5 months ago
Director of Demand Generation
Flosum
USA (On-site)Full time
Find marketing roles you could actually win
83 open roles0
Find marketing roles you could actually win
83 open roles0
Director of Demand Generation
USA (On-site)
$105K/yr - $154K/yr (Est.)Director/Executive7+ years expFull time
Posted 5 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Description
Responsibilities
- Own and accelerate omnichannel demand strategy across paid media, organic, community, events, field marketing, and ecosystem partnerships
- Drive net-new qualified enterprise pipeline aligned to ICP accounts
- Strengthen campaign architecture, segmentation, and targeting precision
- Introduce high-leverage growth plays relevant to the Salesforce DevOps and developer ecosystem
- Improve campaign-to-opportunity conversion and channel efficiency
- Establish clear performance benchmarks, reporting rigor, and pipeline visibility
- Partner closely with Sales leadership to align on target accounts and revenue goals
- Lead and mentor the demand team toward experimentation, accountability, and performance
Requirements
- 7–12+ years of demand generation or growth marketing experience in B2B SaaS
- Proven track record of driving enterprise pipeline acceleration
- Experience marketing to technical audiences (developers, architects, DevOps, IT leaders)
- Salesforce ecosystem familiarity is strongly preferred
- DevOps, developer tooling, or technical SaaS experience is highly preferred
- Demonstrated success running integrated, omnichannel programs
- Strong analytical orientation with a clear attribution mindset
- Confidence to challenge assumptions and introduce new ideas
- A bias for action and comfort operating in a high-growth environment
Benefits
- Opportuntiy to shape the digital strategy at a high-growth Salesforce ISV.
- Collaborative, innovative, and mission-driven culture.
- Career growth in a fast-scaling company serving global enterprises.
- Daily coaching, mentorship, and growth opportunity
- Be part of a global, mission-driven team
- Learn from top leaders in Salesforce DevOps and SaaS sales
- Work on exciting challenges in a rapidly growing industry
- company equity
Flosum
Flosum is the only Salesforce-native, all-in-one governance platform built for enterprise scale.Securely built on the Salesforce platform, Flosum helps Fortune 100 companies accelerate digital transformation on Salesforce - safely, quickly, and with measurable ROI. From secure CI/CD and compliance automation to backup, governance, and AI-driven productivity, Flosum enables teams to ship faster and stay secure without ever leaving the Salesforce ecosystem."Cargill has a complex organizational structure and Flosum was able to fully grasp and assist in managing the complexity while planning for future scale.”- Paul Kobs, Global Salesforce Portfolio Owner, Cargill“The platform gave us clear instructions on how we can back up. It was a step-by-step guided workflow. We tried removing data on a regular basis which is the daily restoration process. We also tried weekly backups that were the level of depth to which we can actually store information. Everything went flawlessly.”- Rajith Medagani, Director, Brand Support Solutions, Hilton
Traffic Signals
Monthly Visitors
88.7K
Monthly Google Ads Budget
$70.8K
Traffic Source Mix
Search
44.4%
Direct
39.7%
Referral
8.9%
Social
5.4%
Paid
1.4%
Headcount Trend
Current headcount: ~85
Marketing Team
Marketing Team Size
5 (6% of company)