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Product Marketing Jobs in California

238 marketing jobs

8 days ago

Product Marketing Manager

Rakuten International

San Mateo, CA (Unknown)Full time$79K/yr – $135K/yr

8 days ago

Product Marketing Manager, INR

Abbott

Livermore, CA (On-site)Full time$114K/yr – $228K/yr

8 days ago

Founding Product Marketer

Gumloop

San Francisco, CA (On-site)Full time$175K/yr – $230K/yr

8 days ago

Senior Director, Product Marketing - SASE PM & GTM Strategy

Cisco

Milpitas, CA (On-site)Full time$285K/yr – $391K/yr

8 days ago

Product Marketing Manager, AMER

Airwallex

San Francisco, CA (Hybrid)Full time$120K/yr – $190K/yr

8 days ago

Product Marketing Manager - Tech, AWS Observability

Amazon

San Francisco, CA (On-site)Full time$119K/yr – $176K/yr

8 days ago

Founding Product Marketing Manager

Cooper AI

San Francisco, CA (On-site)Full time$160K/yr – $220K/yr

8 days ago

Product Manager, Marketing Landing Pages

Suno

Los Angeles, CA (On-site)Full time$160K/yr – $185K/yr

8 days ago

Sr. Product Marketing Manager

Zapier

San Francisco, CA (Remote)Full time$174K/yr – $261K/yr

8 days ago

(USA) Senior Manager, Product Marketing

Sam's Club

San Bruno, CA (On-site)Full time$117K/yr – $234K/yr

8 days ago

Senior Global Product Marketing Manager, Search Ads

TikTok

San Jose, CA (On-site)Full time$159K/yr – $384K/yr

9 days ago

Group Narrative Product Marketing Manager, Google Cloud AI

Google

Sunnyvale, CA (On-site)Full time$219K/yr – $305K/yr

9 days ago

Product Marketing Manager

Rakuten Global

San Mateo, CA (Unknown)Full time$79K/yr – $135K/yr

9 days ago

Sr Prod Mgr, Marketing

Edwards Lifesciences

Irvine, CA (On-site)Full time$126K/yr – $178K/yr

9 days ago

Product Marketing Manager, Business Accounts

Airwallex

San Francisco, CA (Hybrid)Full time$150K/yr – $180K/yr

10 days ago

Lead Product Marketing Manager

Veeco

San Jose, CA (Unknown)$170K/yr – $200K/yr

11 days ago

Sr. Technical Product Marketing Manager, AI and AgenticOps

Cisco

San Jose, CA (On-site)Full time$172K/yr – $245K/yr

11 days ago

Senior Manager, Brand & Product Marketing

Javelin Venture Partners

San Francisco, CA (Remote)Full time$125K/yr – $150K/yr

11 days ago

Sr. Technical Product Marketing Manager, AI and AgenticOps

Cisco

San Jose, CA (On-site)Full time$172K/yr – $245K/yr

12 days ago

Product Marketing Manager - Cloud Infrastructure

AMD

Santa Clara, CA (Unknown)

Product Marketing jobs in California

Responsibilities

Product positioning & messaging
Partner with senior leadership to develop clear, compelling consumer messaging that communicates both the practical and emotional benefits of Rakuten Rewards and our Refer-a-Friend (RAF) program, articulating our core value proposition and differentiation to drive awareness and adoption for RAF.
Define the messaging hierarchy across our surfaces (e.g. homepage, RAF landing pages, onboarding, etc.) based off of insights on user needs, motivations, and barriers.
Personally conduct and document UX audits, map out opportunities and friction in user journey, and competitive analysis to inform positioning and GTM strategy
Collaborate with Product to shape how we talk about RAF’s incentives and value proposition
Develop a Paid Incentive Strategy and test program to give more incentives to the right people within our “Joes” cohort, maximizing efficient growth of First-time purchases as well as downstream metrics such as 2nd and 3rd purchase, as well as increasing purchase recency and frequency in past 30 days.
Marketing Campaigns, Owned Channels
Craft clear and compelling briefs for internal creative teams to develop creative assets, build GTM plans and execute campaigns across key channels for evergreen communications as well as tentpole promotional moments.
Improve onboarding and lifecycle messaging to boost user activation and retention
Collaborate on experiments that test positioning, value props, and copy across web, app, and email, and iterate quickly based on what’s working

Requirements

Bachelor’s degree
4–7 years of experience in product marketing, brand marketing, or growth at a consumer tech company
Experience owning messaging, GTM, and engagement across multiple platforms (web, app, email, extension), with a proven track record
Thrive in fast-paced, ambiguous environments with high ownership
Experience running campaigns that improved activation, retention, or feature adoption
A sharp writer who can translate complex features and ideas into intuitive, engaging messaging
Comfortable operating across strategy and execution, equally energized by guiding design and copywriting in creative assets as well as conversion optimization
Thinks in systems, building repeatable assets and frameworks, not just one-offs
Fluent in testing, iteration, and learning from performance of campaigns and promotions

Benefits

the base compensation for this role to be within the range shown below. Individual compensation will vary based on job-related factors, including the skills, qualifications, and experience of the successful candidate as well as business need and geographic location. The successful applicant for this role will be eligible for discretionary bonus, health, vision, dental insurance, 401k matching, PTO, Volunteer Time Off (VTO), and other employee benefits as the company implements.

Product Marketing Jobs in California

Product Marketing Manager

Product Marketing Manager, INR

Founding Product Marketer

Senior Director, Product Marketing - SASE PM & GTM Strategy

Product Marketing Manager, AMER

Product Marketing Manager - Tech, AWS Observability

Founding Product Marketing Manager

Product Manager, Marketing Landing Pages

Sr. Product Marketing Manager

(USA) Senior Manager, Product Marketing

Senior Global Product Marketing Manager, Search Ads

Group Narrative Product Marketing Manager, Google Cloud AI

Product Marketing Manager

Sr Prod Mgr, Marketing

Product Marketing Manager, Business Accounts

Lead Product Marketing Manager

Sr. Technical Product Marketing Manager, AI and AgenticOps

Senior Manager, Brand & Product Marketing

Sr. Technical Product Marketing Manager, AI and AgenticOps

Product Marketing Manager - Cloud Infrastructure

Product Marketing jobs in California

Product Marketing jobs in California

Product Marketing Manager

Product Marketing Manager, INR

Founding Product Marketer

Senior Director, Product Marketing - SASE PM & GTM Strategy

Product Marketing Manager, AMER

Product Marketing Manager - Tech, AWS Observability

Founding Product Marketing Manager

Product Manager, Marketing Landing Pages

Sr. Product Marketing Manager

(USA) Senior Manager, Product Marketing

Senior Global Product Marketing Manager, Search Ads

Group Narrative Product Marketing Manager, Google Cloud AI

Product Marketing Manager

Sr Prod Mgr, Marketing

Product Marketing Manager, Business Accounts

Lead Product Marketing Manager

Sr. Technical Product Marketing Manager, AI and AgenticOps

Senior Manager, Brand & Product Marketing

Sr. Technical Product Marketing Manager, AI and AgenticOps

Product Marketing Manager - Cloud Infrastructure

Product Marketing Manager

Job Summary

Job Description

Responsibilities

Requirements

Benefits

Rakuten International

Salaries

Marketing Team

Traffic Signals

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Product Marketing Manager

Product Marketing Manager, INR

Founding Product Marketer

Senior Director, Product Marketing - SASE PM & GTM Strategy

Product Marketing Manager, AMER

Product Marketing Manager - Tech, AWS Observability

Founding Product Marketing Manager

Product Manager, Marketing Landing Pages

Sr. Product Marketing Manager

(USA) Senior Manager, Product Marketing

Senior Global Product Marketing Manager, Search Ads

Group Narrative Product Marketing Manager, Google Cloud AI

Product Marketing Manager

Sr Prod Mgr, Marketing

Product Marketing Manager, Business Accounts

Lead Product Marketing Manager

Sr. Technical Product Marketing Manager, AI and AgenticOps

Senior Manager, Brand & Product Marketing

Sr. Technical Product Marketing Manager, AI and AgenticOps

Product Marketing Manager - Cloud Infrastructure

Product Marketing Manager

Job Summary

Job Description

Responsibilities