Responsibilities
- Own and manage NouBon's presence across Instagram, TikTok, Facebook, Pinterest, and YouTube
- Plan, schedule, and publish content consistently using tools like Later
- Monitor performance metrics and adjust strategy based on insights
- Stay current on trends, sounds, and formats relevant to food, CPG, and Caribbean culture
- Shoot and edit photo and video content for social media, including Reels and short-form video
- Write engaging captions that reflect NouBon's confident, bold brand voice
- Collaborate on product photography and lifestyle shoots
- Develop content calendars aligned with product launches, seasons, and campaigns
- Respond to comments, DMs, and reviews across all platforms
- Build relationships with followers, UGC creators, and brand advocates
Requirements
- 1 to 3 years of experience in social media, content creation, or marketing (CPG or food/bev a plus)
- Strong eye for aesthetics and storytelling
- Comfortable on camera and behind the camera
- Proficient in video editing tools (CapCut, Adobe Premiere, or similar)
- Familiarity with Instagram, TikTok, and scheduling platforms
- Self-starter who thrives in a fast-paced, small business environment
- Genuine love for Caribbean culture and bold flavors is a big plus
Preferred
- Experience with Klaviyo, Shopify, or Later
- Background in influencer coordination or UGC campaigns
- Wholesale or retail sales experience
Benefits
- Flexible schedule