Ancient + Brave

Head of EU Marketing

Lewes, Brighton and Hove, UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

Job Summary

Own Europe market impact by turning a global plan into Spain and Germany specific, culture-smart strategies that build brand and drive demand across omnichannel channels.

  • Growth & Brand Ownership: Shape market plans, lead in market teams, and coordinate with cross functional partners to deliver a cohesive cross channel plan.
  • Market Insights & Execution: Translate brand vision with cultural fluency, uncover local growth opportunities, and turn activity into measurable demand.
  • Leadership & Collaboration: Align with global functions, manage agencies, and develop talent to raise ambition and operate as one European marketing system.

Job Description

  • Own the EU marketing strategy
  • Interpret the global business plan into clear market level plans designed to deliver the business vision efficiently and effectively
  • Work in partnership with in market teams and cross functional omnichannel teams to translate marketing strategy into a high impact cross channel brand plan in Spain and Germany which builds brand strength and generates unreasonable demand
  • Ensure marketing is reflective of the core brand and vision but is translated with cultural fluency and impact in each market
  • Develop a deep understanding of the markets and identify and realise opportunities to unlock new growth in each.
  • Lead the in-market teams
  • Lead and develop established teams in Spain and Germany, setting the bar for the quality and ambition of their work
  • Work with global functions across talent, events, partnerships, PR and brand creative to create cohesive cross functional plans that come together as greater than the sum of their parts, ensuring the system works as one
  • Drive innovative thinking into market plans thinking smartly to use a finite budget to drive exceptional outcomes and to support omnichannel growth across retail, DTC and Amazon.
  • Select, brief and lead local agency partners, making them part of a high performing market teams aligned to the same goals
  • Fluent in Spanish or German (ideally both) you are able to converse and engage with the team, agencies, talent and work in language
  • A proven leader of marketing teams: you have demonstrable experience hiring, developing and retaining strong people who love being part of your team
  • Experience growing brands in international or non-home markets within high-growth businesses from the ground up.
  • A strong background in premium brand and lifestyle marketing, with sharp instincts for consumer behaviour and the evidence to back them
  • demonstrable success in DTC-led retail businesses, ideally within wellness, beauty or lifestyle
  • Deep experience with influencer and talent-led marketing, PR, partnerships and grassroots events
  • A clear and nuanced understanding of the needs of start up businesses and experience of delivering for them in their nascent stages of growth.
  • You are comfortable operating at leadership level: and adept at both representing the needs of your market and plan, you are a powerful team player but also able disagree well, and commit fully once decisions are made
  • Culturally fluent, you are able to represent a brand within a market (not changing a brand for a market), but you also understand cultural nuance, have an innate sense of the small tweaks that make an international brand feel welcome locally and are brilliant at enabling teams to unlock opportunities as a result
  • You are entrepreneurial, leading small teams powerfully and with confidence. Ambiguity does not slow you down, and you make things happen at pace in fast changing environments
  • You lead by raising ambition, and the people who have worked for you would say so
  • You are highly collaborative, with excellent communication and stakeholder management skills
  • Further, to truly thrive at Ancient + Brave you will need to embody the spirit of our brand and align with our company culture.
  • Fluent in Spanish or German (ideally both) you are able to converse and engage with the team, agencies, talent and work in language
  • A proven leader of marketing teams: you have demonstrable experience hiring, developing and retaining strong people who love being part of your team
  • Experience growing brands in international or non-home markets within high-growth businesses from the ground up.
  • A strong background in premium brand and lifestyle marketing, with sharp instincts for consumer behaviour and the evidence to back them
  • demonstrable success in DTC-led retail businesses, ideally within wellness, beauty or lifestyle
  • Deep experience with influencer and talent-led marketing, PR, partnerships and grassroots events
  • A clear and nuanced understanding of the needs of start up businesses and experience of delivering for them in their nascent stages of growth.
  • You are comfortable operating at leadership level: and adept at both representing the needs of your market and plan, you are a powerful team player but also able disagree well, and commit fully once decisions are made
  • Culturally fluent, you are able to represent a brand within a market (not changing a brand for a market), but you also understand cultural nuance, have an innate sense of the small tweaks that make an international brand feel welcome locally and are brilliant at enabling teams to unlock opportunities as a result
  • You are entrepreneurial, leading small teams powerfully and with confidence. Ambiguity does not slow you down, and you make things happen at pace in fast changing environments
  • You lead by raising ambition, and the people who have worked for you would say so
  • You are highly collaborative, with excellent communication and stakeholder management skills
  • WE BELIEVE IN BRAVERY — We are: Courageous, Bold, Experimental
  • WE BELIEVE IN INTEGRITY — We are: Honest, Accountable, Ethical
  • WE BELIEVE IN CONNECTION — We are: Collaborative, Inclusive, Open
  • WE BELIEVE IN INTENTION — We are: Purposeful, Proactive, Focused
  • Private Medical Insurance is designed to support your health and wellbeing, providing swift access to high-quality care whenever you need it most.
  • MediCash plan offers access to specialist consultations, 24/7 Virtual GP and health screenings as well as dental, optical and complementary therapies and access to confidential support via its EAP programme.
  • Annual holiday allowance of 25 days plus bank holidays, plus one Wellbeing day to use as needed.
  • Pension contributions are ESG invested (so no pharma, weapons or other ethically questionable investments).
  • Mintago platform gives employees access to financial wellbeing advice and support as well as retail discounts and salary sacrifice schemes, which cover childcare, cycle to work, gym membership, groceries, electric vehicle and mobile/tech purchase.
  • Continuous training & professional development opportunities and team members get to enjoy complimentary nutrition and meditation sessions in the office.
  • Kitchen stocked with usual supplies and a limitless supply of A+B products (50% off on any product you wish to purchase).
  • Two social events a year to connect in a meaningful way.
  • Laptops and headphones provided; office equipped with monitors, ergonomic chairs and sit/stand desks

Salaries

Head of Marketing median pay in the United Kingdom

£70K/yr

Most earn £63K to £83K. Based on 40 salaries, including bonus and equity.

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Head of EU Marketing

Ancient + Brave · Lewes, Brighton and Hove, UK · Unknown