2 months ago
Senior Product Marketing Manager
ORION
Omaha, NE (Hybrid)Full time$83K/yr – $127K/yr
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Senior Product Marketing Manager
Omaha, NE (Hybrid)
$83K/yr – $127K/yrSenior Level7+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own the messaging engine for Orion’s products by turning features into buyer-focused value, coordinating launch enablement, and collaborating with cross-disciplinary teams to drive adoption and measurable engagement.
- differentiated positioning and messaging across personas and moments
- Launch frameworks, enablement assets, and training-aligned content to accelerate adoption
- Cross-functional collaboration with Product, Marketing, Sales, and Training to maintain calendars, assets, and customer feedback-driven priorities
Job Description
Responsibilities
- Develop and refine clear messaging for new products and enhancements.
- Translate features into customer-focused value propositions aligned to personas and moments.
- Support Product Owners with talk tracks, positioning, and storytelling.
- Support launch planning and execution for new capabilities, including messaging frameworks, enablement assets, and adoption campaigns.
- Partner with lifecycle and channel owners to activate messaging through in-app, email, web, social, and sales enablement.
- Ensure launches drive engagement and sustained adoption beyond awareness.
- Build and maintain a product-focused content and communications calendar.
- Write and oversee creation of assets: in-app messaging and customer emails, blog posts, web copy, short-form video scripts, one-pagers, FAQs, solution briefs, presentations, battle cards, and case studies.
- Partner with Training to ensure educational content reinforces product messaging and supports onboarding.
- Gather and synthesize customer feedback, internal insights, and market context to inform messaging and content priorities.
- Track performance of launches and adoption efforts using agreed-upon metrics.
Requirements
- Has a minimum of a bachelors degree in related field (marking, communications or business)
- Has minimum of 5–7 years of experience in product marketing, content marketing, marketing communications, or a related field
- Has proven ability to develop clear, differentiated positioning and messaging for B2B technology products across multiple personas
- Has a deep understanding of the product marketing lifecycle, from market research and competitive analysis through launch, adoption, and post-launch optimization
- Has experience supporting or leading product launches in a B2B SaaS or fintech environment
- Has experience coordinating across Product, Marketing, Sales, and Training teams
- Manages multiple concurrent launches without sacrificing quality or consistency
- Has experience building competitive intelligence and battlecard programs to support Sales and Client Success
- Has experience in B2B, fintech, or SaaS environments preferred
- Owns and manages relationships with stakeholders directly and works effectively with people at all levels in an organization
Preferred
- experience in B2B, fintech, or SaaS environments preferred
Benefits
- health, dental, vision, and disability coverage on day one
- 401(k) plan with employer match
- paid parental leave
- pet benefits including pawternity leave and pet insurance
- student loan repayment and more.
ORION
A revolution in sleep
Founded in 2025
Marketing Team
Median Career Experience
16 years
Median Tenure
4.3 years
