1 day ago
Digital Marketing Manager
MTM LLC
Addison, IL (On-site)Full time$115K/yr – $130K/yr
Marketing jobs in the US
Marketing jobs in the US
Digital Marketing Manager
Addison, IL (On-site)
$115K/yr – $130K/yrSenior Level5+ years expFull time
Posted 1 day ago
Job Summary
Own and optimize the digital lead generation engine and cross‑functional marketing programs, aligning demand generation with sales goals while managing budget, partners, and data-driven performance.
- Lead digital demand generation, multi-channel campaigns, and performance marketing.
- Govern marketing technology, data quality, attribution, and reporting to executives.
Job Description
Responsibilities
- Develop and execute comprehensive inbound and outbound marketing campaigns focused on building a best-in-class digital lead generation engine.
- Partner closely with branch leadership and the sales organization to align marketing strategies with operational goals and revenue objectives.
- Lead the shift from traditional brand marketing toward measurable consumer demand generation and digital performance marketing.
- Plan and manage integrated digital campaigns across web, SEO/SEM, email, social media, and paid digital advertising channels.
- Oversee and continually optimize the company website and landing pages to drive engagement, conversion, and organic growth.
- Manage external partners and agencies to ensure consistent execution, brand integrity, and performance accountability.
- Leverage analytics and KPIs to measure campaign effectiveness and deliver actionable insights to leadership.
- Optimize conversion rates through testing, user experience improvements, and funnel optimization.
- Own and maintain all digital infrastructure and marketing technology systems, including CRM, call center lead processing, and integrations.
- Manage data quality, lead attribution, and reporting to ensure accuracy and accountability across marketing and sales teams.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 5+ years of progressive experience in digital marketing management with a strong emphasis on lead generation, technical marketing, and performance optimization.
- Demonstrated success managing large-scale digital advertising budgets ($3M+).
- Advanced understanding of Google’s digital marketing ecosystem (Ads, Analytics, Tag Manager, Search Console, etc.).
- Proficiency with CRM and marketing automation platforms; experience integrating data across systems.
- Intermediate proficiency in front-end development (HTML5, CSS) to build and iterate landing pages.
- Prior agency or multi-channel B2C marketing experience preferred.
- Strong analytical mindset with proven ability to turn data into actionable strategies.
- Excellent communication and leadership skills with the ability to influence across departments.
Preferred
- Prior agency or multi-channel B2C marketing experience preferred.
Benefits
- Competitive salary and benefits package.
- Hands-on experience with marketing technology and data.
- Opportunities for career growth and professional development.
- A collaborative and innovative team culture
Salaries
Posted range
$115K/yr – $130K/yr
Taken straight from the job posting.
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