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7 marketing jobs

Neighborly® logo
1 day ago

Senior CRM Content Specialist

Neighborly®

Irving, TX (Hybrid)Full time
Neighborly® logo
4 weeks ago

Marketing Support Manager

Neighborly®

Waco, TX (Hybrid)Full time
Neighborly® logo
3 months ago

Brand Marketing Manager

Neighborly®

Irving, TX (Hybrid)Full time
Neighborly® logo
5 months ago

Director of Marketing Automation Data Analytics

Neighborly®

Irving, TX (Hybrid)Full time
Neighborly® logo
5 months ago

Director of Marketing Automation Data Analytics

Neighborly®

Irving, TX (Hybrid)Full time
Neighborly® logo
6 months ago

Sr. Manager, Marketing

Neighborly®

Irving, TX (Hybrid)Full time
Neighborly® logo
7 months ago

Director of SEO & GEO

Neighborly®

Irving, TX (Hybrid)Full time

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7 jobs
Neighborly® logo

Senior CRM Content Specialist

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeSenior level3+ years exp.
1 day ago
Neighborly® logo

Marketing Support Manager

Neighborly®

Waco, TX (Hybrid)

In-houseFull-timeManager5+ years exp.
4 weeks ago
Neighborly® logo

Brand Marketing Manager

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeMid level5+ years exp.
3 months ago
Neighborly® logo

Director of Marketing Automation Data Analytics

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeDirector/executive8+ years exp.
5 months ago
Neighborly® logo

Director of Marketing Automation Data Analytics

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeDirector/executive8+ years exp.
5 months ago
Neighborly® logo

Sr. Manager, Marketing

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeSenior level
6 months ago
Neighborly® logo

Director of SEO & GEO

Neighborly®

Irving, TX (Hybrid)

In-houseFull-timeDirector/executive10+ years exp.
7 months ago
Neighborly® logo
Neighborly®

Senior CRM Content Specialist

Irving, TX (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 1 day ago

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Job Summary

Own the content and messaging for a multi-brand CRM program, leading cross-functional collaboration, AI-driven content tools, and a master content calendar while refining tone of voice and performance-based optimization.

  • Own master content calendar across 20 brands
  • Translate brand voice into AI prompts and workflows
  • Refine messaging using performance data

Job Description

Responsibilities

  • Coordinate across cross-functional teams to build content library across email marketing, SMS/text, and app/portal customer communications like app notifications
  • Maintain, enhance, update AI-powered tools and agents to scale content creation
  • Write copy and choose imagery for marketing communications across CRM marketing automation channels
  • Maintain and partner with brand teams refine tone-of-voice guidelines across the portfolio of brands in partnership with marketing teams
  • Translate brand voice into structured prompts and workflows for consistent AI-generated output
  • Own master content calendar strategy across the portfolio of 20 brands
  • Adapt messaging for different audiences, services, and stages of the customer journey
  • Use performance data to refine messaging, including testing and optimizing headlines, hooks, and offers
  • Ensure all copy aligns with brand standards, legal guidelines, and campaign objectives
  • Collaborate with Creative Directors, designers, CRM team, and brand marketing teams to deliver cohesive CRM creative content

Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, Journalism, or related field
  • 3–5 years of experience in email marketing, CRM marketing, or copywriting roles
  • Proven experience writing for customer relationship management marketing channels (e.g., email, SMS/text, direct mail, mobile app)
  • Experience developing or working within brand voice/tone of voice systems
  • Experience using AI tools (e.g., ChatGPT, Claude, Copilot) to create marketing content
  • Experience working across multiple brands or campaigns preferred
  • Equivalent combination of education and relevant experience may be considered.

Preferred

  • Adept at creating new operating processes and refining for efficiency
  • Comfortable using AI tools to support and scale copywriting workflows
  • Analytical mindset with ability to interpret performance data and apply insights

Benefits

  • Benefits: Comprehensive benefits offerings available through Neighborly; Neighborly Benefits
  • Financial Benefits: Equity and bonus opportunities.
Neighborly® logo

Neighborly®

Neighborly brands repair, maintain, and enhance properties — to make life easier and more enjoyable for homeowners. Our consistency and quality work are the basis for everything we do, and are what make us a leader in the home services space, as we constantly strive to "be so remarkable, we become a beloved household name." Our team of dedicated associates and franchise owners, united by service to others, comprise the foundation for unleashing our elevated products, home repair services, and an elevated customer experience to the communities we serve. When combined with our Code of Values of Respect, Integrity, Customer Focus, and Having Fun in the Process, Neighborly sets the tone for our culture and business, and empowers the pursuit of entrepreneurship and a meaningful career.Neighborly has over 2,000 corporate employees worldwide with the Global Headquarters located in Waco, Texas and Irving, Texas.

Founded in 1981
Waco, Texas, USA
754 employees (143 in marketing)
www.neighborlybrands.com

Marketing Team

Marketing Team Size
127 (17% of company)
Median Career Experience
14 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
2

People

HR / Recruitment

Jennifer Corbin
Jennifer Corbin
Corporate Recruiter (Marketing & Technology)
At the company for 4 years 2 months

Marketing Leadership

Stacy Lynn Bourgeois
Stacy Lynn Bourgeois
Chief Marketing Officer
At the company for 1 year 10 months
Kavita McCarthy
Kavita McCarthy
Senior Vice President, Group Head of Marketing
At the company for 3 years 8 months
Heather Cohen
VP, Digital Marketing
At the company for 2 years 8 months
Jamie Hood
Jamie Hood
Vice President, Strategy, Planning & Marketing Operations
At the company for 5 years 2 months

Traffic Signals

Monthly Visitors
9.9K
Traffic Source Mix
Search
35.8%
Direct
49.2%
Referral
8.8%
Social
4.4%
Paid
1.5%

Headcount Trend

Current headcount: ~756

Recent News

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Rilla and Neighborly® Combine Forces to Empower Plumbers, HVAC Technicians with AI
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Aug 29, 2025 • FranchiseWire
Hear From Our Owners: What Makes Neighborly Different From Competitors?
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A Consistent Approach: Neighborly operator follows the system to success
Aug 23, 2025 • Franchising.com
People on the move: Hirings and promotions at Neighborly, Douglas Products and more
May 28, 2025 • Pest Management Professional
Neighborly® Appoints Benjamin Lamb as Chief Financial Officer
May 19, 2025 • PR Newswire
Neighborly Appoints Benjamin Lamb as Chief Financial Officer
May 19, 2025 • citybiz
Molly Maid® Provides Opportunity to Pamper Mom This Mother's Day
May 1, 2025 • PR Newswire
Building relationships: Neighborly’s journey to empower marginalized groups
Apr 28, 2025 • FSView & Florida Flambeau
Large Neighborly Franchisee Acquires Key Precision Garage Operator in California
Apr 18, 2025 • franchisetimes.com
Neighborly networking: Raleigh-Durham Startup Week showcases the Triangle's entrepreneurial spirit
Apr 4, 2025 • WRAL
New Neighborly CMO Leverages Data to Advance Franchise System
Mar 28, 2025 • franchisetimes.com
Franchise Equity Partners Experiences Year of Strategic Growth Through Home Services Acquisitions
Mar 4, 2025 • PR Newswire
Neighborly Appoints Neumann as Chief Growth Officer
Feb 13, 2025 • Pest Control Technology
Cardone Training Technologies Inc. Forges Strategic Relationship with Neighborly to Drive Franchise Growth and Service Excellence
Feb 4, 2025 • PRWeb
Neighborly® Appoints Reese Neumann as Chief Growth Officer
Feb 3, 2025 • PR Newswire
Mosquito Joe, a Neighborly company, Earns EPA's PESP Gold Level Designation
Jan 28, 2025 • PR Newswire
Being Neighborly | Volunteer handyman repairs local woman’s faith in humanity
Jan 24, 2025 • Gig Harbor Now
ALL 19 NEIGHBORLY® NORTH AMERICAN BRANDS NAMED AMONG THE TOP FRANCHISES IN ENTREPRENEUR MAGAZINE'S FRANCHISE 500® RANKING
Jan 14, 2025 • PR Newswire
XOi, Neighborly Partner on Sharing Customer Referrals
Dec 28, 2024 • ACHR News
Neighborly Gets Ready To Open; More Areas Being Scouted
Dec 13, 2024 • WhatNow
Neighborly Appoints Irving-Based Chief Marketing Officer
Dec 6, 2024 • Dallas Innovates
Neighborly Appoints Stacy Lynn Bourgeois as Chief Marketing Officer
Dec 3, 2024 • Pest Control Technology
Molly Maid® Offers the Perfect Mother's Day Present: A Sparkling Clean Home
Apr 22, 2024 • PR Newswire
Neighborly® Expands Across the Dallas and Oklahoma City Markets, Offering Opportunities for Aspiring Entrepreneurs ...
Apr 9, 2024 • PR Newswire
SBJ Capital Portfolio Company Sydnic Acquires Precision Garage Door Service Franchisees in North Carolina and ...
Feb 22, 2024 • Newswire.com
Main Post Partners Makes a Strategic Growth Investment Into One Of The Largest Franchisee Operators Within ...
Feb 6, 2024 • PR Newswire
Franchise Equity Partners Expands Investment with Precision Garage Door Service and Acquires Orlando and Ocala ...
Jan 16, 2024 • PR Newswire
2023 MVPs on How They Hire & Fire, Train & and Retain Employees
Dec 15, 2023 • Franchising.com
SBJ Capital Acquires Sydnic, a Leading Franchisee of ...
Nov 22, 2023 • Newswire.com

Links

www.neighborlybrands.comLinkedInX (Twitter)Crunchbase