2 weeks ago
Field Marketing Representative
Kiva Brands, Inc.
San Francisco, CA (Remote)Temporary$25/hr – $31/hr
Marketing jobs
4 marketing jobs
Field Marketing Representative
San Francisco, CA (Remote)
$25/hr – $31/hrEntry Level2+ years expTemporary
Posted 2 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own field and events marketing for a cannabis brand, shaping in-person experiences, retailer training, sampling, and feedback loops to drive brand affinity and on-site conversions.
- Field ownership: represent portfolio, sample programs, and reach patients in the territory
- Retail collaboration: train budtenders, build partner relationships, and capture store insights
- Measurement & feedback: report field learnings, competitor activity, and account-level impact
Job Description
Responsibilities
- Represent all KIVA product lines across the entire portfolio
- Create a unique patient experience within a modular footprint to increase brand awareness and build customer loyalty
- Communicate facts regarding proper dosing, nutrition and key functions and benefits of cannabis, as well as how it relates to the Kiva products
- Provide samples and gift branded swag
- Track all activity and consumer insights/feedback through digital recaps
- Be the eyes and ears of KIVA from the field, reporting observations regarding retail accounts as well as competitor activity
- Communicate success stories, key learnings, and other activities to your manager
- Marketing Events: Support Trade Marketing events (inside & outside of retail environment) relevant to the brand and to the region (i.e. local festivals)
- Participate in execution of sampling initiatives, reaching patients where they live and play
- Building & Maintaining Relationships: Create harmonious relationships with our retail partners and their staff to cultivate a strong affinity for the Kiva brand
Requirements
- Must have 2 years of relevant experience in events, promotions, media or consumer products marketing
- Must have minimum of 2 years work experience in a customer service setting
- Must be 21+ years of age
- Must meet Kiva’s Motor Vehicle Report requirements
- The ability to positively engage the public, representing the brand in a highly positive manner
- An understanding of both marketing & sales fundamentals
- Sales experience and/or knowledge of the cannabis industry or CPG industry
- A deep-rooted understanding of the relevant market and surrounding area
- Mastered the ability to work autonomously and collaboratively
- Access to a computer for reporting sampling results and are well versed in Google systems
- Access to a personal smartphone for schedule updates, photo capturing, and emails
- Ability to travel independently throughout your territory/state for demonstrations and other events is required
- Ability to lift heavy items including tents, tables, and boxes up to 50 pounds
- Ability to be in contact with and handle food products
- This is a 3 month temporary role
- MUST reside in the Bay area!!
Kiva Brands, Inc.
3.5 Glassdoor
Kiva was founded in 2010 with a clear mission - change how the world views and uses cannabis for the better. Frustrated by the inconsistent, low-quality edibles available at the time, a young couple began making chocolate bars out of their Bay Area home kitchen. Today, their award-winning chocolates, mints, and gummies are the most trusted, recommended, and sought after on the market. For this, Kiva has become the most recognized edible brand in cannabis with a loyal customer base throughout thousands of dispensaries and a direct to consumer hemp channel across 36+ states.
Founded in 2010
Oakland, California, USA
241 employees (30 in marketing)
50% recommend to a friend
71% CEO approval
Traffic Signals
Monthly Visitors
68K
Traffic Source Mix
Search
52.7%
Direct
41.8%
Referral
3.9%
Social
1.1%
Paid
0.3%
Headcount Trend
Current headcount: ~240
Marketing Team
Marketing Team Size
30 (12% of company)
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$12.3M
Last Raise
$12.3M
Undisclosed, 5 years ago
Funding History
- Nov 2020Undisclosed
- Jul 2019Series Unknown • $12.3M
- Aug 2018Series A