TMGROUP

Head of Marketing

Swindon, UK (Hybrid)

£70K/yr – £80K/yrSenior LevelPermanent

Posted 2 weeks ago

Job Summary

You will own the end-to-end growth engine for tmGroup, leading multi-channel demand generation, CRM-driven marketing, and sales enablement while building a small team and managing the budget.

  • Own GTM and growth marketing programs across digital, content, CRM
  • Align Marketing with Sales and drive pipeline through campaigns and measurement

Job Description

Responsibilities

  • Go-to-market & campaigns
  • Leading the planning and delivery of multi-channel campaigns - digital, content and CRM-led - that generate qualified pipeline, not just impressions
  • Creating content and messaging tailored to specific personas and market segments
  • CRM & growth marketing
  • Turning our CRM into a genuine growth engine through segmentation, automation and lifecycle marketing
  • Reactivating dormant accounts and improving their contribution to pipeline
  • Tracking and improving campaign performance - from engagement and click-throughs through to conversion and pipeline contribution
  • Brand & thought leadership
  • Lifting tmGroup's market presence with whitepapers, webinars and LinkedIn content that has real substance, not just noise
  • Positioning tmGroup as a thought leader in adjacent markets as well as our core market

Requirements

  • A hands-on marketing leader - someone who is as comfortable building a campaign as leading a team
  • Strong GTM, demand generation and growth marketing experience, rather than a background rooted in big-brand strategy
  • Experience leading and developing a team while remaining closely involved in the work and delivery
  • Experience working with senior stakeholders, influencing decisions, with the ability to manage upward
  • Strong commercial and numerical skills - genuinely comfortable owning a budget, not just campaigns
  • A practical, delivery-focused approach - energetic, hands on and quick to turn plans into action
  • What matters more to us than your current job title is your track record of getting things done - hands on GTM and growth marketing experience, pace, and the ability to work effectively with senior stakeholders.

Preferred

  • Property, conveyancing or LegalTech experience is an advantage but not a requirement.

Benefits

  • Hybrid working from our Swindon HQ
  • 25 days holiday (increasing with service) and holiday purchase scheme
  • Private health (after qualifying period), pension, life assurance
  • Flexible benefits covering financial, wellness, legal, and medical support
  • Rewards platform with a wide range of perks and options
  • Free on-site parking, with breakfast and fresh fruit provided
  • Genuine scope to shape and grow the marketing function as the business grows

Salaries

Posted range

£70K/yr – £80K/yr

Taken straight from the job posting.

The middle of this range (£75K) is 7% above the median base salary for Head of Marketing roles in the United Kingdom (£70K).

Head of Marketing median pay in the United Kingdom

£70K/yr

Most earn £63K to £83K. Based on 40 salaries, including bonus and equity.

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Head of Marketing

TMGROUP · Swindon, UK · Hybrid