Own the marketing plan for the Concern and Awareness pillar, driving cross-functional campaigns, content development, and brand coordination to lift awareness and fundraising.

Campaign planning and messaging to advance awareness and fundraising across partners.
Content development and collateral alignment with partner goals.
Cross-functional coordination to ensure timely execution and brand consistency.

Job Description

Responsibilities

Serves as part of the Brand Marketing team supporting development and awareness activities including corporate partnerships, volunteer engagement and brand management.
Supports the marketing strategy, planning and execution of key initiatives by working across the Concern and Awareness pillar and with business partners throughout the Association to develop and support strategic marketing and communications plans.
Develops, collaborates and project manages marketing plans across the Concern and Awareness pillar to support strategic marketing and communications priority activities including campaign planning, messaging, marketing collateral development, tactical execution and capturing success metrics.
Makes data-driven marketing decisions that increase engagement, awareness and fundraising for priority activities.
Directs and coordinates the creation of content for marketing materials.
Upholds the organizational commitment to diversity, equity, and inclusion.
Other duties as assigned.

Requirements

Bachelor’s degree in marketing, Advertising or a related field preferred or equivalent experience.
5-8 years of relevant experience
Knowledge, Skills And Abilities: Collaborative, strategic marketing project manager who works successfully across divisions and functions. Manages marketing plans and ensures all contributors stay on task and adhere to timelines.
Knowledge, Skills And Abilities: Experience developing omni channel campaigns that drive awareness, engagement and fundraising. Identifies opportunities to advance audience reach and mission goals.
Knowledge, Skills And Abilities: Able to provide content solutions that meet business partners’ strategic objectives while maintaining marketing best practices.
Knowledge, Skills And Abilities: Strong communication and collaboration skills; build ongoing relationships with business partners to better understand their communication goals and needs.
Knowledge, Skills And Abilities: Strategic thinker, able to problem-solve and manage conflicting feedback and opinions.
Knowledge, Skills And Abilities: Identifies the need to meet one-on-one and in groups with colleagues to brainstorm; gathers information; presents ideas; follows through on specific assignments without prompts.
Knowledge, Skills And Abilities: Models and implements the Association brand, ensuring quality and consistency across all marketing activities. Understands and seeks out industry best practices in brand management, content creation and project management; proactively provides thoughtful, strategic guidance on marketing planning, content and design, as well as the optimal channels to achieve progress and success.

Benefits

Employees working 24 hours/week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, long term care insurance, tuition reimbursement, generous Paid Time Off, 12 annual holidays and Paid Family Leave, as well as an annual Cultural & Heritage Day and Volunteer Day of their choosing. They are also eligible for our gold standard 401(k) retirement plan. Please click HERE for more information.
Full time employees (37.5 hours/week), will enjoy all of the above plus an annual School Visitation Day and an Elder Care Facility Day of their choosing.

Alzheimer's Association®

3.8 Glassdoor

The Alzheimer’s Association is the leading voluntary health organization in Alzheimer's care, support and research. Our mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and enhance care and support for all affected, and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer’s and all other dementia®. Visit www.alz.org or call 800.272.3900.

Founded in 1980

Chicago, Illinois, USA

2.9K employees (153 in marketing)

www.alz.org

64% recommend to a friend

64% CEO approval

Traffic Signals

Monthly Visitors

1.7M

Monthly Google Ads Budget

$249.6K

Traffic Source Mix

52%

Direct

38.1%

Referral

6.5%

Social

2.1%

Paid

1.2%

Headcount Trend

Current headcount: ~2.9K

Marketing Team

Marketing Team Size

133 (5% of company)

Median Career Experience

18 years

Median Tenure

5.1 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Michael Reich

Chief Marketing Officer

At the company for 4 years

Abbey Hunton

Vice President, Marketing & Communications

At the company for 5 years 7 months

Erin Heintz

Vice President, Integrated Marketing & Communications

At the company for 18 years 11 months

Laura C.

Vice President, Public Policy Marketing & Communications

At the company for 10 years 5 months

Funding

Total Funding

$226M

Last Raise

$151M

Grant, 1 months ago

Funding History

Feb 2026
Grant • $151M
Sep 2024
Grant • $75M

Recent News

Microglia modulate Aβ-dependent astrocyte reactivity in Alzheimer’s disease

Nov 6, 2025 • Nature

Episode 153: Overviewing the 2025 Alzheimer’s Association’s Blood-Based Biomarker Guidelines

Oct 31, 2025 • NeurologyLive

Alzheimer's Association and Edward Jones Extend Strategic Alliance Through 2030

Oct 8, 2025 • PR Newswire

Responsibilities

Serves as part of the Brand Marketing team supporting development and awareness activities including corporate partnerships, volunteer engagement and brand management.
Supports the marketing strategy, planning and execution of key initiatives by working across the Concern and Awareness pillar and with business partners throughout the Association to develop and support strategic marketing and communications plans.
Develops, collaborates and project manages marketing plans across the Concern and Awareness pillar to support strategic marketing and communications priority activities including campaign planning, messaging, marketing collateral development, tactical execution and capturing success metrics.
Makes data-driven marketing decisions that increase engagement, awareness and fundraising for priority activities.
Directs and coordinates the creation of content for marketing materials.
Upholds the organizational commitment to diversity, equity, and inclusion.
Other duties as assigned.

Requirements

Bachelor’s degree in marketing, Advertising or a related field preferred or equivalent experience.
5-8 years of relevant experience
Knowledge, Skills And Abilities: Collaborative, strategic marketing project manager who works successfully across divisions and functions. Manages marketing plans and ensures all contributors stay on task and adhere to timelines.
Knowledge, Skills And Abilities: Experience developing omni channel campaigns that drive awareness, engagement and fundraising. Identifies opportunities to advance audience reach and mission goals.
Knowledge, Skills And Abilities: Able to provide content solutions that meet business partners’ strategic objectives while maintaining marketing best practices.
Knowledge, Skills And Abilities: Strong communication and collaboration skills; build ongoing relationships with business partners to better understand their communication goals and needs.
Knowledge, Skills And Abilities: Strategic thinker, able to problem-solve and manage conflicting feedback and opinions.
Knowledge, Skills And Abilities: Identifies the need to meet one-on-one and in groups with colleagues to brainstorm; gathers information; presents ideas; follows through on specific assignments without prompts.
Knowledge, Skills And Abilities: Models and implements the Association brand, ensuring quality and consistency across all marketing activities. Understands and seeks out industry best practices in brand management, content creation and project management; proactively provides thoughtful, strategic guidance on marketing planning, content and design, as well as the optimal channels to achieve progress and success.

Benefits

Employees working 24 hours/week or more are eligible for a comprehensive benefits package, including medical, dental, vision, flex accounts, short and long-term disability, life insurance, long term care insurance, tuition reimbursement, generous Paid Time Off, 12 annual holidays and Paid Family Leave, as well as an annual Cultural & Heritage Day and Volunteer Day of their choosing. They are also eligible for our gold standard 401(k) retirement plan. Please click HERE for more information.
Full time employees (37.5 hours/week), will enjoy all of the above plus an annual School Visitation Day and an Elder Care Facility Day of their choosing.