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Marketing jobs

5 marketing jobs

21 hrs ago

Organic Growth & Discovery Lead (SEO/AEO)

Dave

USA (Remote)Full time$158K/yr – $204K/yr

2 days ago

Marketing Project Manager

Dave

USA (Remote)Full time$104K/yr – $130K/yr

6 weeks ago

Lead User Acquisition Manager

Dave

USA (Remote)Full time$205K/yr – $236K/yr

6 weeks ago

Lead User Acquisition Manager

Dave

USA (Remote)Full time$205K/yr – $236K/yr

2 months ago

Marketing Partnerships Lead

Dave

USA (Remote)Full time$158K/yr – $204K/yr

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Dave

Organic Growth & Discovery Lead (SEO/AEO)

USA (Remote)

$158K/yr – $204K/yrSenior Level8+ years expFull time

Posted 21 hrs ago

Job Summary

Own the orchestration of organic and AI visibility for Dave, driving strategy, content architecture, offsite authority, and performance measurement across search, AI answer engines and install-based outcomes.

Lead channel strategy, roadmap, and governance for organic discovery and AI answers.
Manage onsite and offsite content programs, including editorial briefs and authority-building efforts.
Build and track metrics tying organic and AI-driven traffic to installs and cost efficiency.

Job Description

Responsibilities

Channel strategy: Define the strategy and roadmap for organic discovery across search and AI answer engines, and own the forecast, budget, and reporting cadence for marketing leadership.
Onsite Content: Own the onsite content portfolio end-to-end: topical authority and content architecture, keyword and prompt research, intent mapping, the editorial roadmap, and the briefs that direct writers and agencies. Write and edit to a publishable standard, and run a consistent cadence of refresh, consolidation, and pruning so the portfolio gets stronger rather than just bigger.
Offsite Content & Authority: Own where and how Dave shows up beyond dave.com , including forums, communities like Reddit, and other third-party sources that influence search and AI answers, working with marketing partnership and affiliate teams to earn the placements, coverage, and citations that build real authority.
Answer Engine Visibility: Own how Dave shows up in ChatGPT, Claude, Perplexity, Gemini, and AI Overviews, including the measurement approach for citations, share of voice, and accuracy.
Technical and tooling partnership: You will partner with Product and Martech leads on the technical work that unlocks discoverability and the tools this channel needs, bringing each a business case they can prioritize against.
Measurement & Experimentation: Build the reporting that ties organic and AI-sourced traffic to installs, new members, and acquisition cost efficiency, including the content side of the web-to-app path.
Trust & Compliance: Own the trust signals that make Dave's content credible to both search and answer engines: E-E-A-T, sourcing, author attribution, and factual accuracy. Financial content is held to a higher standard, so keep organic practices aligned with fintech regulatory requirements and Dave's brand safety standards.

Requirements

8+ years of experience in SEO, content marketing, organic growth, or growth marketing, including at least 2 years of hands-on work on AEO, GEO, or AI search optimization and a track record of leading cross-functional initiatives (specifically for consumer products/b2c).
Demonstrated success growing organic into a real acquisition channel measured against a business outcome and cost efficiency rather than traffic, with specific work you can walk through and explain.
Onsite content strategy depth - you’ve built topical authority from scratch, mapped content to real search and prompt intent, directed writers through briefs, and made hard calls about what to consolidate or kill, with the writing and editing judgment to hold the work to a publishable standard.
Offsite experience earning placements, coverage, or citations through partnerships, affiliates, or digital PR, and the judgment to explain why a given placement was worth pursuing.
Current, hands-on experience improving visibility in AI answer engines, and a defensible point of view on how to measure it.
Technical and data fluency without needing to be the expert - you can read a site audit, understand how structure and performance affect discoverability, brief a product team credibly, and pull and interrogate your own data in GA4, Search Console, spreadsheets, or SQL.

Preferred

Fintech or financial services industry experience
Experience with programmatic or templated content at scale
Familiar with organic strategies for App channels (App Store Optimization, etc)

Benefits

💚 Opportunity to tackle tough challenges, learn and grow from fellow top talent, and help millions of people reach their personal financial goals
💻 Flexible hours and virtual-first work culture with a home office stipend
🏥 Premium Medical, Dental, and Vision Insurance plans
👶 Generous paid parental and caregiver leave
💰 401(k) savings plan with matching contributions
📈 Financial advisor and financial wellness support
🏖️ Flexible PTO and generous company holidays, including Juneteenth and Winter Break
🎉 All-company in-person events once or twice a year and virtual events throughout to connect with your team members and leadership team

Dave

4.1 Glassdoor

Fighting for the underdog – We started Dave for one reason: banks weren’t built for people like us, and we knew we deserved better.Like David slaying Goliath, we set out to take on banks and their predatory ways. Our first fight? Making overdraft fees a thing of the past by spotting members the money they needed, without charging them $38. Why? Because it’s the right thing to do.Since then, we’ve continued to bring our members the products traditional banks won't: $500 advances, fee-free goal tracking, and simple ways to find Side Hustles when you’re behind on your budget. We’ve grown a lot since we started, but one thing has never changed: We’re building products that level the financial playing field.

Founded in 2016

Los Angeles, California, USA

603 employees (49 in marketing)

Dave.com

76% recommend to a friend

78% CEO approval

Salaries

Posted range

$158K/yr – $204K/yr

Taken straight from the job posting.

See all Dave salaries

Marketing Team

Marketing Team Size

21 (3% of company)

Median Tenure

2.7 years

Marketing Roles Posted (Last 30 Days)

Funding

Total Funding

$646.3M

Last Raise

$50M

Undisclosed, 2 months ago

Funding History

Jan 2026
Undisclosed
Sep 2023
Post IPO Debt • $50M
Mar 2022
Post IPO Debt • $100M

Traffic Signals

Monthly Visitors

924.1K

Monthly Google Ads Budget

$12.6K

Traffic Source Mix

30.3%

Direct

62.2%

Referral

5.4%

Social

Paid

Headcount Trend

Current headcount: ~603

Recent News

Dave Insider Sold Shares Worth $11,214,211, According to a Recent SEC Filing

Sep 18, 2025 • MarketScreener

Dave Insider Sold Shares Worth $8,696,744, According to a Recent SEC Filing

Sep 18, 2025 • MarketScreener

Cash Flow Underwriting Rewrites Credit Access Rules

Sep 17, 2025 • PYMNTS.com

Links

Dave.com

X (Twitter)

Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.

Responsibilities

Channel strategy: Define the strategy and roadmap for organic discovery across search and AI answer engines, and own the forecast, budget, and reporting cadence for marketing leadership.
Onsite Content: Own the onsite content portfolio end-to-end: topical authority and content architecture, keyword and prompt research, intent mapping, the editorial roadmap, and the briefs that direct writers and agencies. Write and edit to a publishable standard, and run a consistent cadence of refresh, consolidation, and pruning so the portfolio gets stronger rather than just bigger.
Offsite Content & Authority: Own where and how Dave shows up beyond dave.com , including forums, communities like Reddit, and other third-party sources that influence search and AI answers, working with marketing partnership and affiliate teams to earn the placements, coverage, and citations that build real authority.
Answer Engine Visibility: Own how Dave shows up in ChatGPT, Claude, Perplexity, Gemini, and AI Overviews, including the measurement approach for citations, share of voice, and accuracy.
Technical and tooling partnership: You will partner with Product and Martech leads on the technical work that unlocks discoverability and the tools this channel needs, bringing each a business case they can prioritize against.
Measurement & Experimentation: Build the reporting that ties organic and AI-sourced traffic to installs, new members, and acquisition cost efficiency, including the content side of the web-to-app path.
Trust & Compliance: Own the trust signals that make Dave's content credible to both search and answer engines: E-E-A-T, sourcing, author attribution, and factual accuracy. Financial content is held to a higher standard, so keep organic practices aligned with fintech regulatory requirements and Dave's brand safety standards.

Requirements

8+ years of experience in SEO, content marketing, organic growth, or growth marketing, including at least 2 years of hands-on work on AEO, GEO, or AI search optimization and a track record of leading cross-functional initiatives (specifically for consumer products/b2c).
Demonstrated success growing organic into a real acquisition channel measured against a business outcome and cost efficiency rather than traffic, with specific work you can walk through and explain.
Onsite content strategy depth - you’ve built topical authority from scratch, mapped content to real search and prompt intent, directed writers through briefs, and made hard calls about what to consolidate or kill, with the writing and editing judgment to hold the work to a publishable standard.
Offsite experience earning placements, coverage, or citations through partnerships, affiliates, or digital PR, and the judgment to explain why a given placement was worth pursuing.
Current, hands-on experience improving visibility in AI answer engines, and a defensible point of view on how to measure it.
Technical and data fluency without needing to be the expert - you can read a site audit, understand how structure and performance affect discoverability, brief a product team credibly, and pull and interrogate your own data in GA4, Search Console, spreadsheets, or SQL.

Preferred

Fintech or financial services industry experience
Experience with programmatic or templated content at scale
Familiar with organic strategies for App channels (App Store Optimization, etc)

Benefits

💚 Opportunity to tackle tough challenges, learn and grow from fellow top talent, and help millions of people reach their personal financial goals
💻 Flexible hours and virtual-first work culture with a home office stipend
🏥 Premium Medical, Dental, and Vision Insurance plans
👶 Generous paid parental and caregiver leave
💰 401(k) savings plan with matching contributions
📈 Financial advisor and financial wellness support
🏖️ Flexible PTO and generous company holidays, including Juneteenth and Winter Break
🎉 All-company in-person events once or twice a year and virtual events throughout to connect with your team members and leadership team