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5 marketing jobs

3 weeks ago

Influencer Strategist

Riot Games

Los Angeles, CA (On-site)Full time$150K/yr – $208K/yr
Hunter logo
6 weeks ago

Influencer Strategist

Hunter

New York City, NY (Hybrid)Full time$85K/yr – $105K/yr
Collectively logo
6 weeks ago

Senior B2B Influencer Strategist

Collectively

New York City, NY (Remote)Full time$120K/yr – $130K/yr
Hunter logo
4 months ago

Senior Influencer Strategist

Hunter

New York, USA (Hybrid)Full time$108K/yr – $120K/yr
HangarFour Creative logo
5 months ago

Influencer Strategist

HangarFour Creative

New York, USA (On-site)Full time$75K/yr – $80K/yr

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5 jobs

Influencer Strategist

Riot Games

Los Angeles, CA (On-site)

$150K/yr - $208K/yrIn-houseFull-timeSenior level6+ years exp.
3 weeks ago
Hunter logo

Influencer Strategist

Hunter

New York City, NY (Hybrid)

$85K/yr - $105K/yrAgencyFull-timeMid level3+ years exp.
6 weeks ago
Collectively logo

Senior B2B Influencer Strategist

Collectively

New York City, NY (Remote)

$120K/yr - $130K/yrAgencyFull-timeSenior level6+ years exp.
6 weeks ago
Hunter logo

Senior Influencer Strategist

Hunter

New York, USA (Hybrid)

$108K/yr - $120K/yrAgencyFull-timeSenior level6+ years exp.
4 months ago
HangarFour Creative logo

Influencer Strategist

HangarFour Creative

New York, USA (On-site)

$75K/yr - $80K/yrAgencyFull-timeMid level3+ years exp.
5 months ago
Riot Games

Influencer Strategist

Los Angeles, CA (On-site)

$150K/yr – $208K/yrSenior Level6+ years expFull time

Posted 3 weeks ago

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Job Description

Responsibilities

  • Develop and own the global influencer strategy for Riftbound in support of product and publishing priorities.
  • Build creator programs across launches, product releases, organized-play moments, live events, and ongoing community engagement.
  • Partner with Brand, Community, Social, PR, Creative, Organized Play, Events, Commercial, and Product teams to integrate creators into campaign planning.
  • Identify and develop relationships with creators across TCG, tabletop, gaming, collecting, lifestyle, and adjacent communities.
  • Create a balanced portfolio of scaled programs and bespoke creator partnerships.
  • Represent creator needs and expectations in product development, campaign planning, and live-service discussions.
  • Develop creator briefs, engagement models, toolkits, and guidance that can be adapted by regional teams.
  • Partner with regional influencer teams to localize global strategy and maintain consistency across markets.
  • Manage creator relationships, agency partnerships, contracting, onboarding, and campaign execution.
  • Establish campaign goals and performance metrics, analyze results, and recommend improvements.

Requirements

  • 6-8 years of experience in influencer marketing, creator partnerships, talent management, or a related field.
  • Experience independently developing and executing influencer strategies from planning through measurement.
  • Experience working directly with creators, streamers, talent representatives, and agencies.
  • Strong understanding of creator needs, content development, and the creator lifecycle.
  • Experience leading cross-functional campaigns involving multiple internal teams and external partners.
  • Knowledge of major social, video, and livestreaming platforms and their role in creator strategy.
  • Experience developing campaign goals, performance metrics, reporting, and strategic recommendations.
  • Strong project-management, communication, and stakeholder-management skills.
  • Ability to operate independently and make decisions in ambiguous or evolving situations.
  • Ability to travel domestically and internationally as required.

Preferred

  • Familiarity with Riftbound: the League of Legends trading card game.
  • Experience in trading card games, tabletop games, collectibles, hobby products, or organized play.
  • Knowledge of TCG and tabletop creators across North America and international markets.
  • Knowledge of Esports and Riot creators across North America and international markets.
  • Experience launching a new game, product, or entertainment brand.
  • Experience developing global programs that are localized for regional audiences.
  • Experience working with physical products, product seeding, or creator education programs.
  • Familiarity with co-streaming, live events, tournaments, and creator broadcast programs.
  • Experience managing agencies, vendors, budgets, and contracting workflows.
  • Personal interest in trading card games and creator communities.

Benefits

  • Our Perks: Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information. At Riot Games, we put players first . That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

Riot Games

4.2 Glassdoor

Since 2006, Riot Games has stayed committed to changing the way video games are developed, published, and supported for players. From our first title, League of Legends, to 2020’s VALORANT; we have strived to evolve the community with growth in Esports, and expansion from games into entertainment. Players are the foundation of Riot's community and because of them, we’re able to reach new heights.Founded by Brandon Beck and Marc Merrill, Riot is headquartered in Los Angeles, California, and has 4,500+ Rioters in 20+ offices worldwide. Riot has been featured on numerous lists including Fortune’s “100 Best Companies to Work For,” “25 Best Companies to Work in Technology,” “100 Best Workplaces for Millennials,” and “50 Best Workplaces for Flexibility.”Riot Games recruiters will never ask for money or request sensitive information, and they'll always reach out from an @riotgames.com email address. You can learn more about Riot’s interview process here: https://www.riotgames.com/en/work-with-us/interviewing-at-riot/interview-process

Founded in 2006
Los Angeles, California, USA
7.8K employees (2,633 in marketing)
www.riotgames.com
77% recommend to a friend
70% CEO approval

Salaries

Posted range

$150K/yr – $208K/yr

Taken straight from the job posting.

See all Riot Games salaries

Marketing Team

Marketing Team Size
970 (12% of company)
Median Career Experience
15 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
1

People

Marketing Leadership

Brooke Rascoff
Brooke Rascoff
Head of Global Music Marketing & Partnerships
At the company for 3 years 4 months
Penelope Aretos
Penelope Aretos
Head of Marketing for Legends of Runeterra
At the company for 7 years 6 months
Barry Chiang
Barry Chiang
Head of Production, VALORANT Global Marketing
At the company for 4 years 6 months
Julio Diaz
Julio Diaz
Head of Art - Global Marketing Creative
At the company for 13 years 3 months

Funding

Total Funding
$21M
Last Raise
$6M
Series Unknown, 7 years ago

Funding History

  • Dec 2018
    Venture Round • $6M
  • Nov 2016
    Convertible Note
  • Sep 2009
    Series B • $8M

Traffic Signals

Monthly Visitors
36.4M
Traffic Source Mix
Search
76.4%
Direct
19.3%
Referral
2.3%
Social
1.7%
Paid
0.3%

Headcount Trend

Current headcount: ~7.8K

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Links

www.riotgames.comLinkedInX (Twitter)Crunchbase