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Marketing jobs

5 marketing jobs

13 days ago

Senior Marketing Strategist, App Growth

NPR

District of Columbia, USA (Unknown)Full time$133K/yr – $143K/yr

13 days ago

Senior Marketing Strategist, App Growth

NPR

USA (Remote)Full time$133K/yr – $143K/yr

6 weeks ago

Temporary Junior Designer, Brand & Communication

NPR

USA (Remote)Temporary$32/hr – $33/hr

3 months ago

Senior Manager, Editorial Communications & Influence (Washington, D.C.)

NPR

District of Columbia, USA (Hybrid)Full time$135K/yr – $165K/yr

5 months ago

Temporary Brand Designer

NPR

District of Columbia, USA (Hybrid)Temporary$50/hr – $52/hr

All marketing roles in the US

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All marketing roles in the US

Get alerts for this search

NPR

Senior Marketing Strategist, App Growth

District of Columbia, USA (Unknown)

$133K/yr – $143K/yrSenior Level5+ years expFull time

Posted 13 days ago

Job Description

Responsibilities

Execute Marketing Campaigns: Plan the strategy and messaging for campaigns that give people a clear, compelling reason to download and use the NPR app, translating our trusted journalism into a dynamic, modern mobile experience.
Manage Paid and Free/Owned Media: Run ads across social media, search, and video platforms, while also creating promotions for NPR's own radio broadcasts, podcasts, and newsletters to ensure our public service journalism reaches audiences wherever they are.
Manage the Budget: Decide how to spend our advertising money effectively to get the best return on investment and the lowest cost per download, helping build a sustainable, digital-first growth engine for the network.
Lead Across Teams: Bring together people from the product, analytics, content, and broadcast teams in order to execute campaigns that feel cohesive and true to NPR.
Keep Users Coming Back: Build plans (using tools like push notifications, in-app-messages, and emails) to turn first-time downloaders into dedicated returning users, elevating our listeners' daily routines by making the app an indispensable companion.
Understand Our Audience: Research the app landscape to see trends, what others are doing right, figure out where NPR stands out, and make sure our marketing speaks directly to what our audience needs.
Test and Improve: Always approach projects with a testing mindset and determine what strategies drive new installs and deeper engagement.
Track Success: Track conversions in actionable ways that can help drive near and long-term marketing decisions. You will work closely with our Audience Insights and Product teams to track all your promotional strategies, but especially digital ads and even terrestrial radio promo.

Requirements

5+ years of experience in a data-driven marketing role, preferably at a media or tech company
A proven track record in both creative marketing campaign management and data-driven performance analysis.
Proven ability to manage paid advertising budgets efficiently, especially for mobile app growth.
Experience using tracking software, pixels, UTMs, etc. to identify which specific promotions lead to new app users.
Substantial experience & comfort building campaigns for a wide variety of marketing messaging channels including but not limited to: email, social media, in-app messaging, display, audio, push notifications, SMS, web notification/pop-ups, in-product UX, etc. (experience with enterprise level cross-channel messaging tools like Salesforce Marketing Cloud, Braze, Iterable, or Adobe Campaign/Marketo is a plus)
Bachelor's degree

Preferred

Ability to thoughtfully establish new cross-team processes, strategies, and tools for collaboration if/when a marketing plan requires something we have never executed before.
An execution-focused collaborator who thoughtfully balances team input while maintaining a strong bias for action. You know when to align, but also when to roll up your sleeves and keep things moving.
Ability to turn complex numbers into clear, simple stories that inform leadership decisions.
A talent for competitive analysis and a deep curiosity about audience behavior.

Benefits

NPR Benefits: NPR provides comprehensive benefits for employees and dependents. Regular, full-time employees scheduled to work 30 hours or more per week are eligible to enroll in NPR's benefits options. Benefits include access to health and wellness, paid time off, and financial well-being. Plan options include medical, dental, vision, life/ accidental death and dismemberment, long-term disability, short-term disability, and voluntary retirement savings to all eligible NPR employees.

NPR

3.8 Glassdoor

NPR's rigorous reporting and unsurpassed storytelling connect with millions of Americans everyday—on the air, online, and in person. NPR strives to create a more informed public—one challenged and invigorated by a deeper understanding and appreciation of events, ideas, and cultures. With a nationwide network of award-winning journalists and 17 international bureaus, NPR and its Member Stations are never far from where a story is unfolding. Listeners consider public radio an enriching and enlightening companion; they trust NPR as a daily source of unbiased independent news, and inspiring insights on life and the arts.

Washington, District of Columbia, USA

2.4K employees (1,178 in marketing)

www.npr.org

64% recommend to a friend

41% CEO approval

Salaries

Posted range

$133K/yr – $143K/yr

Taken straight from the job posting.

See all NPR salaries

Marketing Team

Marketing Team Size

821 (34% of company)

Median Career Experience

13.5 years

Median Tenure

4.6 years

Marketing Roles Posted (Last 30 Days)

People

Funding

Total Funding

$57.7M

Last Raise

$36M

Grant, 4 months ago

Funding History

Nov 2025
Grant • $36M
May 2020
Grant • $4.7M
Dec 2013
Grant • $17M

Traffic Signals

Monthly Visitors

67.5M

Monthly Google Ads Budget

$393.1K

Traffic Source Mix

36%

Direct

55.4%

Referral

5.4%

Social

2.9%

Paid

0.3%

Headcount Trend

Current headcount: ~2.4K

Recent News

'Wait Wait' for October 4, 2025: With Not My Job guest Becca Mann : Wait Wait...Don't Tell Me!

Oct 4, 2025 • NPR

NPR and the Corporation for Public Broadcasting clash as federal funding declines

Sep 27, 2025 • NPR

Trump’s FCC chair plans to keep going after the media

Sep 24, 2025 • Boston Globe

Links

www.npr.org

X (Twitter)

Crunchbase

Responsibilities

Execute Marketing Campaigns: Plan the strategy and messaging for campaigns that give people a clear, compelling reason to download and use the NPR app, translating our trusted journalism into a dynamic, modern mobile experience.
Manage Paid and Free/Owned Media: Run ads across social media, search, and video platforms, while also creating promotions for NPR's own radio broadcasts, podcasts, and newsletters to ensure our public service journalism reaches audiences wherever they are.
Manage the Budget: Decide how to spend our advertising money effectively to get the best return on investment and the lowest cost per download, helping build a sustainable, digital-first growth engine for the network.
Lead Across Teams: Bring together people from the product, analytics, content, and broadcast teams in order to execute campaigns that feel cohesive and true to NPR.
Keep Users Coming Back: Build plans (using tools like push notifications, in-app-messages, and emails) to turn first-time downloaders into dedicated returning users, elevating our listeners' daily routines by making the app an indispensable companion.
Understand Our Audience: Research the app landscape to see trends, what others are doing right, figure out where NPR stands out, and make sure our marketing speaks directly to what our audience needs.
Test and Improve: Always approach projects with a testing mindset and determine what strategies drive new installs and deeper engagement.
Track Success: Track conversions in actionable ways that can help drive near and long-term marketing decisions. You will work closely with our Audience Insights and Product teams to track all your promotional strategies, but especially digital ads and even terrestrial radio promo.

Requirements

5+ years of experience in a data-driven marketing role, preferably at a media or tech company
A proven track record in both creative marketing campaign management and data-driven performance analysis.
Proven ability to manage paid advertising budgets efficiently, especially for mobile app growth.
Experience using tracking software, pixels, UTMs, etc. to identify which specific promotions lead to new app users.
Substantial experience & comfort building campaigns for a wide variety of marketing messaging channels including but not limited to: email, social media, in-app messaging, display, audio, push notifications, SMS, web notification/pop-ups, in-product UX, etc. (experience with enterprise level cross-channel messaging tools like Salesforce Marketing Cloud, Braze, Iterable, or Adobe Campaign/Marketo is a plus)
Bachelor's degree

Preferred

Ability to thoughtfully establish new cross-team processes, strategies, and tools for collaboration if/when a marketing plan requires something we have never executed before.
An execution-focused collaborator who thoughtfully balances team input while maintaining a strong bias for action. You know when to align, but also when to roll up your sleeves and keep things moving.
Ability to turn complex numbers into clear, simple stories that inform leadership decisions.
A talent for competitive analysis and a deep curiosity about audience behavior.

Benefits

NPR Benefits: NPR provides comprehensive benefits for employees and dependents. Regular, full-time employees scheduled to work 30 hours or more per week are eligible to enroll in NPR's benefits options. Benefits include access to health and wellness, paid time off, and financial well-being. Plan options include medical, dental, vision, life/ accidental death and dismemberment, long-term disability, short-term disability, and voluntary retirement savings to all eligible NPR employees.

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All marketing roles in the US

All marketing roles in the US

Senior Marketing Strategist, App Growth

Senior Marketing Strategist, App Growth

Temporary Junior Designer, Brand & Communication

Senior Manager, Editorial Communications & Influence (Washington, D.C.)

Temporary Brand Designer

Senior Marketing Strategist, App Growth

Job Description

Responsibilities

Requirements

Preferred

Benefits

NPR

Salaries

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Funding

Funding History

Traffic Signals

Headcount Trend

Recent News

Links

All marketing roles in the US

All marketing roles in the US

Senior Marketing Strategist, App Growth

Senior Marketing Strategist, App Growth

Temporary Junior Designer, Brand & Communication

Senior Manager, Editorial Communications & Influence (Washington, D.C.)

Temporary Brand Designer

Senior Marketing Strategist, App Growth

Job Description

Responsibilities

Requirements

Preferred

Benefits

NPR

Salaries

Marketing Team

People

Founders / CEO

HR / Recruitment

Marketing Leadership

Funding

Funding History

Traffic Signals

Headcount Trend

Recent News

Links