Own strategic direction across client campaigns focused on behavior change and social impact, guiding nonprofits and public sector clients through integrated campaigns from research to execution.

Own strategic direction across a portfolio of campaigns focused on social impact.
Drive integrated campaign work from research to implementation and oversight of creative and content development.
Mentor and coordinate strategists, planners, and coordinators to lead client-facing work.

Job Description

Responsibilities

Own strategic direction across a portfolio of client campaigns where the bottom line is not selling products, but behavior change and social impact.
Counsel sophisticated nonprofits, foundations, government agencies and others on our use of consumer research and the Behavioral Determinants Framework to drive creative approaches to some of the most daunting challenges of our time, from mental health to healthcare access.
Lead the account execution of integrated projects from campaign development through implementation across consumer research, digital media, and creative and content development.
Mentor high-performing strategists, planners and coordinators to lead client-facing interactions and provide the direction and coordination needed for campaigns to succeed.

Requirements

A strategic leader with 6+ years of experience in integrated campaign leadership, including experience in public health, healthcare or a related field.
Proven ability to be a trusted advisor who maintains and grows client relationships.
Experience translating research insights into breakthrough marketing and communication strategies that produce measurable behavior change for good.
A deliberately developmental leader of a high-performing team who champions a learning culture.

Benefits

We care about each other. We check in. We advocate and cover for each other. We cheer each other on. And we like to hang out.
We offer a comprehensive benefits package including vacation, sick and holiday leave, 401(k) matching contributions, and paid parental leave. We offer a range of health plans including PPO and HSA healthcare, as well as dental, disability and life insurance.
We are a deliberately developmental workplace. That means we will help you develop and pursue professional goals that match your life goals and purpose.
We prioritize balance and flexibility. We are at our desks most days for 8 hours, not 10. We are open to schedule adjustments and flexible schedules.
We are a flat organization. Everyone’s ideas are valued. Anyone can spearhead a new company initiative or make change.
We care about social change . We show up each day as part of a fun and friendly work culture to do inspiring work that makes the world a better place.

Marketing For Change

Marketing for Change Co. is a research and creative agency propelled by behavioral science. Our methods, anchored in social psychology and behavioral economics, have been outlined in textbooks and published in peer-reviewed journals. But it's really pretty simple: people do what feels good to them. So we make what's good fun, easy and popular. And we have a team of experienced researchers, strategists, developers and creatives behind it all.Find out more at marketingforchange.com

Founded in 2005

Alexandria, Virginia, USA

37 employees (13 in marketing)

marketingforchange.com

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

See all Marketing For Change salaries

Marketing Team

Marketing Team Size

7 (19% of company)

Marketing Roles Posted (Last 30 Days)

Traffic Signals

Monthly Visitors

2.7K

Traffic Source Mix

24.1%

Direct

55.4%

Referral

5.1%

Social

14.2%

Paid

1.1%

Headcount Trend

Current headcount: ~37

Recent News

How does values-driven marketing change ad effectiveness

Oct 17, 2025 • bestmediainfo.com

These Girls Can: how this duo set the standard for behavior change marketing

Sep 10, 2025 • The Drum

Customer Generated Marketing Will Transform Brand Engagement

Mar 7, 2025 • Self Employed

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Job Summary

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Marketing For Change

Salaries

Marketing Team

Traffic Signals

Headcount Trend

Recent News

Links

All marketing roles in the US

All marketing roles in the US

Senior Strategy Director

Senior Director, Marketing & Communications

Senior Director Marketing Communications

Marketing Intern

Senior Strategy Director

Job Summary

Job Description

Responsibilities

Requirements

Benefits

Marketing For Change

Salaries

Marketing Team

Traffic Signals

Headcount Trend

Recent News

Links