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11 marketing jobs

Bath & Body Works logo
2 weeks ago

Senior Analyst, Digital Marketing

Bath & Body Works

Reynoldsburg, OH (Hybrid)Full time$83K/yr – $122K/yr
Bath & Body Works logo
4 weeks ago

Director, Social Media Strategy

Bath & Body Works

New York City, NY (On-site)Full time$142K/yr – $222K/yr
Bath & Body Works logo
5 weeks ago

AVP, Crisis Communications

Bath & Body Works

Columbus, OH (On-site)Full time$178K/yr – $250K/yr
Bath & Body Works logo
6 weeks ago

Media Relations Specialist

Bath & Body Works

Columbus, OH (On-site)Full time$64K/yr – $92K/yr
Bath & Body Works logo
6 weeks ago

AVP, Loyalty & CRM

Bath & Body Works

Reynoldsburg, OH (On-site)Full time$178K/yr – $235K/yr
Bath & Body Works logo
2 months ago

AVP, Loyalty & CRM

Bath & Body Works

Reynoldsburg, OH (Hybrid)Full time$178K/yr – $271K/yr
Bath & Body Works logo
3 months ago

Senior Social Media Specialist - International

Bath & Body Works

Columbus, OH (On-site)Full time$73K/yr – $108K/yr
Bath & Body Works logo
5 months ago

Paid Social Analyst

Bath & Body Works

Reynoldsburg, OH (On-site)Full time
Bath & Body Works logo
5 months ago

Graphic Designer, Creative Marketing

Bath & Body Works

Reynoldsburg, OH (On-site)Full time$73K/yr – $108K/yr
Bath & Body Works logo
5 months ago

AVP, Corporate Communications - Risk & Reputation

Bath & Body Works

Columbus, OH (On-site)Full time$178K/yr – $270K/yr
Bath & Body Works logo
5 months ago

Manager, Marketplace Content & SEO

Bath & Body Works

Columbus, OH (On-site)Full time$95K/yr – $141K/yr

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11 jobs
Bath & Body Works logo

Senior Analyst, Digital Marketing

Bath & Body Works

Reynoldsburg, OH (Hybrid)

$83K/yr - $122K/yrIn-houseFull-timeSenior level4+ years exp.
2 weeks ago
Bath & Body Works logo

Director, Social Media Strategy

Bath & Body Works

New York City, NY (On-site)

$142K/yr - $222K/yrIn-houseFull-timeDirector/executive10+ years exp.
4 weeks ago
Bath & Body Works logo

AVP, Crisis Communications

Bath & Body Works

Columbus, OH (On-site)

$178K/yr - $250K/yrIn-houseFull-timeSenior level15+ years exp.
5 weeks ago
Bath & Body Works logo

Media Relations Specialist

Bath & Body Works

Columbus, OH (On-site)

$64K/yr - $92K/yrIn-houseFull-timeMid level2+ years exp.
6 weeks ago
Bath & Body Works logo

AVP, Loyalty & CRM

Bath & Body Works

Reynoldsburg, OH (On-site)

$178K/yr - $235K/yrIn-houseFull-timeSenior level15+ years exp.
6 weeks ago
Bath & Body Works logo

AVP, Loyalty & CRM

Bath & Body Works

Reynoldsburg, OH (Hybrid)

$178K/yr - $271K/yrIn-houseFull-timeDirector/executive15+ years exp.
2 months ago
Bath & Body Works logo

Senior Social Media Specialist - International

Bath & Body Works

Columbus, OH (On-site)

$73K/yr - $108K/yrIn-houseFull-timeSenior level4+ years exp.
3 months ago
Bath & Body Works logo

Paid Social Analyst

Bath & Body Works

Reynoldsburg, OH (On-site)

In-houseFull-timeMid level2+ years exp.
5 months ago
Bath & Body Works logo

Graphic Designer, Creative Marketing

Bath & Body Works

Reynoldsburg, OH (On-site)

$73K/yr - $108K/yrIn-houseFull-timeMid level3+ years exp.
5 months ago
Bath & Body Works logo

AVP, Corporate Communications - Risk & Reputation

Bath & Body Works

Columbus, OH (On-site)

$178K/yr - $270K/yrIn-houseFull-timeSenior level10+ years exp.
5 months ago
Bath & Body Works logo

Manager, Marketplace Content & SEO

Bath & Body Works

Columbus, OH (On-site)

$95K/yr - $141K/yrIn-houseFull-timeManager
5 months ago
Bath & Body Works logo
Bath & Body Works

Senior Analyst, Digital Marketing

Reynoldsburg, OH (Hybrid)

$83K/yr – $122K/yrSenior Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Owns MMM-driven investment planning and cross-channel optimization, translating insights into media plans, testing roadmaps, and forecasting to drive growth.

  • Lead the development and operationalization of MMM insights into planning, forecasting, and investment decisions
  • Define and manage a comprehensive testing roadmap for paid media, creative, and platform initiatives
  • Partner with cross-functional teams to connect testing and performance with investment planning and go-to-market strategies

Job Description

Responsibilities

  • Support paid media investment planning, budget management, MMM scenario development, forecasting, and leadership presentations.
  • Develop and maintain investment frameworks that quantify business impact and inform budget allocation and incremental investment decisions.
  • Translate MMM insights into actionable media plans and investment recommendations that support business objectives, marketing efficiency, and long-term growth.
  • Partner in the evolution of MMM capabilities, ensuring modeling insights are operationalized within planning, forecasting, and optimization processes.
  • Support the development of forecasting capabilities that strengthen cross-channel investment decision-making.
  • Develop and maintain a comprehensive testing roadmap aligned to business priorities and growth opportunities.
  • Lead the planning, execution, measurement, and documentation of paid media, creative, and platform testing initiatives.
  • Evaluate creative and media effectiveness through structured testing frameworks and performance analysis.
  • Connect testing and performance insights with MMM and investment planning to improve overall marketing effectiveness.
  • Support go-to-market planning, measurement strategies, and performance evaluation for emerging platforms and marketing capabilities.

Requirements

  • 4-6 years of experience in Marketing, Advertising or similar field; Retail experience highly desirable
  • Deep familiarity with the digital environment/media buying process and possess 4+ years of performance media experience including deep knowledge around paid media platforms (including analytics platforms)
  • Strong analytical skills, ability to take big data and derive takeaways/actionable insights
  • Teammate with the ability to navigate an organization, influence partners and build consensus with internal and external partners
  • Innovative mentality with intellectual curiosity
  • Track record of success in providing analysis, strategic direction, and specific business recommendations to senior management on critical decisions
  • Strong written and verbal communication skills, especially when explaining complex topics
  • Advanced Excel and Powerpoint skills
  • Bachelor's degree or equivalent experience

Benefits

  • Robust medical, dental, vision and pharmacy coverage. Plus, access to our onsite wellness center and pharmacy located at the Columbus, OH home office.
  • No-cost mental health and well-being support through our Employee Assistance Program (EAP).
  • 401(k) with company match and Associate Stock Purchase Program with discount.
  • Opportunity for paid time off, paid parental leave and access to family building benefits.
  • Home, auto and pet insurance and a company-provided Care.com subscription.
  • Tuition reimbursement and scholarship opportunities for post-secondary education.
  • Enjoy complimentary products and a 40% merchandise discount so you can experience and share the brand you love.
  • Visit bbwbenefits.com for more details.
Bath & Body Works logo

Bath & Body Works

We were founded on a simple idea: to make the world a brighter, happier place through the power of fragrance. As we've grown, so has our purpose and today, we help the world live more fully through the power of fragrance.We’re a team that cares about our customers and believes in giving them a reason to celebrate with fragrance every day.We are committed to creating a welcoming culture that is focused on delivering exceptional fragrances and experiences.We work hard to improve our communities and our planet in a way that will make us proud for years to come ... because we believe the world is a better place when everyone has access to the things that make them happy.Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, including the top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Powered by agility and innovation, the company’s predominantly U.S.-based supply chain enables the company to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop, from welcoming, in-store experiences at more than 1,800 company-operated Bath & Body Works locations in the U.S. and Canada and more than 425 international franchised locations to an online storefront at www.BathandBodyWorks.com.

Founded in 1990
Reynoldsburg, Ohio, USA
32K employees (722 in marketing)
www.linkedin.com/company/bath-and-body-works

Salaries

Posted range

$83K/yr – $122K/yr

Taken straight from the job posting.

See all Bath & Body Works salaries

Marketing Team

Marketing Team Size
469 (1% of company)
Median Career Experience
13 years
Median Tenure
6.2 years
Marketing Roles Posted (Last 30 Days)
3

People

HR / Recruitment

Zorina Yassin
Zorina Yassin
Talent Manager
At the company for 16 years 3 months

Marketing Leadership

Jamie Sohosky
Jamie Sohosky
Chief Marketing Officer
At the company for 4 years 10 months
Simone Pace
Simone Pace
Vice President, Brand & Customer Strategy
At the company for 14 years 2 months
Rob Lovell
Rob Lovell
Associate Vice President, Brand & Category Marketing Strategy
At the company for 13 years 6 months
Mandy Dangerfield
Mandy Dangerfield
Assistant Vice President Marketing
At the company for 22 years 1 month

Traffic Signals

Monthly Visitors
157.9K
Traffic Source Mix
Search
50%
Direct
37.9%
Referral
7.2%
Social
3.2%
Paid
1.4%

Headcount Trend

Current headcount: ~32.6K

Recent News

Popular Bath & Body Brand Brings 5 New 'Vibrant Flavors & Aromas' to Your Shower Experience
Dec 10, 2025 • parade.com
12 Discontinued Bath & Body Works Scents Just Returned to Shelves
Dec 10, 2025 • bestlifeonline.com
Bath & Body Works Debuts ‘Unexpected’ Food-Scented Candles and Fans Have Thoughts
Dec 10, 2025 • People.com
Bath & Body Works Drops Zodiac Scents—Which Sign Are You?
Dec 9, 2025 • Woman's World
What Your Zodiac Sign Smells Like, According to New Bath and Body Works Scents
Dec 9, 2025 • People.com
Bath & Body Works Unveils Zodiac-Inspired Body Care Collection
Dec 9, 2025 • Beauty Packaging
Bath & Body Works CEO Daniel Heaf Maps Out Strategy to Reignite the Sleeping Giant
Dec 9, 2025 • WWD
Bath & Body Works’ (BBWI) top-line and margin gains delayed until H2 2026, according to Telsey Advisory
Dec 9, 2025 • MSN
Bath & Body Works’ (BBWI) Top-Line and Margin Gains Delayed Until H2 2026, According to Telsey Advisory
Dec 9, 2025 • Yahoo Finance
What’s your sign? New Bath and Body Works Zodiac collection is perfect for gifting
Dec 8, 2025 • New York Post
Is Bath and Body Works a Potential Opportunity After a 50% Share Price Slide in 2025?
Dec 8, 2025 • Yahoo Finance
MongoDB and Bath & Body Works have been highlighted as Zacks Bull and Bear of the Day
Dec 8, 2025 • Yahoo Finance
Bear of the Day: Bath & Body Works (BBWI)
Dec 8, 2025 • Yahoo Finance
Bath & Body Works Stock Tanked After Earnings. Directors Bought Up Shares.
Dec 7, 2025 • Barron's
Bath & Body Works Candle Day 2025 Starts Now: Editor Picks Top 3-Wick Candles Under $10
Dec 7, 2025 • SheKnows
American Century Companies Inc. Sells 60,423 Shares of Bath & Body Works, Inc. $BBWI
Dec 7, 2025 • MarketBeat
Is Bath & Body Works’ (BBWI) Candle Day Discount Strategy Quietly Reshaping Its Margin Narrative?
Dec 6, 2025 • simplywall.st
Bath & Body Works Is Selling Candles For $10 Right Now, and Some Scents Are Already Sold Out
Dec 5, 2025 • Country Living Magazine
Bath & Body Works' 3-Wick Candles Are Just $10, The Lowest Price All Year
Dec 5, 2025 • Good Housekeeping
‘I Just Got the Exclusive Bath & Body Works Candle Day 2025 Scents—Here Are 6 Blind Boxes From the Drop’
Dec 5, 2025 • parade.com
Bath & Body Works' annual Candle Day event is here! Shop 3-wick candles for under $10
Dec 5, 2025 • Good Morning America
Bath & Body Works debuts 14th Annual Candle Day sale & you must watch the clock
Dec 4, 2025 • The US Sun
Bath & Body Works’ Candle Day starts tonight. Here’s what you need to know
Dec 4, 2025 • KSAT
Bath & Body Works Candle Day returns for 2025. How to get $9.95 deal.
Dec 3, 2025 • USA Today
Taylor Swift’s Bath Routine Is Going Viral—so I Tested Every Product to See if It’s Worth the Hype
Nov 11, 2025 • ELLE
‘I Just Got the 2025 Bath & Body Works Holiday Traditions Collection—Here Are the 11 Best Products From the Drop’
Nov 11, 2025 • parade.com
Bath & Body Works opens in the Plaza at Elyson
Nov 10, 2025 • Community Impact | News
Does Bath & Body Works’ Scented Holiday Campaign Pass the Sniff Test?
Nov 10, 2025 • RetailWire
Bath & Body Works Sues to Reclaim Royalties on Expired Patent
Nov 10, 2025 • Bloomberg Law News
Can Bath & Body Works (BBWI) Leverage New Leadership Hires to Accelerate Its Transformation Strategy?
Nov 10, 2025 • Yahoo Finance
Bath & Body Works (NYSE:BBWI) Is Due To Pay A Dividend Of $0.20
Nov 10, 2025 • Yahoo Finance
Bath & Body Works (BBWI): Evaluating the Company’s Valuation Following New Leadership Appointments
Nov 9, 2025 • simplywall.st
Bath & Body Works, Inc. (NYSE:BBWI) to Issue Quarterly Dividend of $0.20
Nov 8, 2025 • MarketBeat
Bath & Body Works makes Grand Central smell like Fresh Balsam for the holidays
Nov 7, 2025 • Retail Dive
Home retailer Bath & Body Works to open store on Des Moines' south side
Nov 6, 2025 • The Des Moines Register
Bath & Body Works Fans Say They ‘Got Every Single One’ of Returning Favorite Shapeable Soap
Nov 4, 2025 • parade.com
Bath & Body Works brings on former Bluemercury CEO in new role
Nov 4, 2025 • Retail Dive
Police: Couple steals $63,000 in products from Ohio Bath & Body Works
Nov 1, 2025 • nbc4i.com
Bath & Body Works (NYSE:BBWI) Sets New 52-Week Low - Should You Sell?
Oct 11, 2025 • MarketBeat
There’s a Secret Sale on Bath & Body Works Fall Candles—And They’re Selling Out Fast
Oct 10, 2025 • Good Housekeeping
Bath & Body Works Delights Fans With Huge New Collection of Exciting Scents
Oct 8, 2025 • parade.com
7 Best New Bath & Body Works Christmas Finds Hitting Shelves This Week
Oct 6, 2025 • bestlifeonline.com
Why Bath And Body Works Is One Step Ahead Of Trump’s Tariffs
Apr 19, 2025 • CNBC Africa
Bath & Body Works now open in Trojan Marketplace
Apr 19, 2025 • The Troy Messenger
How Bath & Body Works creates 200 scents a year
Apr 17, 2025 • Retail Brew
Bath & Body Works to open Friday
Apr 16, 2025 • The Troy Messenger
Looking Into Bath & Body Works's Recent Short Interest
Apr 16, 2025 • Benzinga
Here’s How to Get Mom a Bath & Body Works 3-Wick Candle for *Free* — Just in Time for Mother’s Day
Apr 16, 2025 • SheKnows
You Can Score Bath & Body Works' Viral Luxury Perfume Dupes of YSL, Jo Malone & More for Just $3 Today
Apr 15, 2025 • SheKnows
9 Popular Bath & Body Works Retired Scents—How To Buy Them
Apr 5, 2025 • parade.com
Man charged with shoplifting over $19K in Bath & Body Works merchandise in Nashville
Apr 1, 2025 • AOL.com
Man charged with shoplifting over $19K in Bath & Body Works merchandise in Nashville
Apr 1, 2025 • WKRN News 2
Is the Options Market Predicting a Spike in Bath & Body Works (BBWI) Stock?
Apr 1, 2025 • TradingView
Bath & Body Works Is Giving Away Free 3-Wick Candles Today — Here's How to Score Yours
Mar 31, 2025 • SheKnows
Reddit Says These $19 Bath & Body Works Perfumes Are Designer Dupes — We Put Them to the Test
Mar 28, 2025 • Good Housekeeping
Recognize her? Woman steals $1,600 in candles and more from Florida Bath & Body Works: police
Mar 27, 2025 • FOX 35 Orlando
Bath & Body Works forecasts tepid annual results on tariffs, spending concerns
Feb 27, 2025 • Reuters
Bath & Body Works and Disney Collaborate to Launch Disney Princess Fragrance Collection
Feb 10, 2025 • PR Newswire
Bath & Body Works Announces Annual Candle Day Deal
Dec 5, 2024 • PR Newswire

Links

www.linkedin.com/company/bath-and-body-worksLinkedIn