2 weeks ago
Vice President, Marketing
Chainalysis
New York City, NY (Hybrid)Full time$288K/yr – $325K/yr
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Vice President, Marketing
New York City, NY (Hybrid)
$288K/yr – $325K/yrSenior Level15+ years expFull time
Posted 2 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own and scale a multi-faceted marketing function to drive revenue, combining demand generation, field and product marketing, and tight marketing–sales alignment.
- Lead AI-driven demand generation and multi-channel campaigns.
- Direct product marketing, competitive positioning, and GTM strategies for enterprise segments.
- Ensure measurable ROI with real-time revenue attribution.
Job Description
Responsibilities
- Build & Scale Demand Generation for Revenue Growth
- • Design and lead an AI-driven demand generation engine, leveraging predictive analytics, automation, and hyper-personalized outreach at scale.
- • Develop a multi-channel strategy that includes intent-based marketing, outbound AI-driven prospecting, and dynamic campaign orchestration.
- • Redefine marketing funnel efficiency, ensuring a seamless transition from MQL to SQL to closed-won revenue, optimizing conversion rates at every stage.
- • Experiment with emerging pipeline strategies, including community-led growth, influencer-driven campaigns, and direct engagement with high-value accounts.
- Transform Field & Digital Marketing into a Revenue Machine
- • Lead field marketing execution, ensuring regional sales teams are equipped with tailored, high-impact marketing programs.
- • Optimize events for direct pipeline impact, shifting from traditional brand awareness to high-conversion field activations.
- • Oversee performance marketing, paid media, and account-based marketing (ABM) to ensure targeted, high-quality customer acquisition at scale.
- • Leverage AI and automation for digital marketing, ensuring data-driven, dynamic content delivery that matches customer intent.
Requirements
- 15+ years of experience in marketing supporting at a mid-to-large scale, high growth organization, including solution-selling environments with B2B SaaS products
- Sound business judgment, a proven ability to influence others, strong analytical skills, and a proven track record of taking ownership, leading data-driven analyses, and influencing results
- Experience overseeing demand generation and product marketing functions, as well as experience working in support of an Enterprise solutions salesforce
- Experience leading a field marketing function, inclusive of customer marketing
- Experience leading a product marketing function, including product positioning, competitive intelligence, GTM strategy, and sales enablement for enterprise B2B SaaS products
- A track record as a proven people leader who elevates teams, develops future leaders, and builds trust across the organization — someone who develops talent, builds trust, and creates teams that punch above their weight
- Strong communication and interpersonal skills, with a proven ability to build partnerships across RevOps, Sales, Product, and post-sales leadership
- Ability to work effectively in a fast-paced and dynamic environment
- Strategic thinker with the ability to translate strategy into actionable plans
Chainalysis
3.3 Glassdoor
Chainalysis offers cryptocurrency investigation and compliance solutions to global law enforcement agencies, regulators, and businesses as they work together to fight illicit cryptocurrency activity. Backed by Benchmark and other leading names in venture capital, Chainalysis builds trust in blockchains. For more information, visit: www.chainalysis.com
Founded in 2014
New York, New York, USA
760 employees (42 in marketing)
57% recommend to a friend
64% CEO approval
Traffic Signals
Monthly Visitors
220.5K
Monthly Google Ads Budget
$303
Traffic Source Mix
Search
45.2%
Direct
43.3%
Referral
9%
Social
1.8%
Paid
0.6%
Headcount Trend
Current headcount: ~764
Marketing Team
Marketing Team Size
32 (4% of company)
Median Career Experience
13 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
2
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Sean Wisdom
Vice President - Global Marketing
At the company for 8 months
Marvin Cheese
Head of Global Talent Acquisition
At the company for 9 months
Alan Hwang
Head of Technical Marketing
At the company for 4 years 2 months
Molly Saint
Senior Director, Global Field Marketing and Customer Marketing
At the company for 7 years 5 months
Funding
Total Funding
$536.6M
Last Raise
$170M
Series Unknown, 5 months ago
Funding History
- Oct 2025Series Unknown
- Apr 2024Secondary Market
- Oct 2022Secondary Market