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Marketing jobs

5 marketing jobs

3 days ago

Senior Marketing Operations Analyst

Appian

McLean, VA (Unknown)$75K/yr – $175K/yr

4 weeks ago

Marketing Associate (2027 Graduates)

Appian

McLean, VA (On-site)Full time

7 weeks ago

SEO Manager

Appian

Raleigh, NC (Remote)Full time$75K/yr – $175K/yr

2 months ago

Principal GTM Media Strategist

Appian

Boston, MA (Remote)Full time$150K/yr – $300K/yr

6 months ago

Communications Associate (2026 Graduates)

Appian

McLean, VA (On-site)Full time

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Appian

Senior Marketing Operations Analyst

McLean, VA (Unknown)

$75K/yr – $175K/yrSenior Level5+ years exp

Posted 3 days ago

Job Summary

Own the design and delivery of executive dashboards and attribution-driven storytelling to guide marketing strategy, forecasting, and budgeting across the business.

Architect and maintain executive dashboards that enable leadership to monitor performance and allocate budget
Translate multi-touch attribution data into concise narratives for QBRs and strategic decisions
Lead ad hoc analytics and enable self-service analytics for marketing teams

Job Description

Responsibilities

Architect and maintain single source of truth dashboards in our BI tool that enable marketing leadership to monitor performance, forecast pipeline, and allocate budget with confidence
Translate complex multi-touch attribution datasets into compelling executive-ready narratives that inform strategic decision-making and quarterly business reviews
Execute advanced SQL queries to extract, transform, and synthesize data from Salesforce CRM, Marketo, and other marketing technology platforms into actionable insights
Lead the triage and delivery of ad hoc analytics requests, balancing urgency with rigor to ensure stakeholders receive timely, accurate, and contextually relevant analysis
Drive organizational enablement by training marketing team members on dashboard usage, data interpretation, and self-service analytics capabilities
Collaborate with IT, RevOps, and finance teams to ensure data integrity, governance, and alignment across enterprise reporting systems

Requirements

Bachelors degree in Marketing, Business Analytics, Data Science, Statistics, Economics, or a related quantitative field
5+ years of experience in marketing analytics, business intelligence, or data analysis within B2B technology or SaaS environments
Advanced expertise in business intelligence and dashboarding tools such as Tableau, Power BI, or Looker with a proven track record of building executive-facing reports
Strong proficiency with SQL and data extraction methodologies to query relational databases and manipulate large datasets
Deep familiarity with B2B marketing platforms and CRM environments, including hands-on experience with Marketo and Salesforce
Proven ability to translate complex datasets into compelling, executive-ready presentations and strategic recommendations that drive business outcomes
Detail-oriented, inquisitive, and collaborative attitude with demonstrated experience navigating multinational B2B technology organizations

Preferred

Experience with long, complex B2B sales cycles and the multi-touch attribution models that accompany enterprise buying journeys
Proficiency with web analytics platforms such as Google Analytics 4 or Adobe Analytics
Hands-on experience with third-party marketing analytics and attribution tools such as HockeyStack, Marketo Measure, DreamData, or similar platforms
We value experience with enterprise platforms such as Salesforce or ServiceNow, as these skills translate well into our Enterprise-Grade Orchestration environment.

Benefits

Benefits Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.

Appian

3.6 Glassdoor

Appian is The Process Company. We deliver a software platform that helps organizations run better processes that reduce costs, improve customer experiences, and gain a strategic edge. Committed to client success, we serve many of the world’s largest companies across various industries.For more information, visit appian.com [Nasdaq: APPN]

Founded in 1999

McLean, Virginia, USA

2.4K employees (154 in marketing)

www.appian.com

55% recommend to a friend

49% CEO approval

Salaries

Posted range

$75K/yr – $175K/yr

Taken straight from the job posting.

See all Appian salaries

Marketing Team

Marketing Team Size

94 (4% of company)

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$47.5M

Last Raise

$37.5M

Series Unknown, 12 years ago

Funding History

Mar 2014
Series Unknown • $37.5M
Jul 2008
Series A • $10M

Traffic Signals

Monthly Visitors

261.3K

Monthly Google Ads Budget

$77.6K

Traffic Source Mix

53.1%

Direct

36.8%

Referral

7.5%

Social

1.9%

Paid

0.7%

Headcount Trend

Current headcount: ~2.4K

Recent News

Looking at the Narrative for Appian After Upgraded Analyst Growth Forecasts

Nov 23, 2025 • Yahoo Finance

Appian AI Transforms Clinical Workflows for Global Public Health Agencies

Nov 20, 2025 • PR Newswire

Is Appian The AI Play Investors Have Completely Missed?

Nov 17, 2025 • MarketBeat

Links

www.appian.com

X (Twitter)

Crunchbase

Responsibilities

Architect and maintain single source of truth dashboards in our BI tool that enable marketing leadership to monitor performance, forecast pipeline, and allocate budget with confidence
Translate complex multi-touch attribution datasets into compelling executive-ready narratives that inform strategic decision-making and quarterly business reviews
Execute advanced SQL queries to extract, transform, and synthesize data from Salesforce CRM, Marketo, and other marketing technology platforms into actionable insights
Lead the triage and delivery of ad hoc analytics requests, balancing urgency with rigor to ensure stakeholders receive timely, accurate, and contextually relevant analysis
Drive organizational enablement by training marketing team members on dashboard usage, data interpretation, and self-service analytics capabilities
Collaborate with IT, RevOps, and finance teams to ensure data integrity, governance, and alignment across enterprise reporting systems

Requirements

Bachelors degree in Marketing, Business Analytics, Data Science, Statistics, Economics, or a related quantitative field
5+ years of experience in marketing analytics, business intelligence, or data analysis within B2B technology or SaaS environments
Advanced expertise in business intelligence and dashboarding tools such as Tableau, Power BI, or Looker with a proven track record of building executive-facing reports
Strong proficiency with SQL and data extraction methodologies to query relational databases and manipulate large datasets
Deep familiarity with B2B marketing platforms and CRM environments, including hands-on experience with Marketo and Salesforce
Proven ability to translate complex datasets into compelling, executive-ready presentations and strategic recommendations that drive business outcomes
Detail-oriented, inquisitive, and collaborative attitude with demonstrated experience navigating multinational B2B technology organizations

Preferred

Experience with long, complex B2B sales cycles and the multi-touch attribution models that accompany enterprise buying journeys
Proficiency with web analytics platforms such as Google Analytics 4 or Adobe Analytics
Hands-on experience with third-party marketing analytics and attribution tools such as HockeyStack, Marketo Measure, DreamData, or similar platforms
We value experience with enterprise platforms such as Salesforce or ServiceNow, as these skills translate well into our Enterprise-Grade Orchestration environment.

Benefits

Benefits Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.