, Field Marketing Operations

CVS Health

USA (Remote)Full time$47K/yr – $112K/yr

2 weeks ago

Director – Paid Search, Discovery & Performance

CVS Health

Chicago, IL (Hybrid)Full time$100K/yr – $232K/yr

2 weeks ago

Manager, Business Consultation – Product Go-to-Market Enablement, Aetna International

CVS Health

Hartford, CT (Hybrid)Full time$66K/yr – $146K/yr

2 weeks ago

Lead Director, Business Consultation, Go-to-Market Aetna International

CVS Health

Hartford, CT (Hybrid)Full time$100K/yr – $232K/yr

All marketing roles in the US

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All marketing roles in the US

Get alerts for this search

49 jobs

Manager, CRM Marketing

CVS Health

Chicago, IL (Remote)

$66K/yr - $146K/yrIn-houseFull-timeSenior level6+ years exp.

1 day ago

Senior Decision Scientist - Growth Analytics

CVS Health

New York City, NY (Hybrid)

$111K/yr - $222K/yrIn-houseFull-timeSenior level3+ years exp.

1 day ago

Sr. Manager, Paid Social & Search

CVS Health

Woonsocket, RI (Hybrid)

$83K/yr - $183K/yrIn-houseFull-timeSenior level5+ years exp.

1 day ago

Manager, Social Media Insights & Performance

CVS Health

Woonsocket, RI (Hybrid)

$66K/yr - $146K/yrIn-houseFull-timeManager5+ years exp.

1 day ago

Lead Director, Paid Social & Search

CVS Health

Woonsocket, RI (Hybrid)

$100K/yr - $232K/yrIn-houseFull-timeSenior level10+ years exp.

2 days ago

Sr. Manager, Social & Community Management

CVS Health

USA (Hybrid)

$83K/yr - $183K/yrIn-houseFull-timeSenior level8+ years exp.

2 days ago

Marketing Delivery Project Manager

CVS Health

New York City, NY (Unknown)

$66K/yr - $159K/yrIn-houseFull-timeMid level5+ years exp.

2 days ago

Journey Activation and Optimization Analyst

CVS Health

Woonsocket, RI (Unknown)

$47K/yr - $112K/yrIn-houseFull-timeMid level3+ years exp.

2 days ago

Manager, Social Media Reporting & Ad Technology

CVS Health

USA (Remote)

$66K/yr - $146K/yrIn-houseFull-timeSenior level5+ years exp.

2 days ago

Journey Activation and Optimization Analyst

CVS Health

Woonsocket, RI (Hybrid)

$47K/yr - $112K/yrIn-houseFull-timeMid level3+ years exp.

4 days ago

Marketing Delivery Project Manager

CVS Health

Hartford, CT (Hybrid)

$66K/yr - $159K/yrIn-houseFull-timeMid level5+ years exp.

4 days ago

Manager, Social Media Reporting & Ad Technology

CVS Health

Kentucky, USA (Remote)

$66K/yr - $146K/yrIn-houseFull-timeSenior level5+ years exp.

4 days ago

Lead Director – Customer Journey & Martech Innovation

CVS Health

Boston, MA (Unknown)

$100K/yr - $232K/yrIn-houseFull-timeSenior level8+ years exp.

6 days ago

Lead Director – Customer Journey & Martech Innovation

CVS Health

Chicago, IL (Hybrid)

$100K/yr - $232K/yrIn-houseFull-timeDirector/executive8+ years exp.

8 days ago

Senior Data Scientist - Marketing & Consumer Analytics

CVS Health

Wellesley, MA (Hybrid)

$111K/yr - $222K/yrIn-houseFull-timeSenior level3+ years exp.

10 days ago

Sr. Analyst, Field Marketing Operations

CVS Health

USA (Remote)

$47K/yr - $112K/yrIn-houseFull-timeSenior level3+ years exp.

12 days ago

Sr. Analyst, Field Marketing Operations

CVS Health

USA (Remote)

$47K/yr - $112K/yrIn-houseFull-timeSenior level3+ years exp.

2 weeks ago

Director – Paid Search, Discovery & Performance

CVS Health

Chicago, IL (Hybrid)

$100K/yr - $232K/yrIn-houseFull-timeDirector/executive10+ years exp.

2 weeks ago

Manager, Business Consultation – Product Go-to-Market Enablement, Aetna International

CVS Health

Hartford, CT (Hybrid)

$66K/yr - $146K/yrIn-houseFull-timeManager7+ years exp.

2 weeks ago

Lead Director, Business Consultation, Go-to-Market Aetna International

CVS Health

Hartford, CT (Hybrid)

$100K/yr - $232K/yrIn-houseFull-timeDirector/executive10+ years exp.

2 weeks ago

CVS Health

Manager, CRM Marketing

Chicago, IL (Remote)

$66K/yr – $146K/yrSenior Level6+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the CRM driven automated journeys strategy, including email, SMS, and direct mail, to drive appointment volume and reduce no-shows. Collaborate with Performance Marketing, Central Sales, and Creative teams, while targeting segmented patient personas, optimizing with A/B testing, and maintaining HIPAA and CAN-SPAM compliance.

Own strategy and roadmap for automated journeys
Lead testing, optimization, and insights to hit appointment targets
Ensure privacy and regulatory compliance across campaigns

Job Description

Responsibilities

Campaign Strategy & Development: Own the strategy and tactical roadmap for automated journeys that leverage email, SMS, and direct mail. Design content-driven marketing campaigns that promote Oak Street Health’s service value proposition and align with prospect lifecycle and healthcare milestones.
Full-Funnel Conversion: Architect campaigns specifically aimed at driving new appointment volume, reducing "no-show" rates, and ensuring successful appointment completion through timely digital nudges.
Cross-Functional Orchestration: Partner with internal teams such as Performance marketing, Central Sales, and other CRM team members on new campaign opportunities and optimization of existing campaigns.
Content & Creative Collaboration: Partner with Creative team to develop compelling new content and visual assets, as well as create high-performing copy and clear Calls to Action (CTAs) that increase engagement.
Data-Driven Targeting: Use patient personas and behavioral data to build highly segmented audiences. Ensure that every message is relevant to the recipient's specific stage in the healthcare journey.
A/B Testing & Optimization: Lead the execution of a continuous testing framework. Test subject lines, SMS timing, CTA buttons, and landing page layouts to incrementally improve conversion rates.
Campaign Analysis & Insights: Monitor daily campaign health and conversion data. Prepare weekly reports that highlight performance "wins" and identify opportunities for tactical shifts to hit appointment targets.
HIPAA & Privacy Compliance: Ensure all digital communications are strictly compliant with HIPAA, TCPA (for SMS), and CAN-SPAM regulations.

Requirements

6+ years of experience in CRM, Digital Marketing, or Campaign Strategy.
Experience working within an enterprise Marketing Automation Platform (Salesforce Marketing Cloud, Eloqua, Marketo, HubSpot, etc.).
Familiarity with inbound/outbound lead generation, lead scoring, and routing strategies.
Proven experience managing SMS campaigns, including an understanding of TCPA compliance and mobile-first copywriting.
Strong understanding of email performance and operational metrics (open rate, bounce rate, unsubscribes, etc).
Proficiency in HTML/CSS for troubleshooting email templates and landing pages.
A track record of working effectively across departments (Sales, Creative, and Paid Media) to achieve a shared goal.
Familiarity with UTM parameters, tracking pixels, and how data flows from a landing page into a CRM.

Preferred

Experience navigating HIPAA compliance and complex data privacy regulations (CCPA, CAN-SPAM) within marketing campaigns.
Understanding of the patient journey and the sensitivities around healthcare marketing.

Benefits

Oak Street Health Benefits: - Mission-focused career impacting change and measurably improving health outcomes for medicare patients - Paid vacation, sick time, and investment/retirement 401K match options - Health insurance, vision, and dental benefits - Opportunities for leadership development and continuing education stipends - New centers and flexible work environments - Opportunities for high levels of responsibility and rapid advancement

CVS Health

3.2 Glassdoor

CVS Health is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by simplifying health care one person, one family and one community at a time. Follow @CVSHealth on social media.

Founded in 1963

Woonsocket, Rhode Island, USA

132K employees (1,798 in marketing)

CVSHealth.com

45% recommend to a friend

55% CEO approval

Traffic Signals

Monthly Visitors

3.3M

Monthly Google Ads Budget

$6.5K

Traffic Source Mix

21.9%

Direct

40.9%

Referral

30.4%

Social

6.2%

Paid

0.6%

Headcount Trend

Current headcount: ~132.5K

Marketing Team

Marketing Team Size

1,117 (1% of company)

Median Career Experience

18 years

Median Tenure

5.8 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Nicole Fritz

Lead Director, Talent Acquisition Marketing & Employer Branding

At the company for 4 years 7 months

Julia Majluf

Creative Manager, Recruitment Marketing & Advertising

At the company for 4 years 5 months

Marketing Leadership

Erin Condon

SVP, Chief Marketing Officer, CVS Pharmacy

At the company for 11 years 2 months

Nicole Phillips

Chief Marketing Officer

At the company for 11 years 7 months

Stephanie Fowler (née Carter)

Executive Assistant to Chief Marketing Officer

At the company for 11 years 7 months

Tom Brostoski

Vice President, Trade Brand Contracting

At the company for 5 years 3 months

Funding

Total Funding

$4B

Last Raise

$4B

Post IPO Debt, 7 months ago

Funding History

Aug 2025
Post IPO Debt • $4B
Jul 2025
Grant • $1.5M
Nov 2019
Post IPO Equity

Recent News

CVS raises its 2025 profit forecast as turnaround plan takes effect

Dec 9, 2025 • Reuters

CVS Pharmacy® introduces Joyward™, a new brand designed to bring the joy of every moment to life

Nov 20, 2025 • CVS Health

CVS Health Lifts Adjusted EPS Outlook: What's Driving It?

Nov 11, 2025 • Yahoo Finance

Responsibilities

Campaign Strategy & Development: Own the strategy and tactical roadmap for automated journeys that leverage email, SMS, and direct mail. Design content-driven marketing campaigns that promote Oak Street Health’s service value proposition and align with prospect lifecycle and healthcare milestones.
Full-Funnel Conversion: Architect campaigns specifically aimed at driving new appointment volume, reducing "no-show" rates, and ensuring successful appointment completion through timely digital nudges.
Cross-Functional Orchestration: Partner with internal teams such as Performance marketing, Central Sales, and other CRM team members on new campaign opportunities and optimization of existing campaigns.
Content & Creative Collaboration: Partner with Creative team to develop compelling new content and visual assets, as well as create high-performing copy and clear Calls to Action (CTAs) that increase engagement.
Data-Driven Targeting: Use patient personas and behavioral data to build highly segmented audiences. Ensure that every message is relevant to the recipient's specific stage in the healthcare journey.
A/B Testing & Optimization: Lead the execution of a continuous testing framework. Test subject lines, SMS timing, CTA buttons, and landing page layouts to incrementally improve conversion rates.
Campaign Analysis & Insights: Monitor daily campaign health and conversion data. Prepare weekly reports that highlight performance "wins" and identify opportunities for tactical shifts to hit appointment targets.
HIPAA & Privacy Compliance: Ensure all digital communications are strictly compliant with HIPAA, TCPA (for SMS), and CAN-SPAM regulations.

Requirements

6+ years of experience in CRM, Digital Marketing, or Campaign Strategy.
Experience working within an enterprise Marketing Automation Platform (Salesforce Marketing Cloud, Eloqua, Marketo, HubSpot, etc.).
Familiarity with inbound/outbound lead generation, lead scoring, and routing strategies.
Proven experience managing SMS campaigns, including an understanding of TCPA compliance and mobile-first copywriting.
Strong understanding of email performance and operational metrics (open rate, bounce rate, unsubscribes, etc).
Proficiency in HTML/CSS for troubleshooting email templates and landing pages.
A track record of working effectively across departments (Sales, Creative, and Paid Media) to achieve a shared goal.
Familiarity with UTM parameters, tracking pixels, and how data flows from a landing page into a CRM.

Preferred

Experience navigating HIPAA compliance and complex data privacy regulations (CCPA, CAN-SPAM) within marketing campaigns.
Understanding of the patient journey and the sensitivities around healthcare marketing.

Benefits

Oak Street Health Benefits: - Mission-focused career impacting change and measurably improving health outcomes for medicare patients - Paid vacation, sick time, and investment/retirement 401K match options - Health insurance, vision, and dental benefits - Opportunities for leadership development and continuing education stipends - New centers and flexible work environments - Opportunities for high levels of responsibility and rapid advancement