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5 marketing jobs

Kraken logo
11 days ago

Marketing Manager, CRM Operations

Kraken

USA (On-site)Full time$96K/yr – $192K/yr
Kraken logo
5 weeks ago

Senior Product Marketing Manager, Flexibility

Kraken

New York City, NY (Hybrid)Full time$140K/yr – $200K/yr
Kraken logo
5 weeks ago

Senior Product Marketing Manager, Flexibility

Kraken

New York City, NY (Hybrid)Full time$140K/yr – $200K/yr
Kraken logo
1 month ago

Growth Workflow Specialist, Performance & Paid

Kraken

USA (On-site)Full time$96K/yr – $192K/yr
Kraken logo
1 month ago

Lifecycle Marketing Manager

Kraken

USA (Unknown)Full time$96K/yr – $192K/yr

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5 jobs
Kraken logo

Marketing Manager, CRM Operations

Kraken

USA (On-site)

$96K/yr - $192K/yrIn-houseFull-timeSenior level5+ years exp.
11 days ago
Kraken logo

Senior Product Marketing Manager, Flexibility

Kraken

New York City, NY (Hybrid)

$140K/yr - $200K/yrIn-houseFull-timeSenior level7+ years exp.
5 weeks ago
Kraken logo

Senior Product Marketing Manager, Flexibility

Kraken

New York City, NY (Hybrid)

$140K/yr - $200K/yrIn-houseFull-timeSenior level7+ years exp.
5 weeks ago
Kraken logo

Growth Workflow Specialist, Performance & Paid

Kraken

USA (On-site)

$96K/yr - $192K/yrIn-houseFull-timeSenior level4+ years exp.
1 month ago
Kraken logo

Lifecycle Marketing Manager

Kraken

USA (Unknown)

$96K/yr - $192K/yrIn-houseFull-timeMid level5+ years exp.
1 month ago
Kraken logo
Kraken

Marketing Manager, CRM Operations

USA (On-site)

$96K/yr – $192K/yrSenior Level5+ years expFull time

Posted 11 days ago

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Job Description

Responsibilities

  • Lead the strategy for lifecycle program execution involving a channel mix of email, push, and in-app delivering best-in-class experiences that drive engagement and desired behavior and outcomes, and other actions that improve client quality and retention
  • Develop advanced solutions supporting the lifecycle approach for Consumer products both from a technology and marketing execution point of view, being accountable for key metrics that support revenue growth at the company
  • Build and execute complex CRM campaigns that guide clients to relevant products and services within the Kraken ecosystem
  • Conduct data analysis of campaign and segment performance, while using data to optimize and create operational plans and manage executions
  • Execute thoughtful experimentation to unlock high-impact campaigns, and leverage automation to maximize engagement & retention throughout the whole customer lifecycle
  • Be a key stakeholder in growth across the company, keeping leadership updated on the progress being made and working closely with the wider business to drive incremental value
  • Work closely with our compliance and legal teams to remove blockers in marketing across priority geos. This also involves making sure that we are being 100% compliant with local regulators in the way we market and communicate to customers
  • Additional duties and responsibilities as assigned

Requirements

  • 5+ years of experience with a proven ability leading the development of complex lifecycle/CRM programs from strategy-to-execution
  • Extensive experience building and executing complex CRM campaigns with multiple stakeholders
  • Experience with Braze, and other campaign-building tools
  • A proven understanding of how to drive lifecycle marketing results in a predominantly B2C setting, with experience working within crypto as a big plus
  • Strong skills in analytic tools such as Tableau, Looker, HEX, Big Query
  • In-depth knowledge of marketing automation/CRM systems, with experience pushing the boundaries of what those platforms can do
  • Expertise in customer segmentation strategies and subscriber management across multiple channels (omni-channel)

Preferred

  • with experience working within crypto as a big plus
Kraken logo

Kraken

4.7 Glassdoor

Improve customer satisfaction, increase product innovation, generate new revenue streams, and make significant operational savings. All with the only proven end-to-end, AI-powered operating system for energy utilities. Now expanded to support water, and telco.

Founded in 2019
London, England, GBR
1.9K employees (82 in marketing)
kraken.tech
97% recommend to a friend
100% CEO approval

Salaries

Posted range

$96K/yr – $192K/yr

Taken straight from the job posting.

See all Kraken salaries

Marketing Team

Marketing Team Size
46 (2% of company)
Median Tenure
1.1 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Last Raise
Series Unknown

Traffic Signals

Monthly Visitors
117.1K
Traffic Source Mix
Search
37.4%
Direct
44.9%
Referral
9.6%
Social
6.6%
Paid
1.1%

Headcount Trend

Current headcount: ~1.9K

Recent News

Crypto Exchange Kraken Says Revenue Doubled in the Third Quarter
Oct 22, 2025 • Bloomberg.com
Kraken’s software is swallowing Octopus Energy
Oct 20, 2025 • Financial Times
Kraken buys Small Exchange for $100 million to launch US derivatives trading platform
Oct 16, 2025 • theblock.co
Kraken signs $100 million deal for Small Exchange to bulk up US derivatives business
Oct 16, 2025 • Reuters
Kraken quietly closes $500M round as its unusual CEO pushes toward the IPO finish line
Sep 25, 2025 • Fortune
Introducing Kraken Launch, powered by Legion
Sep 18, 2025 • Kraken Blog
UK's Octopus Energy to spin off technology arm Kraken
Sep 18, 2025 • Reuters
Kraken & Circle Partner to Accelerate Global Access of USDC & EURC
Sep 17, 2025 • Circle Internet
Introducing Kraken Perps: A new way to trade on where prices might go next
Sep 11, 2025 • Kraken Blog
Kraken Completes Major Acquisition of Breakout to Offer Prop Trading to Clients Globally
Sep 4, 2025 • Business Wire
U.S. Department of Commerce selects Kraken as partner in historic initiative to enhance transparency of economic data
Aug 28, 2025 • Kraken Blog
Kraken Acquires Capitalise.ai for Automated Trading Tech
Aug 23, 2025 • FinTech Magazine
Announcing the acquisition of Capitalise.ai, bringing no-code trading automation to Kraken Pro
Aug 20, 2025 • Kraken Blog
Kraken expands its tokenized xStocks to Tron in latest expansion of Backed partnership
Aug 20, 2025 • theblock.co
Kraken now live across all 30 EEA countries under MiCA
Aug 12, 2025 • Kraken Blog
Announcing 8 new margin and futures collateral currencies on Kraken Pro
Aug 5, 2025 • Kraken Blog
Crypto Exchange Kraken Sees Revenue Rise 18% in Second Quarter
Jul 30, 2025 • Bloomberg.com
Octopus’ Kraken to deliver enhanced customer service operations in EDF deal
Jul 24, 2025 • Solar Power Portal
Kraken's market share rises to 29% as new product rollouts accelerate growth
Jul 9, 2025 • theblock.co
Kraken and Backed deepen xStocks reach with BNB Chain integration
Jul 9, 2025 • Kraken Blog
Octopus Energy unleashes Kraken: £10bn spin-out set to disrupt global utility tech
Jul 7, 2025 • Tech Funding News
UK's Octopus Energy weighs $14 billion demerger of tech arm Kraken, Sky News says
Jul 5, 2025 • Reuters
Octopus Energy plans to demerge tech arm Kraken
Jul 5, 2025 • Financial Times
From Wall Street to your wallet: Tokenized equities now available on Kraken
Jun 30, 2025 • Kraken Blog
Kraken issued crypto licence in Ireland
Jun 27, 2025 • Finextra Research
Introducing Kraken Prime: A Full-Service Prime Brokerage for Institutional Crypto Clients
Jun 3, 2025 • Business Wire
Kraken partners with Backed to launch xStocks
May 29, 2025 • Jones Day
E.ON Next and Kraken partner to lower energy bills for customers
May 28, 2025 • EON Energy
Kraken’s IPO strategy hinges on regulatory clarity — co-CEO
May 27, 2025 • ION Analytics
Kraken Partners with Backed to Launch xStocks on Solana, Bringing Tokenized Equities to the Masses
May 22, 2025 • Business Wire
Kraken Launches Europe’s Largest Regulated Futures Offering, Strengthening Market-Leading Position in Region
May 20, 2025 • Business Wire
Kraken expands derivatives trading to EU with Cypriot license acquisition
May 20, 2025 • theblock.co
Kraken completes newest Proof of Reserves, raising the bar for crypto platform transparency
May 7, 2025 • Kraken Blog
Kraken launches crypto derivatives trading for UK professional investors in latest expansion for the firm
May 1, 2025 • theblock.co
Kraken Q1 2025 financial update: Strength through market cycles
May 1, 2025 • Kraken Blog
Kraken Launches Embed, a Crypto-as-a-Service Enabling Banks and Fintechs to Provide Clients Seamless Access to Crypto
Apr 30, 2025 • Business Wire
Bunq, Kraken team up to offer crypto service
Apr 30, 2025 • Banking Dive
Kraken Teams Up With Mastercard to Launch Crypto Debit Cards
Apr 9, 2025 • CoinDesk
Kraken considers $1 billion debt raise with Goldman Sachs and JPMorgan ahead of possible IPO: Bloomberg
Mar 24, 2025 • theblock.co
Kraken to acquire NinjaTrader: Introducing the next era of professional trading
Mar 20, 2025 • Kraken Blog
Introducing the new Markets tab on Kraken Pro web
Mar 13, 2025 • Kraken Blog
US crypto exchange Kraken secures EMI licence in UK
Mar 11, 2025 • FinTech Futures
Crypto Exchange Kraken Said to Prepare for IPO in 2026
Mar 7, 2025 • Bloomberg.com
SEC Plans to Drop Its Case Against Kraken, Firm Says
Mar 3, 2025 • CoinDesk
Kraken says US SEC to dismiss lawsuit against the cryptocurrency exchange
Mar 3, 2025 • Reuters
Cleaner, leaner, more powerful: Kraken Pro web charting updates are here
Feb 24, 2025 • Kraken Blog
Announcing the 2024 Kraken Transparency Report
Feb 19, 2025 • Kraken Blog
Kraken 2024 financial highlights
Jan 31, 2025 • Kraken Blog
Crypto Exchange Kraken Says Revenue More Than Doubled Last Year
Jan 31, 2025 • Bloomberg.com
Kraken launches new onchain staking product for U.S. clients
Jan 30, 2025 • Kraken Blog
Kraken offers FTX creditors up to $50k in zero-fee crypto trading
Jan 9, 2025 • Kraken Blog
Clean tech giant Kraken acquires Netherlands-based Jedlix
Oct 21, 2024 • jedlix.com

Links

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