Responsibilities

• Develop and lead the partner marketing strategy for key alliance partners, ensuring alignment with wider business objectives.
• Plan and deliver integrated joint go-to-market campaigns, including co-branded content and multi-channel activity.
• Own and manage partner marketing budgets, tracking ROI and campaign performance to deliver actionable insights.
• Shape and support the vendor engagement framework, ensuring effective collaboration and execution across partners.
• Represent the marketing function within partner QBRs, strategy sessions, and joint planning meetings with senior stakeholders.
• Lead and develop the Partner Marketing team, setting objectives, coaching performance, and building strong cross-functional relationships.

Requirements

• Significant B2B marketing experience, including at least 3 years focused on partner or alliance marketing (reseller/distribution experience preferred).
• Proven ability to deliver measurable results through joint marketing campaigns and strategic partner activity.
• Strong leadership and stakeholder management skills, with experience managing teams and influencing senior stakeholders.
• Excellent understanding of co-marketing best practices, MDF management, and partner ecosystems.
• Highly analytical and commercially minded, with strong communication, problem-solving, and organisational skills.
• Strategic yet hands-on approach, with the ability to work proactively, manage change, and deliver effectively in a fast-paced environment.