Own integrated lifecycle lead generation and CRM orchestration to drive high quality pipeline, combining multi-channel campaigns, data hygiene, journey automation, and cross functional alignment.

Lead generation & lifecycle: multi channel campaigns to feed MQLs and SQLs, with strong nurture paths.
CRM & marketing automation ownership: manage Salesforce, Pardot/Marketing Cloud, data quality, lead routing, and personalized journeys.
Performance governance: measure MQL to SQL, engagement, and ROI while aligning messaging with sales and IT teams.

Job Description

Responsibilities

Lead Generation & Strategy: Develop and execute multi-channel lead generation campaigns to fuel the sales pipeline, ensuring a steady flow of high-quality prospects.
CRM Management (Salesforce): Act as the marketing lead for our Salesforce instance. Oversee data hygiene, lead routing rules, and the integration between sales and marketing activities.
Marketing Automation (Marketing Cloud): Design, build, and deploy automated journeys in Salesforce Marketing Cloud, including welcome series, re-engagement campaigns, and cross-selling. Optimize platform capabilities for segmentation, personalization and performance.
Campaign Execution & Schedule Management: Manage the cross-market email marketing calendar for customer and prospect communications. Oversee campaign development, scheduling, QA, launch, and mobile optimization.
Lead Scoring & Optimization: Develop and refine our lead scoring models to prioritize high-intent prospects, ensuring the Sales team focuses their energy on the most impactful leads.
Lead Nurturing: Create personalized, high-touch nurturing workflows that move leads from awareness to conversion.
Performance Analytics: Monitor and report on key performance indicators (KPIs) such as MQL-to-SQL conversion rates, email engagement metrics, and overall ROI of lifecycle campaigns.
Cross-Functional Collaboration: Work closely with our cement and ACM commercial organizations, IT commercial teams, marketing and enterprise teams to align messaging and strategic priorities.
Demonstrate a commitment to communicating, improving and adhering to health, safety and environmental policies in all work environments and areas. Promote a culture of safety and exhibit these behaviors.

Amrize

Amrize (NYSE: AMRZ) is building North America, as the partner of choice for professional builders with advanced branded solutions from foundation to rooftop. With over 1,000 sites and a highly efficient distribution network, we deliver for our customers in every U.S. state and Canadian province. Our 19,000 teammates uniquely serve every construction market from infrastructure, commercial and residential to new build, repair and refurbishment. Amrize achieved $11.7 billion in revenue in 2024 and is listed on the New York Stock Exchange and the SIX Swiss Exchange. We are ready to build your ambition.

Chicago, Illinois, USA

2.9K employees (89 in marketing)

www.amrize.com

Traffic Signals

Monthly Visitors

79.1K

Monthly Google Ads Budget

$978

Traffic Source Mix

17.9%

Direct

51.1%

Referral

23.6%

Social

5.1%

Paid

2.2%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size

76 (3% of company)

Recent News

Is Amrize AG's (VTX:AMRZ) Recent Stock Performance Tethered To Its Strong Fundamentals?

Dec 10, 2025 • Yahoo Finance

Amrize launches ‘Made in America’ label for cement products

Nov 14, 2025 • International Cement Review

Amrize Launches ‘Made in America’ Label for U.S. Builders

Nov 13, 2025 • Business Wire

Responsibilities

Lead Generation & Strategy: Develop and execute multi-channel lead generation campaigns to fuel the sales pipeline, ensuring a steady flow of high-quality prospects.
CRM Management (Salesforce): Act as the marketing lead for our Salesforce instance. Oversee data hygiene, lead routing rules, and the integration between sales and marketing activities.
Marketing Automation (Marketing Cloud): Design, build, and deploy automated journeys in Salesforce Marketing Cloud, including welcome series, re-engagement campaigns, and cross-selling. Optimize platform capabilities for segmentation, personalization and performance.
Campaign Execution & Schedule Management: Manage the cross-market email marketing calendar for customer and prospect communications. Oversee campaign development, scheduling, QA, launch, and mobile optimization.
Lead Scoring & Optimization: Develop and refine our lead scoring models to prioritize high-intent prospects, ensuring the Sales team focuses their energy on the most impactful leads.
Lead Nurturing: Create personalized, high-touch nurturing workflows that move leads from awareness to conversion.
Performance Analytics: Monitor and report on key performance indicators (KPIs) such as MQL-to-SQL conversion rates, email engagement metrics, and overall ROI of lifecycle campaigns.
Cross-Functional Collaboration: Work closely with our cement and ACM commercial organizations, IT commercial teams, marketing and enterprise teams to align messaging and strategic priorities.
Demonstrate a commitment to communicating, improving and adhering to health, safety and environmental policies in all work environments and areas. Promote a culture of safety and exhibit these behaviors.