Build the end-to-end digital demand engine with strong brand storytelling and channel-agnostic activation, while tightly coordinating with sales and compliance.

Own integrated campaigns across paid, search, social, email, events, and PR to move pipeline.
Coordinate creators and partnerships to expand awareness with brand-safe credibility.
Optimize targeting, landing pages, and funnel metrics (CAC, ROAS, LTV) in close sales collaboration.

Job Description

Responsibilities

Execute integrated digital marketing strategies that strengthen brand visibility, relevance, revenue growth, and engagement across key platforms and channels.
Support how brand is discovered, experienced, and chosen through modern storytelling, omnichannel activation, and audience-first digital experiences.
Ensure all digital initiatives align with brand standards, commercial priorities, and regulatory guidelines.
Drive integrated campaigns across digital, live events, content, public relations, and field channels to expand visibility, demand, and market share.
Manage social media channels, content calendars, publishing cadence, and audience engagement across platforms.
Build engaged digital communities that create advocacy, loyalty, recurring interaction, and trust beyond passive followers or impressions.
Develop content and programs that spark conversation, participation, UGC, and sustained momentum.
Coordinate creators, influencers, ambassadors, and strategic partnerships that expand awareness and credibility.
Support creation and optimization of high-performing content across owned, earned, paid, and emerging channels.
Execute full-funnel demand generation campaigns across paid media, search, social, retargeting, email, SMS, and nurture and automation journeys.

Requirements

Bachelor’s degree preferred, or equivalent combination of education and experience.
Minimum four (4) years of experience in digital marketing, demand generation, marketing operations, or related functions.
Experience managing paid media, CRM, automation, analytics, website optimization, and lead generation programs.
Experience with Salesforce, NetSuite, Marketo, or comparable platforms.
Willingness to travel and support events outside standard business hours.

Preferred

Experience with AI tools and modern digital technologies preferred.
Experience within medical devices, aesthetics, healthcare, beauty, or regulated industries preferred.

Alma Lasers

3.7 Glassdoor

You already know we create amazing technology that helps millions around the world to live better, more confident lives. You also know that we are at the top of the medical aesthetic market. But we’re here to tell you we are way more than that. We realized that in the modern life, a better way to make innovative technology, is understanding what our partners and their patients really want. To put people and their needs first. So we became better at listening and translating the true needs of your patients into outstanding and cutting-edge technology. We are transforming together. With you. This is what we been doing for the last 20 years. This is what got us to be a leading player in the medical aesthetics field. We take pride being number 1 in China and number 3 globally, and we owe this accomplishment to our people, our partners and our daring spirit. We infuse this spirit in everything we do and we invite you to join us. Whatever comes next we are there. Alma Lasers is a global innovator of laser, light-based, radiofrequency and ultrasound solutions for the aesthetic and surgical markets. Alma Lasers has been at the forefront of multi-technology systems, revolutionizing existing treatment methods and working to serve the varied and growing needs of both patients and practitioners around the world.With offices, R&D and manufacturing facilities on three continents and distributors around the world, Alma's mission is to provide modular, cost-effective and high-performance systems based on the very latest clinical research and cutting-edge technology. We enable practitioners to offer safe, effective and profitable aesthetic and surgical treatments to their patients, while allowing patients to benefit from the capabilities of state-of-the-art, clinically proven technologies and methods.

Founded in 1999

Caesarea, Haifa District, ISR

641 employees (31 in marketing)

www.almalasers.com

69% recommend to a friend

79% CEO approval