Lead Providence’s enterprise creative vision, brand strategy, and marketing execution across marketing, brand, and growth initiatives.
Oversee the development of integrated creative solutions that support brand storytelling, patient and caregiver engagement, lifecycle marketing, and enterprise growth priorities.
Lead and develop a high‑performing brand and creative organization responsible for delivering compelling, data‑informed marketing and creative across all channels, including brand campaigns, digital marketing, CRM programs, direct mail, email, print communications, and emerging engagement platforms.
Ensure Providence’s brand expression is consistent, differentiated, and trusted while enabling marketing teams to execute impactful programs at scale.
Partner with marketing strategy, digital experience, CRM, analytics, and service‑line leaders to translate enterprise priorities into meaningful brand and marketing experiences.
Lead the modernization of Providence’s brand and creative capabilities through AI‑enabled creative tools, scalable production workflows, and innovative content systems that increase efficiency, speed‑to‑market, and quality across the enterprise.
Manage brand and creative operations including budgets, agency partnerships, and production resources.
Drive measurable improvement in brand effectiveness and marketing performance through use of data, insights, testing, and continuous learning.
Travel as needed to support enterprise initiatives, leadership engagement, and major brand programs.

Requirements

Bachelor’s Degree in Graphic Design, Art, Communications, Film & Video Production, or related field; or equivalent education/experience.
Master’s Degree or equivalent education/experience (preferred).
10+ years of experience in brand, creative, or advertising leadership, including senior‑level creative management.
10+ years of people leadership experience, preferably in complex, matrixed organizations.
Experience leading both enterprise brand campaigns and lifecycle marketing programs, including email, direct mail, and digital engagement.
Healthcare experience (preferred).
Experience leveraging AI‑enabled creative tools to improve concept development, production efficiency, and team productivity.
Familiarity with modern marketing technology ecosystems, including CRM platforms, marketing automation tools, digital experience platforms, and content management systems.
Strong strategic thinking and executive‑level communication skills.
Ability to manage multiple priorities in fast‑paced environments without compromising creative or brand standards.
Strong collaboration and relationship‑building skills with the ability to influence across organizational levels.
Ability to analyze marketing performance and apply insights to improve brand and creative effectiveness.

Preferred

Healthcare experience (preferred).
Experience leveraging AI‑enabled creative tools to improve concept development, production efficiency, and team productivity.
Familiarity with modern marketing technology ecosystems, including CRM platforms, marketing automation tools, digital experience platforms, and content management systems.

Benefits

comprehensive benefits package including a retirement 401(k) Savings Plan with employer matching, health care benefits (medical, dental, vision), life insurance, disability insurance, time off benefits (paid parental leave, vacations, holidays, health issues), voluntary benefits, well‑being resources and much more.

Providence Health & Services

At Providence, our strength begins with understanding. We take time to see, hear and value everyone who walks through our doors—patient or caregiver, family support person or volunteer. Working with us means that regardless of your role, we’ll walk alongside you in your career, supporting you so you can support others.Providence Health & Services and our family of organizations are gradually coming together under a unified Providence brand over the next two years. Together, our 120,000 caregivers (all employees) serve in 52 hospitals, 1,085 clinics and a comprehensive range of health and social services across Alaska, California, Montana, New Mexico, Oregon, Texas and Washington. We’re looking for exceptional caregivers who can connect with our mission and make it their own, every day. That’s what sets us apart. That’s health with human connection.

Renton, Washington, USA

20K employees (145 in marketing)

www.providence.org

Traffic Signals

Monthly Visitors

6.3M

Monthly Google Ads Budget

$723.4K

Traffic Source Mix

31.2%

Direct

61.3%

Referral

5.1%

Social

0.5%

Paid

1.8%

Headcount Trend

Current headcount: ~19.6K

Marketing Team

Marketing Team Size

90 (0% of company)

Median Career Experience

23.5 years

Median Tenure

11.4 years

People

Marketing Leadership

Young T.

Head Of Marketing

At the company for 11 years 4 months

Deborah Shawver

Director, PR/Marketing Communications, SW Washington

At the company for 45 years 7 months

Lauren Bale

Senior Marketing Program Manager

At the company for 6 years 7 months

Ray Nelson

Senior Marketing Program Manager

At the company for 5 years 5 months

Funding

Total Funding

$10K

Last Raise

$10K

Grant, 11 months ago

Funding History

Apr 2025
Grant • $10K

Recent News

Rural Cancer Screening: Providence Alaska Medical Center reveals new mobile mammography coach

Oct 10, 2025 • webcenterfairbanks.com

Providence Health Assurance Earns 4-Star Rating for 2026 Medicare Advantage Plans

Oct 9, 2025 • The Malaysian Reserve

Seattle Jury Awards $98 Million in Unpaid Wages Verdict Against Providence Health & Services

Oct 6, 2025 • bamlawca.com

Responsibilities

Lead Providence’s enterprise creative vision, brand strategy, and marketing execution across marketing, brand, and growth initiatives.
Oversee the development of integrated creative solutions that support brand storytelling, patient and caregiver engagement, lifecycle marketing, and enterprise growth priorities.
Lead and develop a high‑performing brand and creative organization responsible for delivering compelling, data‑informed marketing and creative across all channels, including brand campaigns, digital marketing, CRM programs, direct mail, email, print communications, and emerging engagement platforms.
Ensure Providence’s brand expression is consistent, differentiated, and trusted while enabling marketing teams to execute impactful programs at scale.
Partner with marketing strategy, digital experience, CRM, analytics, and service‑line leaders to translate enterprise priorities into meaningful brand and marketing experiences.
Lead the modernization of Providence’s brand and creative capabilities through AI‑enabled creative tools, scalable production workflows, and innovative content systems that increase efficiency, speed‑to‑market, and quality across the enterprise.
Manage brand and creative operations including budgets, agency partnerships, and production resources.
Drive measurable improvement in brand effectiveness and marketing performance through use of data, insights, testing, and continuous learning.
Travel as needed to support enterprise initiatives, leadership engagement, and major brand programs.

Requirements

Bachelor’s Degree in Graphic Design, Art, Communications, Film & Video Production, or related field; or equivalent education/experience.
Master’s Degree or equivalent education/experience (preferred).
10+ years of experience in brand, creative, or advertising leadership, including senior‑level creative management.
10+ years of people leadership experience, preferably in complex, matrixed organizations.
Experience leading both enterprise brand campaigns and lifecycle marketing programs, including email, direct mail, and digital engagement.
Healthcare experience (preferred).
Experience leveraging AI‑enabled creative tools to improve concept development, production efficiency, and team productivity.
Familiarity with modern marketing technology ecosystems, including CRM platforms, marketing automation tools, digital experience platforms, and content management systems.
Strong strategic thinking and executive‑level communication skills.
Ability to manage multiple priorities in fast‑paced environments without compromising creative or brand standards.
Strong collaboration and relationship‑building skills with the ability to influence across organizational levels.
Ability to analyze marketing performance and apply insights to improve brand and creative effectiveness.

Preferred

Healthcare experience (preferred).
Experience leveraging AI‑enabled creative tools to improve concept development, production efficiency, and team productivity.
Familiarity with modern marketing technology ecosystems, including CRM platforms, marketing automation tools, digital experience platforms, and content management systems.

Benefits

comprehensive benefits package including a retirement 401(k) Savings Plan with employer matching, health care benefits (medical, dental, vision), life insurance, disability insurance, time off benefits (paid parental leave, vacations, holidays, health issues), voluntary benefits, well‑being resources and much more.