4 weeks ago
Content Curation Strategist
Blueprint Technologies
Atlanta, GA (Remote)$23/hr – $25/hr
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Content Curation Strategist
Atlanta, GA (Remote)
$23/hr – $25/hrMid Level
Posted 4 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own end to end content curation and measurement, turning data into actionable decisions that improve relevance and outcomes for customers across multiple experiences.
- Content curation ownership: define frameworks, standards, and lifecycle processes to scale quality across CMS-driven experiences.
- Performance driven decisions: analyze engagement metrics and experiments to inform future content investments and surface optimization opportunities.
- Cross functional influence: partner with product, design, and marketing to align content strategy with business goals and drive measurable impact.
Job Description
Responsibilities
- Curate and optimize content collections to ensure customers receive relevant, engaging, and high-performing content.
- Evaluate content quality, design effectiveness, relevance, diversity, and overall customer value across multiple content types and experiences.
- Identify content gaps, emerging trends, and new opportunities to inform future content investments and curation strategies.
- Develop scalable content curation frameworks, quality standards, and evaluation methodologies.
- Manage content lifecycle processes, including organization, metadata, publishing workflows, and content maintenance through CMS platforms.
- Analyze content performance metrics, customer engagement data, usage trends, and experimentation results to identify drivers of successful customer outcomes.
- Transform large and complex datasets into actionable recommendations that influence content strategy and business decision-making.
- Define and track KPIs and success metrics for content programs and initiatives.
- Surface optimization opportunities using data-driven insights and customer behavior analysis.
- Create reports, dashboards, and visualizations that communicate content performance and strategic findings.
Requirements
- Bachelor's degree in Design, Communications, Data Analytics, Marketing, or a related field.
- 3+ years of experience in content strategy, content curation, digital merchandising, product strategy, design research, or a related discipline.
- 3+ years of experience managing large-scale digital content collections, content publishing workflows, metadata, and CMS platforms.
- 3+ years of experience optimizing customer-facing content experiences through content strategy, curation, experimentation, and performance analysis.
- 3+ years of experience analyzing content performance metrics, customer engagement data, and reporting insights to drive business decisions.
- Demonstrated experience translating data and customer insights into actionable recommendations.
- Strong understanding of visual design principles, content quality evaluation, customer-centered design, and layout composition.
- Experience using dashboards, reporting tools, analytics platforms, and data visualization techniques.
- Excellent communication, presentation, storytelling, and stakeholder management skills.
- Strong problem-solving and critical-thinking abilities.
Benefits
- Medical, dental, and vision coverage
- Flexible Spending Account
- 401k program
- Competitive PTO offerings
- Parental Leave
- Opportunities for professional growth and development
Headcount Trend
Current headcount: ~26
Marketing Team
Median Career Experience
16 years
Median Tenure
7.1 years
Marketing Roles Posted (Last 30 Days)
1
