2 months ago
Marketing Manager
GO Media
Raleigh, NC (On-site)Full time
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All marketing roles in the US
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Marketing Manager
Raleigh, NC (On-site)
Salary Not AvailableMid Level4+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own integrated marketing across channels to drive demand and retention for clients, coordinating campaigns from paid media and social to email, SEO, and events.
- Own growth strategy and cross-channel execution spanning paid social, search, email, SEO, video, web, SMS, and events to maximize lead generation and retention.
- Align campaigns with product launches, calendars, and market opportunities, turning audience insights into optimized journeys and conversion improvements.
- Collaborate with creative, media, and production teams to deliver compelling assets and consistent brand messaging.
Job Description
Responsibilities
- Develop and lead integrated marketing strategies across digital and traditional channels
- Build cohesive customer acquisition and retention campaigns spanning paid media, social, email, SEO, video, web, SMS, and experiential marketing
- Align marketing initiatives with business objectives, promotional calendars, product launches, and market opportunities
- Identify opportunities to improve customer journey performance and conversion across channels
- Oversee campaign strategy and execution across Meta, Google, YouTube, email marketing platforms, SEO, and other performance channels
- Partner with media and creative teams to develop high-performing campaigns, messaging, and content strategies
- Monitor campaign performance, conversion metrics, and ROI to drive continuous optimization
- Analyze audience insights and marketing data to inform strategic recommendations and growth opportunities
- Collaborate with creative and content teams to produce compelling, conversion-focused marketing assets
- Ensure brand consistency across all customer touchpoints and channels
Requirements
- 4+ years of experience in integrated marketing, digital marketing, or marketing strategy roles
- Strong understanding of omnichannel marketing strategy and customer journey optimization
- Hands-on experience with paid social, Google Ads, email marketing, SEO, content marketing, and analytics platforms
- Comfortable interpreting marketing data and translating insights into strategic action
- Strong communication, organization, and project leadership skills
- Ability to manage multiple campaigns and priorities in a fast-paced agency environment
Preferred
- Agency experience is preferred
- Experience in retail, healthcare, lifestyle, or consumer marketing is a plus
Benefits
- - Competitive salary and benefits
- - Opportunity to work on category-leading brands in med‑aesthetics, wellness, and healthcare
- - A small, high-performing, creative team where your work has high visibility and impact
- - Professional development support (courses, conferences, software)
- - Friendly, collaborative culture with cross-disciplinary exposure
- - Health care, dental, and vision
- - Paid Time Off
- - Growth opportunities
GO Media
Go Media, located in Cleveland, Ohio, offers design services, products, and knowledge for clients who seek unexpected and compelling visual communications. Founded in 2003 by William Beachy and Wilson Revehl, Go Media now houses a team of artists, programmers, and strategists who practice the art of communication. Go Media works with brands who have a passion for smart design, bold creativity, and meaningful ideas. The company is active in building thriving creative communities online through educational content hubs, and via events including Weapons of Mass Creation Fest and On the Map.
Traffic Signals
Monthly Visitors
6.9K
Traffic Source Mix
Search
39.1%
Direct
41.9%
Referral
6.6%
Social
11.3%
Paid
0.8%
Headcount Trend
Current headcount: ~129
Marketing Team
Marketing Team Size
13 (10% of company)