Own the creative writing stream for a digital agency context, collaborating with a Creative Director and senior teammates to shape messaging and information hierarchy across projects.

Lead concept writing aligned to digital landscape and client goals
Coordinate with Creative Director and senior staff to ensure effective information hierarchy

Job Description

Requirements

A bachelor’s degree, English or writing emphasis preferred
Portfolio showcasing conceptual skills
One-plus years of experience in an agency setting, solid creative writing skills and a digital landscape expertise
Proficiency with Microsoft, Adobe Creative Suites
Demonstrated business acumen, ability to be a team player, establish an information hierarchy, work independently under guidance from Creative Director and other senior team members

Benefits

We offer a competitive benefits package, click WPP Benefits for more details.

GTB

3.7 Glassdoor

GTB is a global performance marketing agency, creating ideas that inspire people to act.Founded in 2007 to accelerate performance for the world’s most iconic brands, GTB is part of WPP’s industry-leading network of companies driving creative transformation.GTB works across 6 continents with offices worldwide.Learn more at GTB.com

Founded in 2007

Detroit, Michigan, USA

1.6K employees (327 in marketing)

www.gtb.com

52% recommend to a friend

56% CEO approval

Traffic Signals

Monthly Visitors

320.7K

Traffic Source Mix

42.5%

Direct

42%

Referral

8.5%

Social

5.9%

Paid

0.9%

Headcount Trend

Current headcount: ~1.6K

Marketing Team

Marketing Team Size

181 (11% of company)

Marketing Roles Posted (Last 30 Days)