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Marketing jobs

5 marketing jobs

13 days ago

Manager, Global Creative Strategy & Research

Sony Pictures Entertainment

Culver City, CA (On-site)Full time$93K/yr – $121K/yr

2 weeks ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media

Los Angeles, CA (Unknown)$85K/yr – $95K/yr

2 weeks ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media Corporation

Los Angeles, CA (Hybrid)Full time$85K/yr – $95K/yr

2 weeks ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media Corp.

Los Angeles, CA (Hybrid)Full time$85K/yr – $95K/yr

4 weeks ago

Creative Strategy Manager

Townsquare Ignite

Charlotte, NC (Remote)Full time$60K/yr – $65K/yr

Find marketing roles you could actually win

5 open roles0

Find marketing roles you could actually win

5 open roles0

Manager, Global Creative Strategy & Research

Sony Pictures Entertainment

Culver City, CA (On-site)

$93K/yr - $121K/yrIn-houseFull-timeManager5+ years exp.

13 days ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media

Los Angeles, CA (Unknown)

$85K/yr - $95K/yrIn-houseMid level3+ years exp.

2 weeks ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media Corporation

Los Angeles, CA (Hybrid)

$85K/yr - $95K/yrIn-houseFull-timeMid level3+ years exp.

2 weeks ago

The Hollywood Reporter: Associate Manager, Creative Strategy

Penske Media Corp.

Los Angeles, CA (Hybrid)

$85K/yr - $95K/yrIn-houseFull-timeMid level3+ years exp.

2 weeks ago

Creative Strategy Manager

Townsquare Ignite

Charlotte, NC (Remote)

$60K/yr - $65K/yrAgencyFull-timeMid level4+ years exp.

4 weeks ago

Sony Pictures Entertainment

Manager, Global Creative Strategy & Research

Culver City, CA (On-site)

$93K/yr – $121K/yrManager5+ years expFull time

Posted 13 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and lead high-profile global research programs, shaping creative strategy and marketing decisions through end-to-end quantitative and qualitative studies, vendor management, and executive presentations.

Oversee global tracking, research design, and cross-functional collaboration
Synthesize insights into actionable title strategies for senior leadership
Mentor analysts and drive department-wide initiatives

Job Description

Responsibilities

Lead end-to-end quantitative and qualitative research programs across multiple high-profile global theatrical releases, serving as the primary research lead or support on assigned titles.
Partner with Vice Presidents and Co-Heads on the Global Creative Strategy and Research teams to shape research strategy and marketing decisions.
Provide strategic recommendations by synthesizing survey results, creative testing, domestic and international tracking, exits, consumer trends, social insights, and analytics into cohesive title strategies.
Design research methodologies, questionnaires, discussion guides, vendor briefs, and reporting frameworks while ensuring high analytical rigor and data quality.
Coordinate localization of creative materials for research stimulus as needed.
Present findings and strategic recommendations to senior marketing leadership and global stakeholders, influencing campaign direction and investment decisions.
Manage relationships with external research vendors, ensuring quality, timelines, budgets, and continuous process improvement.
Identify emerging audience, consumer, and marketplace trends and proactively recommend new research approaches and innovation opportunities.
Oversee weekly global tracking, box office forecasting inputs, custom studies, and executive reporting.
Attend and communicate findings from focus groups as needed. Occasional domestic and/or international travel may be required.

Requirements

Bachelor's degree required
~5+ years of relevant experience in market research, consumer insights, strategy, or entertainment research.
Deep expertise in quantitative and qualitative research methodologies, including advertising testing, brand positioning, audience segmentation, tracking, and focus groups.
Demonstrated ability to independently manage complex, high-visibility projects and influence cross-functional stakeholders.
Excellent strategic thinking with the ability to translate research into actionable business recommendations.
Strong presentation and executive communication skills with experience presenting to senior leadership.
Experience managing research vendors and project budgets.
Experience leveraging AI-enabled tools and emerging technologies to enhance research, synthetize insights, improve efficiency, and support data-driven decision-making.
Advanced analytical capabilities; proficiency with Excel, PowerPoint, survey platforms, and Tableau.
Strong leadership, mentoring, organizational, and project management skills.

Preferred

Advanced degree a plus.
Proficiency with statistical tools such as SPSS preferred.

Sony Pictures Entertainment

Sony Pictures Entertainment (SPE) is a subsidiary of Tokyo-based Sony Group Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution, operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in more than 130 countries.

Founded in 1987

Culver City, California, USA

8.5K employees (3,223 in marketing)

www.sonypictures.com