4 days ago
Public Relations Specialist
PCL Construction
Arvada, CO (On-site)Full time$67K/yr – $87K/yr
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Public Relations Specialist
Arvada, CO (On-site)
$67K/yr – $87K/yrMid LevelFull time
Posted 4 days ago
Job Summary
Own and drive strategic communications and media relations from content creation to outreach, coordinating campaigns and measuring impact.
- Lead content development and media pitching to boost brand visibility
- Coordinate media events, tours and sponsorships with internal teams
- Monitor coverage and translate insights into future PR strategies
Job Description
Responsibilities
- Provides professional editing, proofreading services and tailored media facing content writing that resonates with the target audiences.
- Contributes to strategic planning and execution of communications and PR initiatives.
- Develops persuasive content, including press releases, ads, and sponsored articles - and proactively pitches stories to media outlets to enhance brand visibility.
- Coordinates media tours, events, and conference sponsorships to ensure alignment with PCL brand.
- Monitors media coverage and tracks relevant media metrics to evaluate impact and inform future strategies.
- Supports execution of national surveys and helps translate findings into compelling, media-ready content.
- Assists in the planning and implementation of advertising initiatives, including copywriting, proofing and placement coordination.
- Provides media training to internal spokespeople and supports events with press coordination, talking points, and content development.
- Develops and executes communication plans for key initiatives and announcements, collaborating with internal teams and external partners.
- Builds and maintains strong relationships with journalists, editors, publishers and other media contacts.
Requirements
- Postsecondary degree or diploma in marketing, communications, journalism, or a related field
- Co-op/internship experience in communications or public relations preferred
- Strong verbal and written communication skills, with a focus on clear, grammatically sound writing, editing, and proofreading
- Ability to develop and execute communication plans across multiple mediums, including visual, digital, and brand communications
- Proficient in Microsoft Office Suite; familiar with data analytics tools such as MuckRack
- Ability to research, analyze, and organize information accurately and effectively.
- Ability to understand the company's business objectives.
- Ability to consult with internal clients and provide excellent customer service and support skills.
- Ability to develop and maintain effective stakeholder relationships.
- Ability to act with discretion when handling confidential information.
PCL Construction
PCL is a group of independent construction companies that carries out work across Canada, the United States, the Caribbean, and in Australia. These diverse operations in the civil infrastructure, heavy industrial, and buildings markets are supported by a strategic presence in 31 major centers.PCL is 100% employee-owned. Watch us build at www.pcl.com
Salaries
Posted range
$67K/yr – $87K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
138 (1% of company)
Median Career Experience
10 years
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1
People
Marketing Leadership
Donna Wynn
Marketing Manager
At the company for 1 year 9 months
Rachael Frohardt
Regional Marketing & Communications (MarComm) Manager
At the company for 17 years
Andrea D.
Proposal Manager | Strategic Marketing
At the company for 2 years
Damion Morris, CPSM
Marketing and Communications Manager
At the company for 7 years 10 months
Traffic Signals
Monthly Visitors
174.3K
Traffic Source Mix
Search
42.5%
Direct
41.6%
Referral
10.6%
Social
4.7%
Paid
0.5%
Headcount Trend
Current headcount: ~12K