Wyoming Office of Tourism logo

Wyoming Office of Tourism

Brand · Travel Arrangements

4.0

Company overview

The Wyoming Office of Tourism (WOT) is the only agency charged with bringing non-resident visitors to Wyoming by promoting the state as a vacation destination to both domestic and international audiences. The local tourism industry relies on WOT to create an umbrella marketing campaign, promoting Wyoming as an ideal vacation destination and positioning Wyoming against competitive brands as the destination of choice.
Founded in 1998
Cheyenne, Wyoming, USA
38 employees (15 in marketing)
1% recommend to a friend
0% positive business outlook

Salaries

Typical salary range

$121,350 – $142,800

/ yr

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People

Headcount trend

Company growth over the last 12 months

Headcount +2.7% year over year

Audience

Monthly website visitors
224K
Month over month+15.6%
Quarter over quarter+8.3%
Top sourceSearch (73.7%)
Ad budget per month$99.6K
Average search rank27.9
Traffic source mix
Search
73.7%
Paid referral
15.5%
Direct
7.2%
Social
1.7%
Referral
1.7%

LinkedIn followers

Follower count and growth

Total followers

2.3K

12-mo growth

+34.7%

Monthly growth

+3.8%

News

Links