6 weeks ago
Brand Ambassador
Pronghorn
Augusta, GA (On-site)Hourly Pt
Brand Marketing Jobs in Georgia
21 marketing jobs
Brand Ambassador
Augusta, GA (On-site)
Salary Not AvailableEntry LevelHourly Pt
Posted 6 weeks ago
Job Summary
Own end-to-end activations for brand tastings and promotional events, driving consumer education, engagement, and measurable sales while ensuring proper execution and reporting.
- Lead activations from setup to recap and reporting
- Drive bottle sales and SKU exploration through informed recommendations
Job Description
Responsibilities
- Conduct scheduled tastings, promotional events, and consumer-facing activations.
- Proactively engage consumers rather than waiting for them to approach the tasting area.
- Introduce consumers to the brand's portfolio and make recommendations based on taste preferences.
- Clearly communicate key brand attributes, including Caribbean-inspired heritage, 100% corn-based vodka, coconut husk filtration, six-times distillation, gluten-free and vegan attributes, and the 'It's Island Time' brand positioning.
- Convert consumer engagement into measurable bottle sales and encourage consumers to explore multiple SKUs when appropriate.
- Maintain awareness of promotional pricing, displays, and product availability within the account.
- Build positive relationships with store managers, retail associates, bartenders, account personnel, and distributor partners.
- Confirm products are properly displayed and accessible before beginning an activation.
- Alert management to low inventory, out-of-stocks, pricing issues, missing SKUs, or other execution opportunities.
- Support displays, secondary placements, cold-box placements, and approved merchandising initiatives when applicable.
Requirements
- Strong interpersonal and communication skills with a confident, outgoing personality.
- Previous brand ambassador, hospitality, retail, beverage, sales, promotional, or event experience preferred.
- Ability to initiate conversations, educate consumers, and comfortably ask for the sale.
- Strong organizational and time-management skills with the ability to work independently while following established company standards.
- Team-first attitude and willingness to support broader market objectives.
- Reliable transportation and reliable smartphone access for scheduling, communication, photography, dashboards, and reporting.
- Availability for evenings and weekends, when most activations occur.
- Ability to stand for approximately 3-4 hours, transport promotional materials and product, lift and carry approximately 25-40 pounds, and set up or break down tasting equipment.
- Previous beverage-alcohol experience is preferred but not required for candidates with strong sales ability and professionalism.
Pronghorn
Pronghorn is a stand-alone business established to create a scalable template for diversifying an industry. The initial aim will be to cultivate the next generation of entrepreneurs, executive leaders and founders within the spirits industry through sustainable investment, incubation and recruitment.
Marketing Team
Marketing Team Size
8 (14% of company)
Median Career Experience
7 years
Median Tenure
1.3 years
Marketing Roles Posted (Last 30 Days)
1
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Traffic Signals
Monthly Visitors
3.9K
Traffic Source Mix
Search
29.3%
Direct
47%
Referral
5.8%
Social
16.4%
Paid
1.4%
Headcount Trend
Current headcount: ~58
Links
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