White Mountains Attractions Association logo

White Mountains Attractions Association

Brand · Travel Arrangements

Company overview

For over 60 years, the White Mountains Attractions Association has been promoting tourism in New Hampshire. The White Mountains Attractions Association operates four distinct businesses including the White Mountains Destination Marketing Organization, representing the area’s 17 major attractions and over 300 business members; the White Mountains Visitor Center assisting over 100,000+ visitors a year; a Brochure Distribution program servicing the 12 New Hampshire Welcome Information Centers and over 300+ NH based businesses and the operations of Lost River Gorge & Boulder Caves. The association offers unique marketing opportunities that target both locals and visitors, providing partners several opportunities to participate with the greatest return on investment.
Founded in 1958
North Woodstock, New Hampshire, USA
6 employees (3 in marketing)

Salaries

Typical salary range

$18 – $20

HOUR

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People

Headcount trend

Company growth over the last 12 months

Headcount -14.3% year over year

Audience

Monthly website visitors
73.8K
Month over month+22.7%
Quarter over quarter+57.8%
Top sourceSearch (70.9%)
Ad budget per month$5.4K
Average search rank31.5
Traffic source mix
Search
70.9%
Direct
15.2%
Referral
10.3%
Paid referral
3.5%
Social
0.1%

LinkedIn followers

Follower count and growth

Total followers

101

12-mo growth

Monthly growth

0%

Links