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6 marketing jobs

True Religion logo
12 hrs ago

Senior Manager, SEO & AI Discovery

True Religion

El Segundo, CA (Hybrid)Full time$110K/yr – $140K/yr
True Religion logo
5 weeks ago

Growth Marketing Specialist (3-Month Contract)

True Religion

El Segundo, CA (Remote)Contract$55/hr – $70/hr
True Religion logo
2 months ago

Director, Influencer Marketing

True Religion

El Segundo, CA (Hybrid)Full time$150K/yr – $180K/yr
True Religion logo
2 months ago

Brand Marketing Manager

True Religion

El Segundo, CA (Hybrid)Full time$100K/yr – $120K/yr
True Religion logo
2 months ago

Growth Marketing Specialist (3-Month Contract)

True Religion

Los Angeles County, CA (Remote)Temporary$55/hr – $70/hr
True Religion logo
3 months ago

Director of Influencer Marketing

True Religion

El Segundo, CA (Hybrid)Full time$150K/yr – $180K/yr

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6 jobs
True Religion logo

Senior Manager, SEO & AI Discovery

True Religion

El Segundo, CA (Hybrid)

$110K/yr - $140K/yrIn-houseFull-timeSenior level5+ years exp.
12 hrs ago
True Religion logo

Growth Marketing Specialist (3-Month Contract)

True Religion

El Segundo, CA (Remote)

$55/hr - $70/hrIn-houseContractMid level3+ years exp.
5 weeks ago
True Religion logo

Director, Influencer Marketing

True Religion

El Segundo, CA (Hybrid)

$150K/yr - $180K/yrIn-houseFull-timeDirector/executive7+ years exp.
2 months ago
True Religion logo

Brand Marketing Manager

True Religion

El Segundo, CA (Hybrid)

$100K/yr - $120K/yrIn-houseFull-timeMid level4+ years exp.
2 months ago
True Religion logo

Growth Marketing Specialist (3-Month Contract)

True Religion

Los Angeles County, CA (Remote)

$55/hr - $70/hrIn-houseTemporaryMid level3+ years exp.
2 months ago
True Religion logo

Director of Influencer Marketing

True Religion

El Segundo, CA (Hybrid)

$150K/yr - $180K/yrIn-houseFull-timeDirector/executive
3 months ago
True Religion logo
True Religion

Senior Manager, SEO & AI Discovery

El Segundo, CA (Hybrid)

$110K/yr – $140K/yrSenior Level5+ years expFull time

Posted 12 hrs ago

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Job Summary

Own and drive an integrated SEO, AEO, and GEO program, leading technical, content, and strategy workstreams to improve organic visibility and AI-driven search performance.

  • Define and execute unified SEO/AEO/GEO strategy
  • Own KPI tracking and impact across organic and AI-driven channels
  • Collaborate with engineering and manage vendors to implement recommendations

Job Description

Responsibilities

  • Develop and execute an integrated SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) strategy aligned with business and marketing goals.
  • Own organic search performance: keyword strategy, technical SEO audits, site architecture, page experience, and content optimization.
  • Build and lead the company's approach to AEO/GEO — optimizing content structure, schema markup, and citation-worthy formatting to increase visibility and accurate representation in AI Overviews, LLM chat responses, and answer engines.
  • Monitor how the brand appears across AI search surfaces (ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews) and develop tactics to improve share of voice.
  • Partner with engineering teams to implement technical recommendations, including structured data, crawlability, product schema, site speed, and semantic markup.
  • Serve as the internal authority on organic and AI-driven search, educating stakeholders, managing agencies and contractors, and translating industry shifts into clear roadmap recommendations
  • Define, report on, and track KPIs across organic traffic, rankings, citation frequency in AI answers, referral traffic from AI platforms, and conversion impact.
  • Manage relationships with SEO/GEO tools and vendors (e.g., Ahrefs, SEMrush, Screaming Frog, and emerging AEO/GEO monitoring platforms).

Requirements

  • 5+ years of SEO experience, including technical, on-page, and content strategy.
  • Demonstrated experience or a strong point of view on AEO/GEO — optimizing for AI-driven search and answer engines.
  • Deep understanding of how LLMs retrieve, rank, and cite content (RAG, embeddings, and the role of structured data in machine readability).
  • Proficiency with SEO tools (Ahrefs, SEMrush, Google Search Console, Screaming Frog) and analytics platforms (GA4, Looker Studio).
  • Familiarity with schema markup, technical site audits, and Core Web Vitals.
  • Strong analytical skills — comfortable pulling and interpreting data to build a narrative and justify strategy.

Preferred

  • Experience running structured experiments to test AI citation or visibility changes.
  • Familiarity with prompt engineering or LLM behavior from a builder's perspective.
  • Background in content strategy or editorial work.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.

Benefits

  • Perks: We offer a mix of benefits and perks to support our employees at work and beyond, including health benefits, a 401(k) with employer match, merchandise discounts, commuter benefits, wellness & employee assistance programs, and more.
True Religion logo

True Religion

Established in 2002 in the heart of Los Angeles, True Religion set out to disrupt the denim industry with our five-pocket design and infamous Super T stitch. Today, we’re an urban casual lifestyle brand focused on high-quality denim, activewear, accessories, and more—for men, women, and kids.At True Religion "Own Your True" isn't just our motto, it's our ethos—it's a call to embrace who you are, boldly, apologetically, and without compromise. Our denim defies convention—crafted to stand out, not blend in. We create pieces that reflect the uniqueness of our global community, shaping trends that disrupt the norm and redefine style.Fueled by a diverse team of creatives, industry leaders, and boundary-pushers, we bring innovation to every stitch. We believe in challenging expectations, honoring craftsmanship, and celebrating authenticity in everything we do.Sound like your kind of team? Follow us for the latest brand updates, campaigns, and career opportunities. Explore open roles at truereligion.com/company-careers.

Founded in 2002
Gardena, California, USA
1.4K employees (154 in marketing)
www.truereligion.com

Salaries

Posted range

$110K/yr – $140K/yr

Taken straight from the job posting.

See all True Religion salaries

Marketing Team

Marketing Team Size
65 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Debt Financing, 1 years ago

Funding History

  • Jan 2025
    Debt Financing
  • Jan 2025
    Private Equity
  • Aug 2023
    Debt Financing

Traffic Signals

Monthly Visitors
4.7M
Monthly Google Ads Budget
$202.1K
Traffic Source Mix
Search
47.8%
Direct
42.3%
Referral
3.1%
Social
5.3%
Paid
1.4%

Headcount Trend

Current headcount: ~1.4K

Recent News

TikTok Tuesday – Grown Alchemist, Crumbs Bakeshop, G-fuel, True Religion
Dec 16, 2025 • FOX 11 Los Angeles
Inside True Religion’s surprising turnaround
Dec 12, 2025 • Fast Company
Ciara Teamed Up With True Religion In The Most Nostalgic Way
Dec 8, 2025 • The Zoe Report
Kristen D’Arcy, True Religion | Glossy 50 2025
Nov 24, 2025 • glossy.co
Supreme × True Religion 25FW Week 13 [Release Date/Price/Where To Buy]
Nov 20, 2025 • SNKRDUNK
Supreme Debuts Fall Collection With True Religion
Nov 20, 2025 • maxim.com
Supreme x True Religion Arrives With fakemink At The Helm
Nov 19, 2025 • Dance Wax
Supreme and True Religion Revisit Y2K Denim Culture with a Full Fall 2025 Collection
Nov 18, 2025 • stupidDOPE
Bundle Up: Supreme Taps True Religion For A Cozy Winter Collection
Nov 17, 2025 • Cassius Life
Supreme x True Religion Fall 2025 Collaboration
Nov 17, 2025 • hypebeast.com
Behind True Religion’s Gen-Z playbook, from Snapchat to college tours
Nov 10, 2025 • Modern Retail
True Religion CMO Shares Marketing Secrets Behind Doubling the Business
Nov 6, 2025 • Chief Marketer
TRUE RELIGION X VON DUTCH LAUNCH LIMITED-EDITION HOLIDAY COLLECTION
Nov 3, 2025 • MR Magazine
True Religion and Von Dutch Deliver a Double Dose of Y2K Fashion
Oct 28, 2025 • Sourcing Journal
True Religion and Von Dutch team up for limited-edition holiday collection
Oct 28, 2025 • FashionNetwork USA
True Religion Parties With Ciara And More!
Oct 24, 2025 • Daily Front Row
True Religion's Eternal Thread Between Hip-Hop and Fashion In The Past 25 Years
Oct 24, 2025 • New Wave Magazine
Ciara Stars in True Religion ‘Wrapped in True’ Campaign
Oct 24, 2025 • dscene magazine
True Religion targets women, college sports fans in holiday campaign
Oct 23, 2025 • Currently.com
True Religion taps Ciara for Holiday 2025 campaign
Oct 23, 2025 • FashionNetwork USA
True Religion targets women, college sports fans in holiday campaign
Oct 23, 2025 • Marketing Dive
Ciara Stars in True Religion’s New Holiday Campaign
Oct 22, 2025 • WWD
Ciara Stars in True Religion’s New Holiday Campaign
Oct 22, 2025 • Yahoo
Ciara Shines in True Religion’s New ‘Wrapped in True’ Holiday Campaign
Oct 22, 2025 • That Grape Juice.net
Ciara and Trailblazing Women Lead True Religion’s “Wrapped in True” Holiday Campaign
Oct 22, 2025 • The Source Magazine
True Religion taps Ari Fletcher for 'Baddie in the City' campaign
Oct 10, 2025 • FashionNetwork USA
True Religion Taps Ari Fletcher for “Baddie in the City” Campaign
Oct 10, 2025 • The Source Magazine
True Religion teams up with Ari Fletcher for new line
Oct 9, 2025 • Rolling Out
How True Religion Proved it can ‘Stand Alongside Couture’ During NY Fashion Week
Oct 3, 2025 • Retail TouchPoints
And Just Like That, Kylie Jenner Brings True Religion Jeans Back
Sep 9, 2025 • popsugar.com
True Religion jeans are back in a big way — just ask stars like Kylie Jenner and Alix Earle
Sep 2, 2025 • Page Six
Swiftie style alert: True Religion's Y2K jeans are up to 70% off for Labor Day 👖
Aug 27, 2025 • USA Today
Kylie Jenner Confirms True Religion Jeans Are So Back, Baby
Aug 23, 2025 • glamour.com
GloRilla, Duke Dennis Hook Up As ‘ICONS’ For Latest True Religion Campaign
Aug 19, 2025 • Black Enterprise
GloRilla Teams Up With True Religion For ‘ICONS’ Campaign
Aug 17, 2025 • HOT 97
True Religion Taps GloRilla And Duke Dennis For ICONS Campaign
Aug 8, 2025 • Rap-Up
Fashion Briefing: True Religion’s exuberant marketing strategy is already paying off
Aug 7, 2025 • glossy.co
True Religion Teams Up with GloRilla and Duke Dennis for Fall 2025 ICONS Campaign
Aug 7, 2025 • The Source Magazine
Icon-In-The-Making GloRilla Is True Religion’s Latest Campaign Star — EXCLUSIVE
Aug 7, 2025 • nylon.com
Listen Now: True Religion’s Secret to Winning Over Gen Z
Jul 23, 2025 • Retail TouchPoints
New owners opening four new True Religion stores — here's where
Jul 14, 2025 • Chain Store Age
True Religion Celebrates Latina Heritage with Bella Doña
Jul 10, 2025 • Sourcing Journal
True Religion teams up with Bella Doña for summer capsule
Jul 9, 2025 • FashionNetwork USA
True Religion's most popular Y2K jeans are up to 70% off right now 👖
Jun 28, 2025 • USA Today
E-commerce will make up half of True Religion’s business by the year’s end
Jun 24, 2025 • Modern Retail
True Religion Debuts Nexus Select CITYWALK Flagship as India Expansion Enters New Phase
Jun 23, 2025 • PRLog
RCS HELPS TRUE RELIGION EXPAND WITH FOUR NEW STORES
Jun 18, 2025 • MR Magazine
True Religion Inks Lease at Busy Queens Center Mall
Jun 11, 2025 • Commercial Observer
Premium Denim Jeans Market Research 2025-2030: Brands Incorporating Eco-friendly Materials and Ethical Production Practices as Sustainability Becomes a Key Focus
Jun 11, 2025 • Research and Markets
News | True Religion pursues expansion with four new stores
Jun 10, 2025 • CoStar
True Religion reveals new promotions as it enters next growth phase
Jun 10, 2025 • FashionNetwork USA
True Religion Promotes Kristen D’Arcy and Tina Blake
Jun 4, 2025 • Yahoo Finance
True Religion Promotes Kristen D’Arcy and Tina Blake
Jun 4, 2025 • WWD
From Legacy to Relevance: How True Religion Is Captivating New Audiences
May 21, 2025 • Yahoo
From Legacy to Relevance: How True Religion Is Captivating New Audiences
May 21, 2025 • Sourcing Journal
ACON-backed True Religion brings in Borletti Group to support global expansion
May 13, 2025 • Private Equity Insights
Former Printemps, Zimmermann Investor Borletti Group Buys Stake in True Religion
May 13, 2025 • WWD
True Religion welcomes Borletti Group as minority shareholder
May 13, 2025 • FashionNetwork USA
True Religion CMO on Tapping Into Cultural Touchpoints and Celebrity Fans to Win Over Gen Z and Become a Billion-Dollar Brand
Apr 29, 2025 • AOL.com
True Religion's Gen Z Strategy: Nostalgia, Celebrities, and a Billion-Dollar Comeback
Apr 28, 2025 • U.S. Chamber of Commerce
The Hottest Denim Brand of the ’00s Turns to Hip-Hop for Its Resurrection
Apr 2, 2025 • WSJ.com: US Business
American denim brand True Religion has launched its first New Delhi store
Mar 28, 2025 • Inside Retail Asia
True Religion CMO taps celebrities to boost brand
Mar 27, 2025 • Chief Marketer
Sexxy Red Joins True Religion’s Own Your True Campaign: Shop the Looks
Mar 27, 2025 • Billboard
How True Religion Aims to Reach $1 Billion in Volume
Mar 18, 2025 • WWD
True Religion 2025
Mar 7, 2025 • lapostadesanluis.com.ar
Anitta Fronts True Religion's SS25 Campaign
Mar 7, 2025 • hypebae.com
Is True Religion Cool Again? Cc: Timothée Chalamet
Mar 5, 2025 • MSN
Is True Religion Cool Again? Cc: Timothée Chalamet
Mar 4, 2025 • Complex
Sexyy Red Says She Owns 600 Pairs of True Religion Jeans Even Though They’re Seen as ‘Too Ghetto’
Feb 13, 2025 • Complex
True Religion centers on authenticity for ‘Own Your True’ brand platform
Feb 13, 2025 • Yahoo
True Religion centers on authenticity for ‘Own Your True’ brand platform
Feb 13, 2025 • Marketing Dive
True Religion launches new brand platform with pop star Anitta
Feb 10, 2025 • fashionunited.uk
How Superstars Like Timothée Chalamet And Anitta Are Helping True Religion Reach Its $1 Billion Goal
Feb 7, 2025 • Forbes
Anitta Stars in True Religion’s ‘Own Your True’ Platform Campaign [PHOTOS]
Feb 6, 2025 • WWD
Brazilian Pop Star Anitta Kicks Off True Religion’s New Marketing Platform
Feb 6, 2025 • Yahoo
True Religion Taps Anitta to Lead ‘Own Your True’ Campaign
Feb 6, 2025 • Sourcing Journal
True Religion Debuts Its “Own Your True” Platform Featuring Brazilian Pop Star Anitta During Super Bowl Week
Feb 6, 2025 • Morningstar, Inc.
True Religion Debuts Its “Own Your True” Platform Featuring Brazilian Pop Star Anitta During Super Bowl Week
Feb 6, 2025 • Business Wire
Timothée Chalamet Revives a 2000s Jeans Brand on the Red Carpet
Jan 17, 2025 • wmagazine.com
Timothée Chalamet channels Dylan in True Religion at 'A Complete Unknown Rome Premiere
Jan 17, 2025 • Red Carpet Fashion Awards
Second Avenue Capital Partners Arranges Credit Facilities to Finance the Acquisition of True Religion
Jan 15, 2025 • PR Newswire
Second Avenue Capital Partners Arranges Credit Facilities to Finance the Acquisition of True Religion
Jan 15, 2025 • Morningstar, Inc.
Under new ownership, True Religion targets digital and international growth
Jan 10, 2025 • Modern Retail
Fashion brand True Religion acquired by Acon Investments
Jan 9, 2025 • Private Equity Insights
Private equity firm buys controlling stake in True Religion
Jan 9, 2025 • Fashion Dive
ACON Investments Buying Lifestyle Brand True Religion
Jan 9, 2025 • Pulse 2.0
The Brands: Acon Investments has acquired True Religion
Jan 9, 2025 • the-spin-off.com
True Religion Embarks on ‘Exciting New Chapter’ with New Owner
Jan 8, 2025 • Retail TouchPoints
Acon Investments takes controlling stake in True Religion
Jan 8, 2025 • Inside Retail Asia
True Religion acquired by Acon Investments, hails "exciting new chapter"
Jan 8, 2025 • FashionNetwork USA
News | Jeans seller True Religion is acquired by new owners with growth plans
Jan 8, 2025 • CoStar
Jeans brand True Religion acquired by PE firm, American Eagle-linked investment group
Jan 7, 2025 • CNBC
True Religion Acquired by Private Equity Firm Acon Investments
Jan 7, 2025 • The Business of Fashion
True Religion acquired by Acon Investments and Schottenstein affiliate
Jan 7, 2025 • Chain Store Age
ACON Investments Acquires True Religion, An Iconic Lifestyle Brand
Jan 7, 2025 • PR Newswire
True Religion Acquired by American Eagle CEO-Chaired Investment Firm
Jan 7, 2025 • Sourcing Journal
30+ Musician-Loved Products You’ll Sing Over, From Fashion to Headphones
Dec 11, 2024 • Billboard
True Religion Relaunches Rewards Program with New Perks
Dec 3, 2024 • Sourcing Journal
The Y2K brands rising from near extinction
Nov 28, 2024 • Morning Brew

Links

www.truereligion.comLinkedInX (Twitter)Crunchbase