Own the systems and processes that power global demand, ABM, and partner marketing with a strong focus on scalable operations, analytics, and multi touch attribution for enterprise buyers.

Operations Backbone: design scalable infrastructure, audience segmentation, and post campaign optimization to speed up pipeline creation.
Performance Intelligence: deliver executive dashboards, funnel reports, and ROI analysis across regions and channels to guide spend decisions.
Attribution Evolution: advance from first touch to multi touch attribution that captures ABM, long sales cycles, and channel influence across the GTM.

Job Description

Responsibilities

Define and execute the marketing operations strategy, operating model, and infrastructure that enable scalable global demand generation, ABM, partner marketing, and pipeline creation
Serve as the CMO's strategic partner on marketing systems, analytics, automation, and operational excellence
Establish scalable operational practices that support today’s business while positioning Marketing Operations for future growth
Develop and maintain a trusted marketing performance intelligence framework, including executive dashboards, funnel reporting, campaign influence, attribution, ROI analysis, and spend-to-pipeline measurement
Deliver meaningful insights across regions, market segments, channels, campaigns, partners, and programs to improve decision-making and investment allocation
Own the evolution of marketing attribution from traditional first-touch reporting to multi-touch attribution that reflects complex enterprise buying journeys, ABM programs, long sales cycles, and channel-influenced opportunities
Help identify where GTM investments are succeeding, where funnel performance is breaking down, and where resources should be reallocated
Design and continuously improve lead, contact, account, and opportunity lifecycle management, including lead scoring, routing, prioritization, campaign member governance, service level agreements, account engagement visibility, and lead handoff processes
Develop scalable frameworks that improve lead quality, pipeline velocity, and marketing's contribution to revenue
Own the operational execution framework for global marketing campaigns, including campaign architecture, audience segmentation, email deployment, nurture programs, forms, landing pages, list management, QA, tracking, UTM governance, and post-campaign optimization

Requirements

7-10 years of progressive experience in Marketing Operations within high-growth B2B SaaS organizations
Experience supporting enterprise sales organizations with complex buying committees and long sales cycles
Deep expertise with HubSpot, Salesforce, marketing automation platforms, attribution and reporting tools, ABM technologies, intent data platforms, workflow automation, and modern marketing technology ecosystems
Strong understanding of account-based marketing, lifecycle architecture, lead management, and revenue funnel optimization
Demonstrated ability to translate complex data into executive-level insights and business recommendations
Experience partnering cross-functionally with Marketing, Sales, Revenue Operations, Finance, and executive leadership
Strong analytical, problem-solving, and strategic thinking skills, with the ability to influence decisions through data and business insight
A builder's mindset with a passion for improving processes, creating scale, and driving continuous operational excellence

Preferred

Experience implementing AI-enabled workflows and automation is highly desirable
Cybersecurity or other highly technical B2B SaaS experience is strongly preferred
Experience with Power BI, Dreamdata, or other business intelligence platforms is a plus

Benefits

medical, dental, vision, life insurance, and disability insurance for eligible employees
equity program and/or variable bonus program, subject to the rules governing such programs
401(k) plan along with the employer matching program
flexible paid time off, paid holidays and paid parental leave

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Founded in 2016

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30 employees (2 in marketing)

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