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Marketing jobs

6 marketing jobs

23 hrs ago

Senior Demand Generation Manager

Gradial

Seattle, WA (On-site)Full time$150K/yr – $165K/yr

6 weeks ago

Account-Based Marketing Manager

Gradial

Seattle, WA (On-site)Full time$145K/yr – $165K/yr

2 months ago

Growth Marketing Manager

Gradial

Seattle, WA (On-site)Full time$150K/yr – $165K/yr

3 months ago

Creative Lead

Gradial

Seattle, WA (On-site)Full time$145K/yr – $165K/yr

4 months ago

Product Marketing Lead

Gradial

Seattle, WA (On-site)Full time$175K/yr – $195K/yr

6 months ago

Field & Event Marketing Manager

Gradial

Seattle, WA (On-site)Full time$120K/yr – $130K/yr

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Gradial

Senior Demand Generation Manager

Seattle, WA (On-site)

$150K/yr – $165K/yrSenior Level8+ years expFull time

Posted 23 hrs ago

Job Description

Responsibilities

Lead the demand generation strategy for Gradial’s highest-priority accounts, with a focus on creating qualified pipeline and accelerating active opportunities
Build and run 1:1 ABM programs using tailored messaging, content, executive outreach, direct mail and coordinated digital touchpoints
Own account selection, segmentation and tiering alongside Sales, evolving target lists as business priorities and account signals change
Develop account and buying-group intelligence, including key stakeholders, active initiatives, business priorities and competitive context, then turn those insights into campaigns sellers can act on
Orchestrate multi-channel programs across email, LinkedIn, ABM platforms, direct mail, executive outreach and other relevant channels to create a coordinated experience for target accounts
Partner closely with AEs, SDRs and Sales leadership on account planning, outbound strategy, follow-up and next-best actions
Create seller-ready enablement including account briefs, messaging, talk tracks and sequences that make demand programs easier for Sales to activate
Collaborate with digital marketing partners to incorporate paid media, digital acquisition and other channels into broader demand programs without needing to be the hands-on channel expert
Measure account engagement, buying-group penetration, meetings, qualified pipeline, pipeline acceleration and conversion to understand what is working and where to invest
Build repeatable campaigns, processes and playbooks that allow Gradial’s demand generation and ABM motion to scale

Requirements

8–10+ years of B2B marketing experience across demand generation, ABM and other pipeline-generating programs
Hands-on experience building targeted ABM programs for strategic enterprise accounts
Demonstrated ability to create and accelerate pipeline through targeted demand generation programs
Strong understanding of enterprise buying cycles, buying groups and how to engage key stakeholders throughout the buying process
Experience partnering closely with AEs, SDRs and Sales leadership on account strategy, targeting and pipeline goals
Ability to move between strategy and execution, with strong writing and messaging skills and a track record of building campaigns from concept through launch
Comfort using data to evaluate program performance, identify opportunities and make decisions about where to invest
Experience with CRM, marketing automation and ABM or intent platforms such as Salesforce, HubSpot, 6sense, Demandbase or similar tools

Preferred

Experience building or scaling an ABM or demand generation motion in a high-growth startup environment
Familiarity with enrichment and sales engagement platforms such as Clay, ZoomInfo, Outreach or Salesloft
Experience using AI tools to accelerate account research, personalization and campaign development

Benefits

Performance-based annual bonus
Meaningful equity awards
Medical, dental & vision (fully covered for employees with 75% for dependents)
Fertility & family-planning support
401k plan
Unlimited PTO
A beautiful Seattle office with a gym, sauna, and bike parking
Free lunch three days a week in our HQ
A front-row seat to building category-defining AI infrastructure

Gradial

Enterprise content supply chains are broken.Fragmented tools, messy data, and endless delays leave marketing teamsstruggling to deliver consistent omni-channel experiences. It’s time for a changethat brings speed, clarity, and scalability to your operations.Gradial breaks the cycle by cutting delays, simplifying operations, and empowering your team to focus on what matters most—your brand and customers.

Founded in 2023

Seattle, Washington, USA

49 employees (5 in marketing)

gradial.com