3 weeks ago
Marketing Specialist - Direct Mail (Hybrid)
Enova International
Chicago, IL (Hybrid)Full time$60K/yr – $83K/yr
Marketing jobs
4 marketing jobs
Marketing Specialist - Direct Mail (Hybrid)
Chicago, IL (Hybrid)
$60K/yr – $83K/yrMid Level3+ years expFull time
Posted 3 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own day-to-day direct mail and consumer acquisition programs, turning data flows and tests into optimized campaigns and learnings.
- Own: data flows, performance reporting, scheduling, and cost tracking for direct mail and acquisition.
- Test and analyze creative and targeting; translate insights to stakeholders.
- Collaborate with BI, Data Science, and Marketing Analytics to improve reporting and drive program performance.
Job Description
Responsibilities
- Manage day-to-day execution of consumer acquisition and portfolio Direct Mail programs, including data flows, performance reporting, campaign scheduling, and cost tracking.
- Implement and evaluate creative and targeting tests; clearly communicate insights and recommendations to stakeholders.
- Track and optimize campaign performance, recommending growth strategies and identifying data trends to inform decisions.
- Partner with external vendors (data providers, print partners) to ensure high-quality execution and continuous optimization.
- Collaborate cross-functionally with Business Intelligence, Data Science, and Marketing Analytics to improve reporting, unlock insights, and drive program performance.
Requirements
- 3+ years of experience in Marketing or Business roles (e.g., Strategy, Planning, Operations).
- Experience managing direct mail or comparable customer marketing channels (e.g., email, digital marketing, lifecycle marketing).
- Experience using A/B testing and performance data to optimize marketing campaigns and improve results.
- Demonstrates exceptional attention to detail, ensuring accuracy and consistency across all campaigns.
- Critical thinker who proactively identifies problems and proposes solutions to improve processes and campaign performance.
- Strong analytical skills with experience in data analysis to identify trends and make recommendations; proficiency in Excel and visualization tools, such as MicroStrategy or Tableau, is preferred.
- Excellent project management skills with the ability to create, follow, and communicate timelines effectively.
- Proven ability to communicate, collaborate, and influence across multiple functional teams (e.g., Strategy & Operations, Analytics, Creative Teams, Vendor Partners).
- Strong presentation skills with a track record of presenting complex ideas and translating data into clear insights for key stakeholders.
- Creative thinker capable of generating innovative solutions to customer challenges.
Enova International
3.7 Glassdoor
Enova International (NYSE: ENVA) is a leading online financial services company that serves small businesses and consumers who are underserved by traditional banks. For over 20 years, Enova has provided over $65 billion in loans and financing to more than 13 million customers by offering a suite of market-leading products powered by the company's world-class analytics, machine learning algorithms and proprietary technology. You can learn more about the company and its portfolio of businesses at www.enova.com.
Founded in 2004
Chicago, Illinois, USA
1.5K employees (54 in marketing)
69% recommend to a friend
77% CEO approval
Traffic Signals
Monthly Visitors
46.4K
Traffic Source Mix
Search
37.7%
Direct
55.1%
Referral
5.8%
Social
0.9%
Paid
0.3%
Headcount Trend
Current headcount: ~1.5K
Marketing Team
Marketing Team Size
43 (3% of company)
Median Career Experience
14 years
Median Tenure
4.9 years
Marketing Roles Posted (Last 30 Days)
5
People
Marketing Leadership
Kelly Jordan
Chief Marketing Officer
At the company for 8 years 7 months
Claire Sereiko
Head of Marketing, CashNetUSA
At the company for 7 years 5 months
Rob Austin-Williams
Head of Marketing, SMB
At the company for 1 year 11 months
Ella Wypasek
Head of Acquisitions Marketing SMB
At the company for 2 years 4 months
Funding
Total Funding
$900M
Last Raise
$500M
Post IPO Debt, 1 years ago
Funding History
- Aug 2024Post IPO Debt • $500M
- Dec 2023Post IPO Debt • $400M