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6 marketing jobs

Direct Energy Business logo
4 weeks ago

Director, Growth & Channels

Direct Energy Business

Houston, TX (Remote)Full time$172K/yr – $215K/yr
Direct Energy Business logo
2 months ago

Director, Product Marketing (IVP)

Direct Energy Business

Houston, TX (Remote)Full time$168K/yr – $277K/yr
Direct Energy Business logo
3 months ago

Graduate Rotational Analyst - Marketing & Content Creation

Direct Energy Business

Houston, TX (Hybrid)Volunteer$20/hr – $70/hr
Direct Energy Business logo
3 months ago

GTM Growth Analytics and Strategy Manager

Direct Energy Business

Houston, TX (Hybrid)Full time
Direct Energy Business logo
4 months ago

SEO & AEO Analyst

Direct Energy Business

Houston, TX (Hybrid)Full time
Direct Energy Business logo
4 months ago

Senior Marketing Manager, Acquisition Campaigns

Direct Energy Business

Philadelphia, PA (Hybrid)Full time

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6 jobs
Direct Energy Business logo

Director, Growth & Channels

Direct Energy Business

Houston, TX (Remote)

$172K/yr - $215K/yrIn-houseFull-timeDirector/executive
4 weeks ago
Direct Energy Business logo

Director, Product Marketing (IVP)

Direct Energy Business

Houston, TX (Remote)

$168K/yr - $277K/yrIn-houseFull-timeDirector/executive7+ years exp.
2 months ago
Direct Energy Business logo

Graduate Rotational Analyst - Marketing & Content Creation

Direct Energy Business

Houston, TX (Hybrid)

$20/hr - $70/hrIn-houseVolunteerIntern/new grad
3 months ago
Direct Energy Business logo

GTM Growth Analytics and Strategy Manager

Direct Energy Business

Houston, TX (Hybrid)

In-houseFull-timeSenior level5+ years exp.
3 months ago
Direct Energy Business logo

SEO & AEO Analyst

Direct Energy Business

Houston, TX (Hybrid)

In-houseFull-timeMid level3+ years exp.
4 months ago
Direct Energy Business logo

Senior Marketing Manager, Acquisition Campaigns

Direct Energy Business

Philadelphia, PA (Hybrid)

In-houseFull-timeSenior level8+ years exp.
4 months ago
Direct Energy Business logo
Direct Energy Business

Director, Growth & Channels

Houston, TX (Remote)

$172K/yr – $215K/yrDirector/ExecutiveFull time

Posted 4 weeks ago

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Job Summary

Own the channel strategy across partner and digital ecosystems, lead a Channel PMM and two Demand Gen managers, and drive CAC and ROAS while enabling partner channels.

  • Own channel mix and investment priorities
  • Lead the team and translate IVP messaging
  • Own CAC/ROAS targets and report progress
  • Enable partner channels with tools and incentives

Job Description

Responsibilities

  • Channel strategy — Own the channel mix across partner and digital — setting investment priorities, performance targets, and GTM playbooks per channel.
  • Team leadership — Manage and develop a Channel PMM and two Demand Gen managers. Translate IVP messaging into channel-native execution.
  • Performance ownership — Own CAC and ROAS targets across the pillar. Report progress in business reviews with confidence and clarity.
  • Partner enablement — Ensure partner channels have the tools, messaging, and incentives to sell the integrated value prop effectively.

Requirements

  • Growth marketing background — Deep in performance and/or partner channels. Knows what levers actually move CAC at scale.
  • Commercial fluency — Speaks in ROAS, LTV, payback period. Owns the number, doesn’t borrow it.
  • Team builder — Has hired and developed channel and demand gen talent. Raises the floor, not just the ceiling.
  • Multi-brand experience — Managed channel strategy across multiple products or brands simultaneously. Knows how to prioritize.

Benefits

  • the benefits program which include, but are not limited to, medical, vision, dental, 401K, and flexible spending accounts.
  • Other rewards may include annual bonus, short- and long-term incentives, and program-specific awards.
Direct Energy Business logo

Direct Energy Business

Direct Energy Business is part of a leading energy and energy-related services provider that is focused on helping customers make their businesses better. Through energy choice and a suite of innovative products and services, customers can buy less electricity and natural gas and better manage the impact of energy on their budget and operations.We serve approximately 240,000 businesses of all sizes and from all industries across North America. Visit directenergybusiness.com to learn more about how we can help your business navigate the energy opportunities in your area.

Founded in 1986
USA
247 employees (7 in marketing)
business.directenergy.com

Salaries

Posted range

$172K/yr – $215K/yr

Taken straight from the job posting.

See all Direct Energy Business salaries

Marketing Team

Marketing Team Size
7 (3% of company)
Median Tenure
13 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
660.4K
Monthly Google Ads Budget
$81.4K
Traffic Source Mix
Search
31.2%
Direct
60.4%
Referral
6.6%
Social
0.5%
Paid
1.1%

Headcount Trend

Current headcount: ~247

Recent News

The best electric companies in Houston
Nov 13, 2025 • Chron
Trends in the US Corporate PPA Market – Direct Energy Procurement by Commercial and Industrial Buyers Has Become a Necessity Rather Than an Election
Nov 6, 2025 • Akin
Direct Energy comes out to support Camp Alexo for 4th year
Oct 10, 2025 • rdnewsnow.com
Direct green power connections: How to navigate new carbon rules
Aug 18, 2025 • The World Economic Forum
‘No one wants to see that on their credit report’: Direct Energy customers frustrated after being mistakenly reported to credit bureau
Jun 9, 2025 • CTV News
Direct Energy announces natural gas rates drop for June across Alberta
May 31, 2025 • Western Standard
Direct Energy apologizes after some customers inadvertently reported to the credit bureau
May 30, 2025 • CTV News
Direct Energy to Serve as Electricity Supplier for City’s Aggregation Program
May 5, 2025 • RiverBender.com
Illinois attorney general settles with Direct Energy over misconduct allegations
Apr 22, 2025 • Jacksonville Journal-Courier
Illinois Attorney General Announces $12 Million Settlement with Direct Energy Over Alleged Deceptive Practices
Apr 17, 2025 • Hoodline
Direct Energy Services, LLC settles Illinois lawsuit for deceptive practices for $12 million
Apr 17, 2025 • CBS News

Links

business.directenergy.comLinkedInX (Twitter)