2 days ago
Director, Internal Communications & Employer Brand
Circle
USA (Remote)Full time$200K/yr – $258K/yr
Marketing jobs
2 marketing jobs
Director, Internal Communications & Employer Brand
USA (Remote)
$200K/yr – $258K/yrDirector/Executive12+ years expFull time
Posted 2 days ago
Job Description
Responsibilities
- Partner with senior leaders and cross-functional stakeholders, including HR and Corporate Communications, to develop internal communications plans for major initiatives, organizational moments, and company priorities – not reactive support, but proactive counsel on what to say, when, and how.
- Help shape how Circle communicates company strategy and OKRs internally, translating priorities into messaging that feels relevant and actionable for employees across functions and regions.
- Build and scale internal communications programs in partnership with the Employee Experience Director and other cross-functional partners to support engagement, connection, and understanding across a distributed workforce.
- Evolve and maintain the operational infrastructure that makes communications effective and scalable, including: editorial planning, channel governance, distribution practices, and measurement frameworks.
- Support Circle's intranet strategy and evolution, serving as the business owner steering this work in partnership with IT.
- Support sensitive, high-stakes, and change-related communications with sound judgment, strong stakeholder partnership, and attention to timing, tone, and employee impact.
- Drive the ongoing evolution of Circle's employee value proposition (EVP) in partnership with Talent Acquisition, People leadership, and Marketing, ensuring it reflects real employee experience and talent priorities.
- Lead employer brand storytelling and content strategy across priority channels — careers content, employee stories, social content, recruiting campaigns, and talent-facing moments.
- Partner with Talent Acquisition to strengthen candidate experience as a brand touchpoint, using survey insights, feedback, and market signals to identify opportunities for improvement.
- Build and maintain employer brand intelligence infrastructure — including LLM/AI sentiment monitoring across major platforms and competitive benchmarking against talent peers.
Requirements
- 12+ years of progressive experience in internal communications, marketing, HR communications, content strategy, or a related field, including meaningful experience operating in complex, cross-functional environments.
- Exceptional writing and editorial judgment across formats, with the ability to adapt voice and messaging for executives, employees, candidates, and cross-functional audiences.
- Strong strategic instincts paired with operational discipline — able to move between big-picture program design and the details required to make systems run well.
- Strong track record driving internal communications programs at a fast-moving, global company — including communications planning, leadership messaging, editorial strategy, and stakeholder advisory work.
- Experience shaping or scaling employer brand efforts, including EVP development, talent storytelling, campaign planning, or employer brand measurement.
- Comfort using data and insights to assess effectiveness, identify opportunities, and improve communications outcomes.
- Proven ability to influence across functions and levels, build trust quickly, and drive progress through partnership rather than formal authority.
- People management experience, with a track record of developing talent, giving clear feedback, and building strong, resilient teams.
- Demonstrated AI fluency in a communications, content, or brand context — you actively use AI to improve quality, speed, and scale, and can translate that into practical team workflows.
Preferred
- Background in financial services, fintech, digital assets, or another fast-evolving, highly regulated industry.
- Experience supporting communications through rapid growth, organizational change, or major business inflection points (IPO, M&A, rapid scaling).
Circle
4.0 Glassdoor
Building the Internet Financial Platform — powered by USDC, Arc, and Circle Payments Network.
Founded in 2013
First, West Virginia, USA
1.3K employees (101 in marketing)
74% recommend to a friend
85% CEO approval
Salaries
Posted range
$200K/yr – $258K/yr
Taken straight from the job posting.
Marketing Team
Marketing Team Size
75 (6% of company)
Median Career Experience
13 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
2
People
HR / Recruitment
Marketing Leadership
Nicholas Walsh
Vice President, Brand & Creative
At the company for 1 year 2 months
Tim Queenan
Senior Vice President Marketing
At the company for 1 year 8 months
Dalip Tyagi
VP, Strategy, Pricing and Product Marketing
At the company for 2 years 7 months
Evan Piwowarski
Head of Product Marketing, Payments
At the company for 1 year 5 months
Funding
Total Funding
$2.4B
Last Raise
$17.7M
Post IPO Secondary, 4 months ago
Funding History
- Nov 2025Post IPO Secondary • $17.7M
- Aug 2025Post IPO Equity • $260M
- Aug 2025Post IPO Secondary • $1B
Traffic Signals
Monthly Visitors
759.6K
Monthly Google Ads Budget
$105K
Traffic Source Mix
Search
32.4%
Direct
52.5%
Referral
8.4%
Social
5.6%
Paid
1%
Headcount Trend
Current headcount: ~1.3K